About Alt12 Apps
Alt12 Apps is a company based in San Francisco (United States) founded in 2009 was acquired by Honest in January 2015. Alt12 Apps has raised $1.26 million across 1 funding round from investors including The Honest Company, InterWest and Felicis Ventures. Alt12 Apps operates in a competitive market with competitors including Ovia Health, Cubo AI, Moody Month, PrimaKu and Syrona Health, among others.
- Total Equity Funding$1.26M (USD)
in 1 rounds
- Latest Funding Round$1.26M (USD), Seed
Apr 2012
- InvestorsThe Honest Company
& 2 more
- Acquired byHonest
(Jan 2015)
Funding Insights of Alt12 Apps
Alt12 Apps has successfully raised a total of $1.26M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.26 million completed in April 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.26M
- Total Rounds 1
- Last Round Seed — $1.26M
- First Round $1.26M
(Apr 2012)
- Investors Count 2
All 1 funding rounds of Alt12 Apps with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2012 | $1.26M | Seed | – | – |
3 investors in total: 3 institutional.
Investors in Alt12 Apps
Alt12 Apps has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include The Honest Company, InterWest and Felicis Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage investing in IT and healthcare ventures. | – | interwest.com | - | |
Investments in technology startups are made by Felicis Ventures. | – | felicis.com | Menlo Park, United States | |
Multi-category products for babies and women are offered online. | 2011 | honest.com | Santa Monica, United States |
Investor details for Alt12 Apps
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Alt12 Apps
3 dated milestones of Alt12 Apps across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Alt12 Apps is founded.
- Funding First funding round of $1.3M.
- Exit Acquired by Honest.
Competitors of Alt12 Apps
Alt12 Apps operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ovia Health, Cubo AI, Moody Month, PrimaKu and Syrona Health, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| oviahealth.com | 2012 | Boston, United States | $29.23M | 80 | Mobile applications for women's and family health are provided. | |
| getcubo.com | 2017 | Taipei, Taiwan | $5.2M | – | Babies' activities are monitored via an AI-powered app-based device. | |
| moodymonth.com | 2017 | – | $262,121 | – | Daily wellness solutions for women are provided by Moody Month. | |
| primaku.com | 2017 | Jakarta, Indonesia | – | – | Provider of an app for parents to monitor children's growth and development | |
| syronahealth.com | 2018 | Newcastle Upon Tyne, United Kingdom | $199,744 | 5 | Digital women's health management software for employers and individuals | |
| meiyou.com | 2013 | Xiamen, China | $201M | – | Provider of menstrual cycle and pregnancy monitoring software for women | |
| hormona.io | 2019 | London, United Kingdom | $8.2M | 2 | Provider of a home-based test for tracking hormone levels | |
| nevia.bio | 2023 | Haifa, Israel | $3.1M | – | Machine learning-enabled platform for early detection of women-related diseases | |
| newmi.in | 2021 | Gurugram, India | $2.03M | 25 | Products and services for women's health and wellness are provided. | |
| aavia.io | 2018 | Brooklyn, United States | $6.95M | 8 | Mobile app for tracking hormonal conditions of women |
Detailed competitors of Alt12 Apps
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Alt12 Apps
Websites that share an audience with Alt12 Apps (alt12.com).
Websites whose visitors overlap most with Alt12 Apps. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| babybumpapp.com | 100% | – | – | View details | |
pregnant.livejournal.com | pregnant.livejournal.com | 84% | – | – | – |
ivf.ca | ivf.ca | 75% | – | #7,188,501 | – |
twoweekwait.com | twoweekwait.com | 74% | – | – | – |
alt12.zendesk.com | alt12.zendesk.com | 51% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Alt12 Apps
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Alt12 Apps
Similar companies to Alt12 Apps
10 companies that operate in the same segment as Alt12 Apps (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about Alt12 Apps
Alt12 Apps was founded in 2009 and raised its 1st funding round 3 years after it was founded.
Alt12 Apps is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Alt12 Apps is a funded company, having raised a total of $1.26M across 1 funding round to date. The company's 1st funding round was a Seed of $1.26M, raised on Apr 2012.
Alt12 Apps was founded in 2009 in San Francisco, United States, within the mobile health sector. Cross-platform applications for women are created using the proprietary Sliprose framework, which combines mobile, social, and commerce elements. Key products include PinkPad for menstrual and fertility tracking, BabyBump for pregnancy information and parent networking, and Kidfolio for child milestone documentation. Operations report over 12 million downloads and 5 million monthly actions.
Alt12 Apps's top competitors include Ovia Health, Cubo AI and Syrona Health.
Alt12 Apps has 3 investors. Key investors include The Honest Company, InterWest, and Felicis Ventures.
Yes. Alt12 Apps was acquired by Honest in January 2015.