Afterpay

Melbourne, Australia Founded: 2014 • Age: 12 yrs Listed Acquired By Square
A buy now pay later service is offered by Afterpay.

About Afterpay

Afterpay is a Retail company based in Melbourne (Australia) founded in 2014 by Anthony Eisen and Nick Molnar, and was acquired by Square in July 2021. A buy now pay later service is offered by Afterpay. It operates on a FinTech model in Retail and Financial Services sectors. Afterpay has raised $35.37 million across 7 funding rounds from investors including Tencent, Square and MUFG Campus. Afterpay has completed 2 acquisitions, including Afterpay and EMPATKALI. Its chief executive, as recorded, is Nick Molnar. Its website afterpay.com draws about 17 million monthly visits. Afterpay offers products and services including Buy Now Pay Later. Its focus areas include Consumer Finance and Payment Solutions. Its competitors include Zip and Tyro; 1 of its 2 listed competitors has raised funding.

Company details

A payment solution is provided by Afterpay, enabling customers to buy now and pay later. Operations are conducted across multiple regions including the United States, Australia, New Zealand, United Kingdom, and Canada. The service is focused on consumer finance within the financial services sector.

  • Headquarters Melbourne, Australia
  • Founders Anthony Eisen, Nick Molnar
  • Stage Acquired
  • Sectors
    Retail
    Financial Services
  • Website category Finance · Financial Planning and Management
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website afterpay.com/en-US
  • Social LinkedIn X Facebook
  • Acquired by Square (Jul 2021)
Key Metrics
  • Total Equity Funding
    $35.37M (USD)

    in 7 rounds

  • Investors
    Tencent

    & 5 more

  • Investments & Acquisitions
    Afterpay

    & 1 more

  • Acquired by
    Square

    (Jul 2021)

Products & Services of Afterpay

Afterpay offers a comprehensive portfolio of products and services, including Buy Now Pay Later.

Buy Now Pay Later
Financial Service

A service for deferred payment is provided to customers.

Apps and channels of Afterpay

Afterpay publishes 3 mobile apps with over 11M+ downloads.

Afterpay: Shop Smarter
Google Play Shopping Everyone Free
Developer: Afterpay
View on Google Play
Afterpay: Pay over time
App Store Shopping 4+
Developer: Afterpay
View on App Store
Afterpay: Pay over time
Google Play Shopping Everyone Free
Developer: Afterpay
View on Google Play

Funding Insights of Afterpay

Afterpay has successfully raised a total of $35.37M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $35.37M
  • Total Rounds 7
  • First Round $8M

    (Jul 2015)

  • Investors Count 5

All 7 funding rounds of Afterpay with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2020Post-IPO––
Aug 2020$136MPost-IPO––
–
May 2020$254.72MPost-IPO––
Nov 2019$135.88MPost-IPO––
Jun 2019Post-IPO––
Oct 2016$27.37MSeries B––
–
Jul 2015$8MSeries A––
–
Valuation history

6 investors in total: 6 institutional.

Investors in Afterpay

Afterpay has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Tencent, Square and MUFG Campus.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Provider of an investment platform for various stages
coatue.comNew York, United States
Venture and private equity investments are managed with global diversification.
tigerglobal.comNew York, United States
Multiple sectors are advised through specialized finance teams.
mufgcampus.comChiyoda-ku, Japan
Value-added internet, mobile, and telecom services are provided in China.
1998tencent.comShenzhen, China
woodsoncapital.com
POS solutions are provided for retail businesses.
2009squareup.comSan Francisco, United States
Premium access

Investor details for Afterpay

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Afterpay

177 people are tracked at Afterpay (43 in leadership, 10 in board & advisors, 124 in team).

NameRoleGroup
Anthony Eisen
Co-FounderLeadership
Nick Molnar
Co-Founder & CEOLeadership
Trevor Luong
DirectorLeadership
Sharada Rayan
Head Of Software OperationsLeadership
Amrita Ahuja
COO & CFOLeadership
Kamran Ahsan
Head Of Data Science And Analytics - E-commerceLeadership
John Porter
Head Of End User ServicesLeadership
Nicholas Picard
Director Program Management, Foundational EngineeringLeadership
Justin Williams
Director Of Engineering, BitkeyLeadership
Moira B.
Head Of Block IT OperationsLeadership
Sabarish Nair
Head Of Business TechnologyLeadership
Azra Coburn
Head Of Developer ExperienceLeadership
Tej Gaur
Senior Director Of EngineeringLeadership
Dean M.
Executive Business Partner (cash App, Afterpay)Leadership
Jack Dorsey
FounderLeadership
Brian Grassadonia
CEO, Cash AppLeadership
Casey Wessel
Head Of Manufacturing Test EngineeringLeadership
Alejandro Salinas
Sr Director, Core InfrastructureLeadership
Adam Edwards
Director, Software Engineering - PaymentsLeadership
Allison Matlack
Head Of Engineering Culture & ProgramsLeadership

157 more people are available in the full profile.

Premium access

Complete people profiles for Afterpay

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Afterpay

Afterpay has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Afterpay and EMPATKALI.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
App-based platform for purchase financing
empatkali.co.idJakarta, Indonesia2018Aug 2020β€’β€’β€’β€’
Installment payments are facilitated through an online point-of-sale financing platform.
clearpay.co.ukManchester, United Kingdom2015Aug 2018$13.55M
Premium access

Complete acquisition details for Afterpay

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Afterpay

7 dated milestones of Afterpay across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Afterpay is founded.
  2. Funding First funding round of $8.0M.
  3. IPO Lists on the stock exchange (IPO).
  4. Acquisition Acquires Afterpay.
  5. Funding Latest funding round, Post-IPO,.
  6. Acquisition Acquires EMPATKALI.
  7. Exit Acquired by Square.

Competitors of Afterpay

Afterpay has 2 listed competitors in our database, 1 of them funded. They include Zip and Tyro.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
zip.co2013Sydney, Australia612
Payment solutions are provided for deferred purchasing by Zip.
tyro.com2003Sydney, Australia$103.31M
POS solutions are provided for retail payment processing.
Premium access

Detailed competitors of Afterpay

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Afterpay

The website of Afterpay (afterpay.com) receives about 17M visits a month and ranks #1,924 among all websites worldwide, #116 in Financial Planning and Management.

  • Monthly visits
    17M

    ▼ 18.9% vs previous month

  • Unique visitors
    8.1M

    per month

  • Global rank
    #1,924

    among all websites

  • Category rank
    #116

    Finance · Financial Planning and Management

Similar websites

Websites whose visitors overlap most with Afterpay. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
klarna.com
100%
82.5M#423View details
zip.co
96%
3.3M#12,417View details
adp.com
73%
99.2M#460View details
paycalculator.com.au
paycalculator.com.au
70%
#47,588–
prestigepeo.com
69%
40.5K#781,868View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Afterpay

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Afterpay

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Complete news archive for Afterpay

Full article history, source details, and older brand coverage require an active premium plan.

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Frequently Asked Questions about Afterpay

Afterpay was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Afterpay is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

Nick Molnar is the CEO of Afterpay, as recorded in our data. They have also founded this company.

Afterpay is a funded company, having raised a total of $35.37M across 7 funding rounds to date. The company's 1st funding round was a Series A of $8M, raised on Jul 2015.

A payment solution is provided by Afterpay, enabling customers to buy now and pay later. Operations are conducted across multiple regions including the United States, Australia, New Zealand, United Kingdom, and Canada. The service is focused on consumer finance within the financial services sector.

Afterpay's top competitors include Zip and Tyro.

Afterpay offers Buy Now Pay Later.

Afterpay has made 2 acquisitions, including Afterpay, and EMPATKALI.

Afterpay has 6 investors. Key investors include Tencent, Square, MUFG Campus, Coatue, and Tiger Global.

Yes. Afterpay was acquired by Square in July 2021.

Yes. Afterpay publishes Afterpay: Shop Smarter and 2 more apps, with over 11 million downloads.

The website of Afterpay receives about 17 million visits a month and ranks #1,924 among all websites worldwide.

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