About Adwanted Connected
Adwanted Connected is a Media & Entertainment company based in London (United Kingdom) founded in 1981 by Derek Jones, and was acquired by Adwanted in March 2021. Media research and planning tools are offered by Adwanted. It operates on a SaaS (Software-as-a-Service) model. The company has 41 employees. Its chief executive, as recorded, is Greg Grimmer. Adwanted Connected offers products and services including Adwanted Connected Platform. Its focus areas include Media, Media Technology and Media Analytics. Its legal entity is Mediatel Limited T/A Adwanted UK.
Company details
A comprehensive platform for media research, analysis, and planning is provided by Adwanted Connected. Media data is aggregated to serve agencies, media owners, brands, and academic institutions in the UK. Solutions are designed to simplify access to critical media information through a single-source platform.
- Headquarters London, United Kingdom
- Employees 41
- Founders Derek Jones
- Stage Acquired
- SectorsMedia & Entertainment
- Email••••••••
- Phone•••• ••••
- Website mediatel.co.uk
- Social LinkedIn X
- Acquired by Adwanted (Mar 2021)
- Legal Name Mediatel Limited T/A Adwanted Uk
Products & Services of Adwanted Connected
Adwanted Connected offers a comprehensive portfolio of products and services, including Adwanted Connected Platform.
Media data is provided for research and planning.
Investors in Adwanted Connected
Adwanted Connected has secured backing from 1 investor. Prominent investors backing the company include Adwanted.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Traditional ad spaces are matched and auctioned via online marketplace. | 2012 | adwanted.com | Lille, France |
Investor details for Adwanted Connected
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People of Adwanted Connected
2 people are tracked at Adwanted Connected (2 in leadership); the tracked headcount is 41.
| Name | Role | Group |
|---|---|---|
Derek Jones | Co-Founder | Leadership |
Greg Grimmer | CEO | Leadership |
Complete people profiles for Adwanted Connected
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Timeline of Adwanted Connected
2 dated milestones of Adwanted Connected across 40 years, from founding to its latest funding, stage changes and deals.
- Founded Adwanted Connected is founded.
- Exit Acquired by Adwanted.
Web traffic of Adwanted Connected
Websites that share an audience with Adwanted Connected (mediatel.co.uk).
Websites whose visitors overlap most with Adwanted Connected. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
beet.tv | beet.tv | 100% | #1,361,091 | – | |
| nielsen.com | 97% | 2.5M | #16,852 | View details | |
abc.org.uk | abc.org.uk | 83% | #1,720,876 | – | |
| mediapost.com | 48% | #238,031 | View details | ||
mediaweek.co.uk | mediaweek.co.uk | 40% | #13,591,647 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 6 similar websites and full traffic analytics for Adwanted Connected
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- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Adwanted Connected
Complete news archive for Adwanted Connected
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- Brand-specific news history
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Frequently Asked Questions about Adwanted Connected
Adwanted Connected was founded in 1981.
Adwanted Connected is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Greg Grimmer is the CEO of Adwanted Connected, as recorded in our data.
Adwanted Connected has 41 employees.
A comprehensive platform for media research, analysis, and planning is provided by Adwanted Connected. Media data is aggregated to serve agencies, media owners, brands, and academic institutions in the UK. Solutions are designed to simplify access to critical media information through a single-source platform.
Adwanted Connected offers Adwanted Connected Platform.
Adwanted Connected has 1 investor. Key investors include Adwanted.
Adwanted Connected operates through Mediatel Limited T/A Adwanted Uk.
Yes. Adwanted Connected was acquired by Adwanted in March 2021.