21 Buttons

Barcelona, Spain Founded: 2016 • Age: 10 yrs
Online fashion clothing social shopping platform
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About 21 Buttons

21 Buttons is a company based in Barcelona (Spain) founded in 2016.. 21 Buttons has raised $30.17 million across 4 funding rounds from investors including Banco Sabadell, Mediaset and Idinvest Partners. 21 Buttons offers products and services including 21Buttons App. 21 Buttons operates in a competitive market with competitors including Poshmark, Nextdoor, Limeroad, CityMall and Fancy, among others.

  • Headquarter Barcelona, Spain
  • Sectors
    Retail
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Fashion & Retail Innovation
Retail → E-Commerce Platforms & Marketplaces
Media & Entertainment → Creator Economy & Social Platforms
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $30.17 M (USD)

    in 4 rounds

  • Latest Funding Round
    $17 M (USD), Series B

    Jun 25, 2018

  • Investors
  • Employee Count
    Employee Count
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Products & Services of 21 Buttons

21 Buttons offers a comprehensive portfolio of products and services, including 21Buttons App. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

App for fashion discovery and personalized shopping recommendations

People of 21 Buttons
Headcount 50-200
Employee Profiles 4
Employee Profiles
People
Claudia Brandía Vivancos
Head of Brand Partnerships / Fashion Buyer
People
Chantelle Makoni
Brand Ambassador
People
Karen Faulkner
Brand Ambassador

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Teams

Funding Insights of 21 Buttons

21 Buttons has successfully raised a total of $30.17M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $17 million completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Series B — $17.0M
  • First Round
  • Investors Count 12
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2018 Amount Series B - 21 Buttons Valuation Idinvest Partners
Oct, 2017 Amount Series A - 21 Buttons Valuation Kibo Ventures , JME Venture Capital
Feb, 2017 Amount Series A - 21 Buttons Valuation Samaipata
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in 21 Buttons

21 Buttons has secured backing from 12 investors, including venture fund and institutional investors. Prominent investors backing the company include Banco Sabadell, Mediaset and Idinvest Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Equity investments are provided to low and middle market companies.
Founded Year Domain Location
Technology sectors are invested in by this venture capital firm.
Founded Year Domain Location
Venture capital firm focused on pre-seed to early-stage investments
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by 21 Buttons

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - 21 Buttons

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

21 Buttons Comparisons

Employees
+
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Competitors of 21 Buttons

21 Buttons operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Poshmark, Nextdoor, Limeroad, CityMall and Fancy, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Used multi-category products are traded via an app-based social marketplace.
domain founded_year HQ Location
Neighborhood connections are facilitated via social networking and local e-commerce.
domain founded_year HQ Location
Online social shopping marketplace for women fashion products
domain founded_year HQ Location
Multi-category products are retailed online by CityMall.
domain founded_year HQ Location
A platform is provided for renters to earn rewards.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on 21 Buttons

Frequently Asked Questions about 21 Buttons

When was 21 Buttons founded?

21 Buttons was founded in 2016.

Where is 21 Buttons located?

21 Buttons is headquartered in Barcelona, Spain. It is registered at Barcelona, Catalonia, Spain.

Is 21 Buttons a funded company?

21 Buttons is a funded company, having raised a total of $30.17M across 4 funding rounds to date. The company's 1st funding round was a Series A of $3.17M, raised on Jun 01, 2016.

What does 21 Buttons do?

21 Buttons was established in 2016 in Barcelona, Spain, within the online fashion and clothing sector. A social shopping platform is operated to link users with peers, experts, and bloggers. Outfits are shared through images, trends are explored, and purchases are enabled directly. Users influencing sales receive monetary incentives. Availability is provided via apps on iOS and Android devices.

Who are the top competitors of 21 Buttons?

21 Buttons's top competitors include Poshmark, CityMall and Limeroad.

What products or services does 21 Buttons offer?

21 Buttons offers 21Buttons App.

Who are 21 Buttons's investors?

21 Buttons has 12 investors. Key investors include Banco Sabadell, Mediaset, Idinvest Partners, Mediaset Espana, and Kibo Ventures.

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