About 21 Buttons
21 Buttons is a Retail company based in Barcelona (Spain) founded in 2016. Online fashion clothing social shopping platform. It operates in the Retail and Media & Entertainment sectors. 21 Buttons has raised $30.17 million across 4 funding rounds from investors including Banco Sabadell, Mediaset and Idinvest Partners. Its website 21buttons.com draws about 12 thousand monthly visits. 21 Buttons offers products and services including 21Buttons App. Its focus areas include Consumer, Social Platforms, Interest Based and Fashion.
Company details
21 Buttons was established in 2016 in Barcelona, Spain, within the online fashion and clothing sector. A social shopping platform is operated to link users with peers, experts, and bloggers. Outfits are shared through images, trends are explored, and purchases are enabled directly. Users influencing sales receive monetary incentives. Availability is provided via apps on iOS and Android devices.
- Total Equity Funding$30.17M (USD)
in 4 rounds
- Latest Funding Round$17M (USD), Series B
Jun 2018
- InvestorsBanco Sabadell
& 11 more
Products & Services of 21 Buttons
21 Buttons offers a comprehensive portfolio of products and services, including 21Buttons App.
App for fashion discovery and personalized shopping recommendations
Apps and channels of 21 Buttons
its YouTube channel 21 Buttons has 2.47K subscribers and 19 videos.
Videos from 21 Buttons
The most watched videos on 21 Buttons's YouTube channel, 21 Buttons (2.47K subscribers). Click a video to play it here.
More on 21 Buttons.
Funding Insights of 21 Buttons
21 Buttons has successfully raised a total of $30.17M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $17 million completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $30.17M
- Total Rounds 4
- Last Round Series B — $17M
- Investors Count 12
All 4 funding rounds of 21 Buttons with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2018 | $17M | Series B | – | Idinvest Partners | |
| Oct 2017 | $10M | Series A | – | Kibo Ventures, JME Venture Capital | |
| Feb 2017 | $3.17M | Series A | – | Samaipata | |
| Jun 2016 | Seed | – | Samaipata |
12 investors in total: 12 institutional.
Investors in 21 Buttons
21 Buttons has secured backing from 12 investors, including venture fund and institutional investors. Prominent investors backing the company include Banco Sabadell, Mediaset and Idinvest Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Equity investments are provided to low and middle market companies. | 1997 | idinvest.com | Paris, France | |
Technology sectors are invested in by this venture capital firm. | 2012 | kiboventures.com | Madrid, Spain | |
Venture capital firm focused on pre-seed to early-stage investments | breega.com | Paris, France | ||
Early-stage tech-focused VC firm funding companies in Europe and the US | jme.vc | Alcobendas, Spain | ||
Venture capital firm investing in digital tech startups | 360cap.vc | Paris, France | ||
Samaipata is engaged in venture capital investments for startups. | samaipata.vc | Madrid, Spain | ||
BStartup Banco Sabadell is focused on providing banking and investment services to startups. | bstartup.bancsabadell.com | Sabadell, Spain | ||
VenturCap is engaged in venture capital investments for growth. | 2000 | venturcap.es | Barcelona, Spain | |
Commercial banking services are offered to individuals and corporates. | 1881 | bancsabadell.com | Barcelona, Spain | |
Spanish TV network and media production company | 1989 | mediaset.es | Madrid, Spain |
Investor details for 21 Buttons
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of 21 Buttons
4 people are tracked at 21 Buttons (1 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Claudia Brandía Vivancos | Head of Brand Partnerships / Fashion Buyer | Leadership |
Chantelle Makoni | Brand Ambassador | Team |
Marta D. | Brands Partnerships Manager France | Team |
Karen Faulkner | Brand Ambassador | Team |
Complete people profiles for 21 Buttons
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of 21 Buttons
3 dated milestones of 21 Buttons across 2 years, from founding to its latest funding, stage changes and deals.
- Founded 21 Buttons is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $17.0M.
Web traffic of 21 Buttons
The website of 21 Buttons (21buttons.com) receives about 11.5K visits a month.
- Monthly visits11.5K
▲ 119.5% vs previous month
Websites whose visitors overlap most with 21 Buttons. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
immmodels.com | immmodels.com | 100% | #949,365 | – | |
geisa.com.do | geisa.com.do | 93% | – | ||
next.lu | next.lu | 92% | #65,786 | – | |
diarydirectory.com | diarydirectory.com | 92% | #597,440 | – | |
suitsexpert.com | suitsexpert.com | 92% | #1,453,273 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for 21 Buttons
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 10 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about 21 Buttons
21 Buttons was founded in 2016.
21 Buttons is headquartered in Barcelona, Spain. It is registered at Barcelona, Catalonia, Spain.
21 Buttons is a funded company, having raised a total of $30.17M across 4 funding rounds to date.
21 Buttons was established in 2016 in Barcelona, Spain, within the online fashion and clothing sector. A social shopping platform is operated to link users with peers, experts, and bloggers. Outfits are shared through images, trends are explored, and purchases are enabled directly. Users influencing sales receive monetary incentives. Availability is provided via apps on iOS and Android devices.
21 Buttons offers 21Buttons App.
21 Buttons has 12 investors. Key investors include Banco Sabadell, Mediaset, Idinvest Partners, Mediaset Espana, and Kibo Ventures.