About AdInMo
AdInMo is a company based in Edinburgh (United Kingdom) founded in 2017 by Kristan Rivers. It operates as a Advertising Model. AdInMo has raised $8.18 million across 5 funding rounds from investors including Techstart Ventures and Sputnik ATX. AdInMo offers products and services including InGamePlay Monetization, IAPBoost™, and CROSSPromo. AdInMo operates in a competitive market with competitors including Supersonic, Bidstack, Super League, Supponor and Anzu, among others.
- Headquarter Edinburgh, United Kingdom
- Founders Kristan Rivers
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Sectors
Media & Entertainment
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Email
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Phone
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Website
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Social
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- Legal Name Adinmo Ltd.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$8.18 M (USD)
in 5 rounds
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Latest Funding Round
$2.54 M (USD), Seed
Aug 31, 2023
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Investors
Techstart Ventures
& 1 more
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Employee Count
Not available
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Products & Services of AdInMo
AdInMo offers a comprehensive portfolio of products and services, including InGamePlay Monetization, IAPBoost™, and CROSSPromo.
In-game ads are provided for increased player engagement.
Players are converted into payers through targeted strategies.
Retention metrics are improved through cross-promotion techniques.
People of AdInMo
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Funding Insights of AdInMo
AdInMo has successfully raised a total of $8.18M across 5 strategic funding rounds. The most recent funding activity was a Seed round of $2.54 million completed in August 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in AdInMo
AdInMo has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Techstart Ventures and Sputnik ATX.
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Early-stage investments are provided by Techstart Ventures.
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A venture capital and accelerator program for startups is operated.
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Investor details for AdInMo
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Investments & Acquisitions by AdInMo
Investment portfolio details for AdInMo
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Financial Statements - AdInMo
Detailed financials for AdInMo
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Adinmo Comparisons
Peer comparison for AdInMo
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Competitors of AdInMo
AdInMo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Supersonic, Bidstack, Super League, Supponor and Anzu, among others.
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Game publishing solutions are provided by Supersonic for developers.
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In-game advertising platform is provided for developers and advertisers.
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Networks of games, monetization tools, and content channels are provided.
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In-game advertising solutions are delivered via AI-driven virtual technology.
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In-game ad network software is provided by Anzu's platform.
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In-app marketing automation is delivered for mobile app optimization.
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Detailed competitors of AdInMo
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Latest news on Adinmo
Complete news archive for AdInMo
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Frequently Asked Questions about AdInMo
AdInMo was founded in 2017 and raised its 1st funding round 2 years after it was founded.
AdInMo is headquartered in Edinburgh, United Kingdom. It is registered at Edinburgh, Scotland, United Kingdom.
Kristan Rivers is the current CEO of AdInMo. They have also founded this company.
AdInMo is a funded company, having raised a total of $8.18M across 5 funding rounds to date.
In-game monetization solutions are offered by AdInMo to game developers and advertisers. Focus is placed on immersive ad placements that enhance player engagement and increase lifetime value (LTV). Services include tools like IAPBoost for converting players into payers and CROSSPromo for improving retention metrics. The company operates within the advertising technology sector, targeting mobile gaming industries with hybrid monetization strategies. Reports and case studies are provided to demonstrate effectiveness across various developer partnerships.
AdInMo's top competitors include Supersonic, Bidstack and Supponor.
AdInMo offers InGamePlay Monetization, IAPBoost™, and CROSSPromo.
AdInMo has 2 investors. Key investors include Techstart Ventures, and Sputnik ATX.