About 2ndKitchen
2ndKitchen is a company based in Chicago (United States) founded in 2018 was acquired by REEF in December 2021.. 2ndKitchen has raised $4.35 million across 2 funding rounds from investors including REEF, Hyde Park Venture Partners and Bragiel Brothers. 2ndKitchen offers products and services including REEF OS, Proximity Network, REEF Hubs, and REEF Brand Store. 2ndKitchen operates in a competitive market with competitors including Toast, SpotOn, Lunchbox, Tillster and Olo, among others.
- Headquarter Chicago, United States
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Sectors
Consumer
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Email
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Phone
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Website
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Social
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- Legal Name Reef Technology Inc.
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Products & Services of 2ndKitchen
2ndKitchen offers a comprehensive portfolio of products and services, including REEF OS, Proximity Network, REEF Hubs, and REEF Brand Store. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Software for managing proximity networks and brand connections.
System that facilitates brand-consumer interactions and delivery.
Hubs for supporting retail and restaurant operations locally.
Platform for accessing and managing retail brands.
Funding Insights of 2ndKitchen
2ndKitchen has successfully raised a total of $4.35M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3 million completed in October 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $3.0M
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First Round
First Round
(07 Feb 2019)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2019 | Amount | Series A - 2ndKitchen | Valuation | Hyde Park Venture Partners | |
| Feb, 2019 | Amount | Seed - 2ndKitchen | Valuation | Hyde Park Venture Partners |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in 2ndKitchen
2ndKitchen has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include REEF, Hyde Park Venture Partners and Bragiel Brothers. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage venture capital is invested in Midwest technology startups.
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Founded Year | Domain | Location | |
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Limited information is provided about Bragiel Brothers' activities.
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Founded Year | Domain | Location | |
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Early-stage tech startups are invested in across US and Canada.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by 2ndKitchen
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - 2ndKitchen
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
2Ndkitchen Comparisons
Competitors of 2ndKitchen
2ndKitchen operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Toast, SpotOn, Lunchbox, Tillster and Olo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Restaurant operations are managed via a cloud-based platform.
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| domain | founded_year | HQ Location |
Provider of cloud-based POS software solutions for businesses and service providers
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Online ordering solutions are provided for restaurants.
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| domain | founded_year | HQ Location |
SaaS solutions for restaurant online ordering and analytics are offered.
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| domain | founded_year | HQ Location |
Olo is recognized as a restaurant technology platform provider.
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| domain | founded_year | HQ Location |
Zenput is utilized as an operations execution platform for multi-unit operators.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about 2ndKitchen
When was 2ndKitchen founded?
2ndKitchen was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Where is 2ndKitchen located?
2ndKitchen is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Is 2ndKitchen a funded company?
2ndKitchen is a funded company, having raised a total of $4.35M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.35M, raised on Feb 07, 2019.
What does 2ndKitchen do?
2ndKitchen was founded in 2018 in Chicago, United States, as an online platform in the food service sector. Kitchenless food businesses and restaurants are supported in creating customized menus from nearby establishments, with orders delivered directly to customers tables. In-store kiosks are provided for order fulfillment, or online links are offered for customer-direct ordering and delivery.
Who are the top competitors of 2ndKitchen?
2ndKitchen's top competitors include Toast, UrbanPiper and SpotOn.
What products or services does 2ndKitchen offer?
2ndKitchen offers REEF OS, Proximity Network, REEF Hubs, and REEF Brand Store.
Who are 2ndKitchen's investors?
2ndKitchen has 7 investors. Key investors include REEF, Hyde Park Venture Partners, Bragiel Brothers, MATH Venture Partners, and M25.
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