Ackroo

Ottawa, Canada Founded: 2012 • Age: 14 yrs Acquired By Paystone
SaaS-based gift card and loyalty programs are provided for businesses.
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About Ackroo

Ackroo is a company based in Ottawa (Canada) founded in 2012 was acquired by Paystone in December 2024.. Ackroo has completed 6 acquisitions, including Appetite, GGGolf and InterActive DMS. Ackroo offers products and services including Gift Card Program, Loyalty Program, Payment Processing, Petro & C-Store Solutions, and InterActiveDMS. Ackroo operates in a competitive market with competitors including EasyRewardz, Kognitiv, Tillo, LoyaltyOne and O4S, among others.

  • Headquarter Ottawa, Canada
  • Stage Public
  • Sectors
    Retail
    Technology Financial Services
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Technology → Marketing, Adtech & Commerce Technology
Financial Services → FinTech & Digital Finance
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
    $3 M (USD), Post-IPO

    Oct 20, 2020

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
    Appetite

    & 5 more

  • Acquired by
    Paystone

    (Dec 12, 2024)

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Products & Services of Ackroo

Ackroo offers a comprehensive portfolio of products and services, including Gift Card Program, Loyalty Program, Payment Processing, Petro & C-Store Solutions, and InterActiveDMS. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

System for selling and managing digital and physical gift cards.

Tools to reward customers and boost repeat business.

Secure platform for accepting various payment methods.

Loyalty tools tailored for convenience stores.

Software for managing automotive dealership operations.

People of Ackroo
Headcount 10-50
Employee Profiles 7
Board Members and Advisors 5
Employee Profiles
People
Iain Smith
Director, Engineering, AckrooPOS
People
Kevin Kennedy
Director, Engineering, AckrooPOS & AckrooMKTG
People
Sam Sorbara
Director, Business Development
People
Paul Hart
CFO

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Board Members and Advisors
people
Wayne O’Connell
Director
people
Kristaps Ronka
Director
people
Sam Cole
Director
people
Jason Donville
Director

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Funding Insights of Ackroo

  • Total Funding
  • Total Rounds 10
  • Last Round Post-IPO — $3.0M
  • First Round

    (01 Jun 2012)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Oct, 2020 Amount Post-IPO - Ackroo Valuation

investors

Jun, 2019 Amount Debt – Conventional - Ackroo Valuation

investors

BDC
Aug, 2018 Amount Debt – Conventional - Ackroo Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Ackroo

Ackroo has secured backing from 4 investors, including institutional investors. Prominent investors backing the company include RBC Royal Bank, Paystone and BDC. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Commercial banking services for small and medium-sized enterprises are provided.
Founded Year Domain Location
Commercial banking services are provided to businesses and individuals.
Founded Year Domain Location
SME loans are provided to support business exports.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Ackroo

Ackroo has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Appetite, GGGolf and InterActive DMS. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Customizable gift cards are personalized via an online platform.
2022
Offers credit services, background checks, and simplified payment solutions.
2012
Mobile wallet-cum-rewards and engagement platform
2011
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Ackroo

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Ackroo Comparisons

Employees
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Competitors of Ackroo

Ackroo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as EasyRewardz, Kognitiv, Tillo, LoyaltyOne and O4S, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based CRM, loyalty, and conversational commerce solutions are delivered.
domain founded_year HQ Location
Loyalty program services are provided from Waterloo, Canada.
domain founded_year HQ Location
Employee rewarding platform
domain founded_year HQ Location
Coalition loyalty programs are designed for Canada and Brazil.
domain founded_year HQ Location
Cloud-based rebate automation and loyalty management platform is utilized.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Ackroo

Frequently Asked Questions about Ackroo

When was Ackroo founded?

Ackroo was founded in 2012.

Where is Ackroo located?

Ackroo is headquartered in Ottawa, Canada. It is registered at Ottawa, Ontario, Canada.

What does Ackroo do?

Founded in 2012 and based in Ottawa, Canada, Ackroo operates in the SaaS sector focused on retail and customer engagement tools. Customized loyalty programs are designed using templates suited to various business types, with integration options via payment terminals or virtual setups on PCs. Gift card solutions are incorporated into business websites to support seamless operations and client retention strategies.

Who are the top competitors of Ackroo?

Ackroo's top competitors include EasyRewardz, Kognitiv and Tillo.

What products or services does Ackroo offer?

Ackroo offers Gift Card Program, Loyalty Program, Payment Processing, Petro & C-Store Solutions, and InterActiveDMS.

How many acquisitions has Ackroo made?

Ackroo has made 6 acquisitions, including Appetite, GGGolf, and InterActive DMS.

Who are Ackroo's investors?

Ackroo has 4 investors. Key investors include RBC Royal Bank, Paystone, BDC, and Export Development Canada.

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