Allplants

London, United Kingdom Founded: 2016 • Age: 10 yrs Acquired
Plant-based frozen meals are delivered via weekly subscriptions.

About Allplants

Allplants is a Healthcare company based in London (United Kingdom) founded in 2016. Plant-based frozen meals are delivered via weekly subscriptions. It operates in the Healthcare and Consumer sectors. Allplants has raised $69.9 million across 5 funding rounds from investors including Molten Ventures, Re:food and Felix Capital. The company has 146 employees. Its website allplants.com draws about 20 thousand monthly visits. The company has since been acquired. Allplants offers products and services including Plant-Based Community Platform. Its focus areas include Food and Agriculture Tech, Food Tech, Recipe Discovery and Plant Based. Its legal entity is ALLPLANTS LTD. Its competitors include Parsley Box, Detox Kitchen and COOK; 2 of its 3 listed competitors have raised funding.

Company details

Allplants was founded in 2016 and is headquartered in London, United Kingdom. An internet-first restaurant model is employed to offer plant-based frozen meals through a subscription-based delivery service. Weekly meal plans are curated and shipped nationwide, targeting the vegan and plant-focused food sector. Operations emphasize ready-to-heat options prepared from sustainable ingredients, with logistics handled via direct-to-consumer channels.

  • Headquarters London, United Kingdom
  • Employees 146
  • Stage Acquired
  • Sectors
    Healthcare
    Consumer
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website allplants.com
  • Social LinkedIn X Facebook Instagram
  • Legal Name Allplants Ltd
  • Date of Incorporation 18 May, 2016
  • Jurisdiction LONDON, UNITED KINGDOM
Key Metrics
  • Annual Revenue
    $12.54 M (USD)
    as on Mar 31, 2022
  • Net Profit
    -$14.97 M (USD)
    as on Mar 31, 2022
  • EBITDA
    -$14.97 M (USD)
    as on Mar 31, 2022
  • Total Equity Funding
    $69.9M (USD)

    in 5 rounds

  • Latest Funding Round
    $2.28M (USD), Series B

    Jun 2024

  • Investors
  • Employee Count
    146

Products & Services of Allplants

Allplants offers a comprehensive portfolio of products and services, including Plant-Based Community Platform.

Plant-Based Community Platform
Online Community

Platform for accessing recipes and updates on plant-based living

Funding Insights of Allplants

Allplants has successfully raised a total of $69.9M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $2.28 million completed in June 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $69.9M
  • Total Rounds 5
  • Last Round Series B β€” $2.28M
  • First Round $1.03M

    (May 2017)

  • Investors Count 17

All 5 funding rounds of Allplants with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2024$2.28MSeries B–Gullspang Re:food
Oct 2021$52.23MSeries B–Molten Ventures
Feb 2020$4.5MSeries A–Felix Capital, Octopus Ventures
Sep 2018$9.86MSeries A–Octopus Ventures
May 2017$1.03MSeed–Felix Capital
–
Valuation history

17 investors in total: 7 institutional and 10 angel.

Investors in Allplants

Allplants has secured backing from 17 investors, including venture fund and angel investors. Prominent investors backing the company include Molten Ventures, Re:food and Felix Capital.

All
Venture Fund
Angel
InvestorDescriptionFounded YearDomainLocation
Growth equity investments are made in agrifood system transformation.
refood.co
Venture capital fund focused on deep tech, consumer tech, health tech, SaaS, and multiple sectors
2006moltenventures.comLondon, United Kingdom
Tech companies are funded by this London-based venture capital firm.
felixcap.comLondon, United Kingdom
Venture capital firm investing in Series A to growth stage startups
otiva.seStockholm, Sweden
Venture finance services, including debt and equity, are provided to capital-backed companies globally.
triplepointcapital.com
Venture capital investment and support for founders in technology and health sectors.
octopusventures.com
A global investor focused on consumer packaged goods brands.
thecraftory.ioLondon, United Kingdom

Chris Smalling

unknown_c9371b1d463746fab

Kieran Gibbs

unknown_583dc43fd863449aa

Zak Abel

unknown_570d64c42bad40a18
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Investor details for Allplants

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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Verified entity values are shown only after access is granted.

People of Allplants

4 people are tracked at Allplants (3 in leadership, 1 in team); the tracked headcount is 146.

NameRoleGroup
JB Pietras
Founder & CEOLeadership
Hana Maghdoori
Head Of ProductLeadership
Assoc. Cipd Catrina Adamou
People PartnerLeadership
Raffaele Guida
Leader Team Di ProduzioneTeam
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Complete people profiles for Allplants

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Timeline of Allplants

3 dated milestones of Allplants across 8 years, from founding to its latest funding, stage changes and deals.

  1. Founded Allplants is founded.
  2. Funding First funding round of $1.0M.
  3. Funding Latest funding round, Series B, of $2.3M.

Competitors of Allplants

Allplants has 3 listed competitors in our database, 2 of them funded. They include Parsley Box, Detox Kitchen and COOK.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
parsleybox.com2017Newbridge, United Kingdom$19.98M109
Online platform for meal ordering
detoxkitchen.co.uk2012London, United Kingdom$3.51M40
Pre-prepared ready-to-heat meals are delivered via an internet-first restaurant model.
cookfood.net1997Sittingbourne, United Kingdom
Platform offering frozen ready meals and prepared meal delivery
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Detailed competitors of Allplants

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  • Operating metrics
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Web traffic of Allplants

The website of Allplants (allplants.com) receives about 19.5K visits a month.

  • Monthly visits
    19.5K

    ▲ 121.6% vs previous month

Similar websites

Websites whose visitors overlap most with Allplants. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
mealpro.net
100%
680.7K#482,843View details
vegconomist.com
75%
#427,836View details
veganfoodandliving.com
veganfoodandliving.com
75%
#213,319–
tinnedtomatoes.com
tinnedtomatoes.com
75%
#488,044–
planthood.co.uk
planthood.co.uk
75%
#72,911–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 9 similar websites and full traffic analytics for Allplants

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  • 9 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Allplants

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Frequently Asked Questions about Allplants

Allplants was founded in 2016 and raised its 1st funding round 1 year after it was founded.

Allplants is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Allplants is a funded company, having raised a total of $69.9M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.03M, raised on May 2017.

Allplants has 146 employees.

Annual revenue of Allplants is $12.54M as on Mar 31, 2022.

Allplants was founded in 2016 and is headquartered in London, United Kingdom. An internet-first restaurant model is employed to offer plant-based frozen meals through a subscription-based delivery service. Weekly meal plans are curated and shipped nationwide, targeting the vegan and plant-focused food sector. Operations emphasize ready-to-heat options prepared from sustainable ingredients, with logistics handled via direct-to-consumer channels.

Allplants's top competitors include Detox Kitchen, Parsley Box and COOK.

Allplants offers Plant-Based Community Platform.

Allplants has 17 investors. Key investors include Molten Ventures, Re:food, Felix Capital, Otiva, and TriplePoint Capital.

Allplants operates through Allplants Ltd.

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