Adwanted

Lille, France Founded: 2012 • Age: 14 yrs
Traditional ad spaces are matched and auctioned via online marketplace.
Annual revenue - Latest available
Total funding $20.8M 4 rounds
Employees - Tracked headcount
Investors 2 Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About Adwanted

Adwanted is a company based in Lille (France) founded in 2012. Adwanted has raised $20.79 million across 4 funding rounds from investors including Financiere Arbevel and SWEN Capital Partners. Adwanted has completed 2 acquisitions, including Adwanted Connected and SRDS. Adwanted offers products and services including AdMonitor, Adwanted Connected, Adwanted Events, AudioTrack, and CTS Advertising. Adwanted operates in a competitive market with competitors including Frankly Media, Perion, Digital Generation, Radiate Media and Godengo, among others.

  • Headquarter Lille, France
  • Sectors
    Media & Entertainment
  • Email
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  • Phone
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  • Website
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  • Social
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Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $20.79 M (USD)

    in 4 rounds

  • Latest Funding Round
    $17.65 M (USD), Series B

    Apr 03, 2021

  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
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Products & Services of Adwanted

Adwanted offers a comprehensive portfolio of products and services, including AdMonitor, Adwanted Connected, Adwanted Events, AudioTrack, and CTS Advertising.

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Primary

Tracks and monitors advertising expenses for businesses.

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Facilitates media planning and campaign management tools.

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Organizes publishing and events for industry networking.

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Manages audio advertising distribution services.

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Handles radio and TV ad campaign software.

People of Adwanted

Headcount 10-50
Employee Profiles 27
Employee Profiles
People
Lesley Simons
Data Team Manager
People
Nicola Mullett
Chief Operating Officer
People
Ash O'Garro
J-ET Client Services Team Lead
People
Emmanuel Debuyck
CEO

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Funding Insights of Adwanted

Adwanted has successfully raised a total of $20.79M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $17.65 million completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Adwanted

Adwanted has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Financiere Arbevel and SWEN Capital Partners.

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Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity firm focused on multiple sectors
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Investment management services are provided for clients in Paris.
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Investor details for Adwanted

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Adwanted

Adwanted has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Adwanted Connected and SRDS.

Investments
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Investment portfolio details for Adwanted

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Media research and planning tools are offered by Adwanted.
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Provider of media planning and buying data and consulting services. It offers access to a database of media properties, facilitating efficient media planning and buying for agencies and brands. The company also provides consulting services to help clients develop and implement effective media strategies. Its services encompass both traditional and digital media, assisting clients in navigating the complexities of the media landscape. Data is sourced directly from media brands, ensuring accuracy and reliability for informed decision-making. Additionally, educational resources are available to enhance media planning expertise.
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Complete acquisition details for Adwanted

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - Adwanted

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Detailed financials for Adwanted

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  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Adwanted Comparisons

Adwanted Primary company
Description
Traditional ad spaces are matched and auctioned via online m...
Location
Lille, France
Founded Year
2012
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Adwanted

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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  • Headcount comparison
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  • Operating benchmarks

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Competitors of Adwanted

Adwanted operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Frankly Media, Perion, Digital Generation, Radiate Media and Godengo, among others.

Company Name Domain Founded year HQ Location Description
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Platform offering multi channel ad network software
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AI powered ad network platform
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The ad management and distribution platform across TV and online media
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Platform offering ad network solution
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Web solutions for magazine publishers are delivered through interactive applications.
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Detailed competitors of Adwanted

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

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Latest news on Adwanted

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Complete news archive for Adwanted

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Adwanted

Adwanted was founded in 2012.

Adwanted is headquartered in Lille, France. It is registered at Lille, Hauts-de-france, France.

Adwanted is a funded company, having raised a total of $20.79M across 4 funding rounds to date.

Adwanted was founded in 2012 in Lille, France, as an online platform in the advertising sector. Automated matching and distribution of spaces in traditional media, including TV, radio, newspapers, and billboards, are facilitated between advertisers and agencies. A search engine is offered for comparing options, negotiating terms, and completing online purchases. Premium advertising spaces are auctioned weekly on Thursdays.

Adwanted's top competitors include Perion, Frankly Media and Crossvertise.

Adwanted offers AdMonitor, Adwanted Connected, Adwanted Events, AudioTrack, and CTS Advertising.

Adwanted has made 2 acquisitions, including Adwanted Connected, and SRDS.

Adwanted has 2 investors. Key investors include Financiere Arbevel, and SWEN Capital Partners.

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