About Affirm
Affirm is a company based in San Francisco (United States) founded in 2012 by Max Levchin.. Affirm has raised $1.23 billion across 10 funding rounds from investors including Fidelity Investments, SVB and Morgan Stanley. The company has 2,210 employees as of June 30, 2025. Affirm has completed 4 acquisitions, including Lend Layer, PayBright and Returnly. Affirm offers products and services including Affirm Card™ and Affirm Money™. Affirm operates in a competitive market with competitors including Afterpay, Flexiti, INSTO, QuadPay and Imagine Credit, among others.
- Headquarter San Francisco, United States
- Employees 2210 as on 30 Jun, 2025
- Founders Max Levchin
- Stage Public
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Sectors
Financial Services
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Affirm Holdings, Inc.
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Annual Revenue
$3.22 B38.8as on Jun 30, 2025
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Net Profit
$52.19 M110.08as on Jun 30, 2025
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EBITDA
$805.33 M832.48as on Jun 30, 2025
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Total Equity Funding
$1.23 B (USD)
in 10 rounds
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Latest Funding Round
$500 M (USD), Series G
Sep 17, 2020
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Investors
Fidelity Investments
& 19 more
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Employee Count
2210
as on Jun 30, 2025
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Investments & Acquisitions
Lend Layer
& 3 more
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IPO & Listings of Affirm
Affirm is a publicly listed company on the NASDAQ with ticker symbol AFRM in USA, operating in the Finance sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of Affirm
Affirm offers a comprehensive portfolio of products and services, including Affirm Card™ and Affirm Money™. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
A card for making purchases with deferred payment options.
An account for managing loans and payments securely.
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Software Development Team
64 people
Leadership Team
44 people
Data Analysis and Operations Team
26 people
Legal and Compliance
26 people
Human Resources and Administration
25 people
Finance and Accounting
24 people
Operations Team
23 people
Senior Team
16 people
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Funding Insights of Affirm
Affirm has successfully raised a total of $1.23B across 10 strategic funding rounds. The most recent funding activity was a Series G round of $500 million completed in September 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 10
- Last Round Series G — $500.0M
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First Round
First Round
(09 Jun 2014)
- Investors Count 20
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2020 | Amount | Series G - Affirm | Valuation | GIC , Durable Capital Partners | |
| Jun, 2020 | Amount | Debt – Conventional - Affirm | Valuation |
investors |
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| Apr, 2019 | Amount | Series F - Affirm | Valuation | Thrive Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Affirm
Affirm has secured backing from 20 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Fidelity Investments, SVB and Morgan Stanley. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Sovereign wealth is managed and private equity investments are facilitated.
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Founded Year | Domain | Location | |
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Investment management services are offered by Durable Capital Partners.
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Founded Year | Domain | Location | |
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Venture capital investing in innovative companies across global sectors is undertaken by Lightspeed Venture Partners.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Affirm
Affirm has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Lend Layer, PayBright and Returnly. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Alternative financing for coding bootcamps
|
2014 | ||||
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App-based platform for finance management
|
2014 | ||||
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Return management solutions are offered to eCommerce companies via SaaS.
|
2012 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Affirm
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Affirm Comparisons
Competitors of Affirm
Affirm operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Afterpay, Flexiti, INSTO, QuadPay and Imagine Credit, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
A buy now pay later service is offered by Afterpay.
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| domain | founded_year | HQ Location |
Credit cards for point-of-sale financing are provided to consumers.
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| domain | founded_year | HQ Location |
Consumer installment payments are enabled via API-integrated credit card.
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| domain | founded_year | HQ Location |
Installment financing is provided via virtual credit cards for purchases.
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| domain | founded_year | HQ Location |
Provides unsecured credit cards with instant decisions and account management services.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Affirm
Frequently Asked Questions about Affirm
When was Affirm founded?
Affirm was founded in 2012 and raised its 1st funding round 2 years after it was founded.
Where is Affirm located?
Affirm is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Who is the current CEO of Affirm?
Max Levchin is the current CEO of Affirm. They have also founded this company.
Is Affirm a funded company?
Affirm is a funded company, having raised a total of $1.23B across 10 funding rounds to date. The company's 1st funding round was a Series F of $300M, raised on Jun 09, 2014.
How many employees does Affirm have?
As of Jun 30, 2025, the latest employee count at Affirm is 2,210.
What is the annual revenue of Affirm?
Annual revenue of Affirm is $3.22B as on Jun 30, 2025.
What does Affirm do?
Affirm was founded in 2012 in San Francisco, United States, and operates in the fintech sector. An online platform is provided for credit card-based point-of-sale financing solutions. Installment payments are enabled for users purchasing products both online and offline at partner stores. Merchants are supported with tools to integrate and manage purchase financing options at their locations.
Who are the top competitors of Affirm?
What products or services does Affirm offer?
Affirm offers Affirm Card™ and Affirm Money™.
Is Affirm publicly traded?
Yes, Affirm is publicly traded on NASDAQ under the ticker symbol AFRM.
How many acquisitions has Affirm made?
Affirm has made 4 acquisitions, including Lend Layer, PayBright, and Returnly.
Who are Affirm's investors?
Affirm has 20 investors. Key investors include Fidelity Investments, SVB, Morgan Stanley, Lightspeed Venture Partners, and Khosla Ventures.
What is Affirm's ticker symbol?
The ticker symbol of Affirm is AFRM on NASDAQ.
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