About Amadesa
Amadesa is a Technology company based in Ramat Gan (Israel) founded in 2005, and was acquired by LivePerson in May 2012. Personalized website experiences are delivered through SaaS behavioral targeting. Amadesa has raised $12.8 million across 2 funding rounds from investors including LivePerson, Gemini Israel Ventures and Viola Group. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Marketing Optimization and Conversion Rate Optimization.
Company details
Amadesa was founded in 2005 in Ramat Gan, Israel, and operates in the SaaS sector focused on customer experience management. A suite of tools is provided to online businesses for testing, automating, and optimizing content delivery and personalization. Behavioral data from website visitors is analyzed in real time using a proprietary algorithm to match relevant promotions, images, and elements across pages such as home pages, product pages, and shopping carts.
- Headquarters Ramat Gan, Israel
- Stage Acquired
- SectorsTechnology
- Website amadesa.com
- Social LinkedIn X Facebook
- Acquired by LivePerson (May 2012)
- Total Equity Funding$12.8M (USD)
in 2 rounds
- Latest Funding Round$7.4M (USD), Series B
Oct 2011
- InvestorsLivePerson
& 2 more
- Acquired byLivePerson
(May 2012)
Funding Insights of Amadesa
Amadesa has successfully raised a total of $12.8M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $7.4 million completed in October 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $12.8M
- Total Rounds 2
- Last Round Series B — $7.4M
- First Round $5.4M
(Mar 2008)
- Investors Count 2
All 2 funding rounds of Amadesa with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2011 | $7.4M | Series B | – | – | |
| Mar 2008 | $5.4M | Series A | – | Viola Group | – |
3 investors in total: 3 institutional.
Investors in Amadesa
Amadesa has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include LivePerson, Gemini Israel Ventures and Viola Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early and seed stage investments are made in technology by Gemini Israel Ventures. | gemini.co.il | Herzliya, Israel | ||
Investments are made in early-stage technology companies globally. | viola-group.com | Herzliya, Israel | ||
Conversational AI platform is provided for digital customer experiences. | 1995 | liveperson.com | New York, United States |
Investor details for Amadesa
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Timeline of Amadesa
4 dated milestones of Amadesa across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Amadesa is founded.
- Funding First funding round of $5.4M.
- Funding Latest funding round, Series B, of $7.4M.
- Exit Acquired by LivePerson.
Web traffic of Amadesa
The website of Amadesa (amadesa.com) receives about 5K visits a month.
- Monthly visits5K
▼ 26.1% vs previous month
Websites whose visitors overlap most with Amadesa. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| certona.com | 100% | View details | |||
| sitespect.com | 100% | 13K | #1,854,880 | View details | |
admize.com | admize.com | 98% | – | ||
| omniture.com | 96% | 10.2K | #2,379,524 | View details | |
| crunchbase.com | 95% | 3.7M | #12,418 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Amadesa
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- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Amadesa
Amadesa was founded in 2005 and raised its 1st funding round 3 years after it was founded.
Amadesa is headquartered in Ramat Gan, Israel. It is registered at Ramat Gan, Tel Aviv District, Israel.
Amadesa is a funded company, having raised a total of $12.8M across 2 funding rounds to date. The company's 1st funding round was a Series A of $5.4M, raised on Mar 2008.
Amadesa was founded in 2005 in Ramat Gan, Israel, and operates in the SaaS sector focused on customer experience management. A suite of tools is provided to online businesses for testing, automating, and optimizing content delivery and personalization. Behavioral data from website visitors is analyzed in real time using a proprietary algorithm to match relevant promotions, images, and elements across pages such as home pages, product pages, and shopping carts.
Amadesa has 3 investors. Key investors include LivePerson, Gemini Israel Ventures, and Viola Group.
Yes. Amadesa was acquired by LivePerson in May 2012.