About Aditude
Aditude is a company based in New York (United States) founded in 2019.. Aditude has raised $15 million across 1 funding round from investors including Volition Capital. Aditude has completed 2 acquisitions, including CPMStar and Hashtag Labs. Aditude offers products and services including Cloud Wrapper, Insights, Exec, and Debug. Aditude operates in a competitive market with competitors including Xponential Fitness, Forum Brands, Carnival Corporation, Tegna and Wasserman, among others.
- Headquarter New York, United States
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Sectors
Business ServicesMedia & Entertainment
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Phone
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Website
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Social
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- Legal Name Aditude, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$15 M (USD)
in 1 rounds
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Latest Funding Round
$15 M (USD), Series A
Aug 28, 2023
- Investors
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Employee Count
Employee Count
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Investments & Acquisitions
CPMStar
& 1 more
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Products & Services of Aditude
Aditude offers a comprehensive portfolio of products and services, including Cloud Wrapper, Insights, Exec, and Debug. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Lightweight tool for centralized ad management and vendor integration.
Real-time platform for adaptive reporting and custom alerts.
Transforms data into actionable insights for publishers.
Assists in debugging and optimizing ad performance.
Funding Insights of Aditude
Aditude has successfully raised a total of $15M through 1 strategic funding round. The most recent funding activity was a Series A round of $15 million completed in August 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series A — $15.0M
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First Round
First Round
(28 Aug 2023)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Aug, 2023 | Amount | Series A - Aditude | Valuation | Volition Capital |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Aditude
Aditude has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Volition Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investments are directed toward companies in multiple sectors.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Aditude
Aditude has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include CPMStar and Hashtag Labs. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Digital ad platform tools are provided for publisher monetization.
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2014 | ||||
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Ad network focusing on the video game industry
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2001 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Aditude
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Aditude Comparisons
Competitors of Aditude
Aditude operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Xponential Fitness, Forum Brands, Carnival Corporation, Tegna and Wasserman, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Branding services are provided to clients by Xponential Fitness.
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| domain | founded_year | HQ Location |
Platform offering brand management solutions
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| domain | founded_year | HQ Location |
Provider of brand design services
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| domain | founded_year | HQ Location |
Digital media broadcasting and TV services are operated by Tegna.
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| domain | founded_year | HQ Location |
Digital marketing, branding, and SMM services are offered.
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| domain | founded_year | HQ Location |
Marketing and branding services are provided internationally by Pico Group.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Aditude
Frequently Asked Questions about Aditude
When was Aditude founded?
Aditude was founded in 2019 and raised its 1st funding round 4 years after it was founded.
Where is Aditude located?
Aditude is headquartered in New York, United States. It is registered at New York, New York, United States.
Is Aditude a funded company?
Aditude is a funded company, having raised a total of $15M across 1 funding round to date. The company's 1st funding round was a Series A of $15M, raised on Aug 28, 2023.
What does Aditude do?
Aditude was established in 2019 in New York, United States, within the advertising technology sector. A cloud-based platform is operated to support publishers through services such as ads management, reporting dashboards, and cloud layouts. These tools facilitate ad operations and data analytics, with the domain aditude.com serving as the primary access point for users in the digital publishing industry.
Who are the top competitors of Aditude?
Aditude's top competitors include Xponential Fitness, Carnival Corporation and Forum Brands.
What products or services does Aditude offer?
Aditude offers Cloud Wrapper, Insights, Exec, and Debug.
How many acquisitions has Aditude made?
Aditude has made 2 acquisitions, including CPMStar, and Hashtag Labs.
Who are Aditude's investors?
Aditude has 1 investor. Key investors include Volition Capital.
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