About 2ndKitchen
2ndKitchen is a Consumer company based in Chicago (United States) founded in 2018, and was acquired by REEF in December 2021. Kitchenless food businesses are enabled to serve via online platform. 2ndKitchen has raised $4.35 million across 2 funding rounds from investors including REEF, Hyde Park Venture Partners and Bragiel Brothers. 2ndKitchen offers products and services including REEF OS, Proximity Network, REEF Hubs, and REEF Brand Store. Its focus areas include Food and Agriculture Tech, Food Tech, Technology Enablers and Restaurants. Its legal entity is REEF Technology Inc. Its competitors include Toast, SpotOn and Lunchbox; 3 of its 3 listed competitors have raised funding.
Company details
2ndKitchen was founded in 2018 in Chicago, United States, as an online platform in the food service sector. Kitchenless food businesses and restaurants are supported in creating customized menus from nearby establishments, with orders delivered directly to customers tables. In-store kiosks are provided for order fulfillment, or online links are offered for customer-direct ordering and delivery.
Products & Services of 2ndKitchen
2ndKitchen offers a comprehensive portfolio of products and services, including REEF OS, Proximity Network, REEF Hubs, and REEF Brand Store.
Software for managing proximity networks and brand connections.
System that facilitates brand-consumer interactions and delivery.
Hubs for supporting retail and restaurant operations locally.
Platform for accessing and managing retail brands.
Apps and channels of 2ndKitchen
its YouTube channel REEF Technology has 877 subscribers and 27 videos.
Videos from 2ndKitchen
The most watched videos on 2ndKitchen's YouTube channel, REEF Technology (877 subscribers). Click a video to play it here.
More on REEF Technology.
Funding Insights of 2ndKitchen
2ndKitchen has successfully raised a total of $4.35M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3 million completed in October 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.35M
- Total Rounds 2
- Last Round Series A — $3M
- First Round $1.35M
(Feb 2019)
- Investors Count 6
All 2 funding rounds of 2ndKitchen with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2019 | $3M | Series A | – | Hyde Park Venture Partners | |
| Feb 2019 | $1.35M | Seed | – | Hyde Park Venture Partners |
7 investors in total: 7 institutional.
Investors in 2ndKitchen
2ndKitchen has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include REEF, Hyde Park Venture Partners and Bragiel Brothers.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage venture capital is invested in Midwest technology startups. | hydeparkvp.com | Chicago, United States | ||
Limited information is provided about Bragiel Brothers' activities. | bragielbrothers.com | |||
Early-stage tech startups are invested in across US and Canada. | mathventurepartners.com | Chicago, United States | ||
Early-stage venture capital investments are made in Midwest startups. | 2015 | m25vc.com | Chicago, United States | |
Venture capital firm and accelerator focused on tech companies | greatnorthventures.com | Minneapolis, United States | ||
Venture capital fund focused on seed-stage investment in multiple sectors | liquid2.vc | San Francisco, United States | ||
REEF is focused on connecting goods and services to local neighborhoods through digital solutions. | 2013 | reeftechnology.com | Miami, United States |
Investor details for 2ndKitchen
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of 2ndKitchen
4 dated milestones of 2ndKitchen across 3 years, from founding to its latest funding, stage changes and deals.
- Founded 2ndKitchen is founded.
- Funding First funding round of $1.4M.
- Funding Latest funding round, Series A, of $3.0M.
- Exit Acquired by REEF.
Competitors of 2ndKitchen
2ndKitchen has 3 listed competitors in our database, 3 of them funded. They include Toast, SpotOn and Lunchbox.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pos.toasttab.com | 2011 | Boston, United States | $900M | 5,700 | Restaurant operations are managed via a cloud-based platform. | |
| spoton.com | 1999 | San Francisco, United States | $900M | 1,355 | Provider of cloud-based POS software solutions for businesses and service providers | |
| lunchbox.io | 2019 | New York, United States | $72.06M | Online ordering solutions are provided for restaurants. |
Detailed competitors of 2ndKitchen
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of 2ndKitchen
The website of 2ndKitchen (2ndkitchen.com) receives about 3.1K visits a month and ranks #2,900,371 among all websites worldwide, #7,688 in Beverages.
- Monthly visits3.1K
▼ 50.9% vs previous month
- Unique visitors2.8K
per month
- Global rank#2,900,371
among all websites
- Category rank#7,688
Food and Drink · Beverages
- Bounce rate44%
- Pages per visit2.4
- Average visit2 min 45 sec
- DevicesDesktop 7% · Mobile 93%
Top companies in Food & Beverage Platforms
3 companies that operate in the same segment as 2ndKitchen (Food & Beverage Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Platform for discovering and sharing local businesses | 2004 | San Francisco, California, United States | USD 56 M | USD 1.46 B | 5,120 | |
Restaurant operations are managed via a cloud-based platform. | 2011 | Boston, Massachusetts, United States | USD 900 M | USD 6.15 B | 8,021 |
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Frequently Asked Questions about 2ndKitchen
2ndKitchen was founded in 2018 and raised its 1st funding round 1 year after it was founded.
2ndKitchen is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
2ndKitchen is a funded company, having raised a total of $4.35M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.35M, raised on Feb 2019.
2ndKitchen was founded in 2018 in Chicago, United States, as an online platform in the food service sector. Kitchenless food businesses and restaurants are supported in creating customized menus from nearby establishments, with orders delivered directly to customers tables. In-store kiosks are provided for order fulfillment, or online links are offered for customer-direct ordering and delivery.
2ndKitchen offers REEF OS, Proximity Network, REEF Hubs, and REEF Brand Store.
2ndKitchen has 7 investors. Key investors include REEF, Hyde Park Venture Partners, Bragiel Brothers, MATH Venture Partners, and M25.
2ndKitchen operates through Reef Technology Inc..
Yes. 2ndKitchen was acquired by REEF in December 2021.