Amify

Alexandria, United States Founded: 2010 • Age: 16 yrs Acquired By Cart.com
Marketing service provider for Amazon
Annual revenue - Latest available
Total funding $15.8M 2 rounds
Employees - Tracked headcount
Investors 6 Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About Amify

Amify is a company based in Alexandria (United States) founded in 2010 by Ethan McAfee was acquired by Cart.com in April 2024. Amify has raised $15.8 million across 2 funding rounds from investors including Cart.com, Mercury Fund and CincyTech. Amify offers products and services including Amazon Platform Management, Amazon Advertising (PPC), Amazon Creative Content, Amazon Strategy & Analytics, and Amazon Supply Chain Strategy. Amify operates in a competitive market with competitors including S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti, among others.

  • Headquarter Alexandria, United States
  • Founders Ethan McAfee
  • Sectors
    Business Services
    Retail
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Amify, Inc
Operational Areas
Business Services → Customer Experience & Marketing Services Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Technology & Services Unlock Sub-Sector Unlock Segment
Business Services → Professional & Consulting Services Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $15.8 M (USD)

    in 2 rounds

  • Latest Funding Round
    $10 M (USD), Series B

    May 23, 2023

  • Investors
    Cart.com

    & 5 more

  • Employee Count
    Not available
  • Acquired by
    Cart.com

    (Apr 02, 2024)

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Products & Services of Amify

Amify offers a comprehensive portfolio of products and services, including Amazon Platform Management, Amazon Advertising (PPC), Amazon Creative Content, Amazon Strategy & Analytics, and Amazon Supply Chain Strategy.

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Primary

Manages Amazon stores for healthy operations and brand protection.

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Optimizes PPC campaigns to reduce ad spend and boost ROAS.

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Develops SEO-optimized content to enhance brand discoverability.

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Provides data analysis for category and customer behavior insights.

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Streamlines inventory and reduces stock risks for efficiency.

People of Amify

Headcount 50-200
Employee Profiles 15
Employee Profiles
People
Sam B.
Senior Vice President Marketing
People
Sam Bowman
VP, Marketing
People
Drew Hall
VP, Sales
People
Steve Hanna
Head, Product & Engineering

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Funding Insights of Amify

Amify has successfully raised a total of $15.8M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $10 million completed in May 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Amify

Amify has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Cart.com, Mercury Fund and CincyTech.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Early-stage investments are directed toward US, India, and Canada firms.
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CincyTech is engaged in venture capital investments for innovative startups.
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Early-stage investments are provided to visionary SaaS founders.
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Investor details for Amify

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Investments & Acquisitions by Amify

Investments
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Investment portfolio details for Amify

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Financial Statements - Amify

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Detailed financials for Amify

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Amify Comparisons

Amify Primary company
Description
Marketing service provider for Amazon
Location
Alexandria, United States
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Amify

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Competitors of Amify

Amify operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti, among others.

Company Name Domain Founded year HQ Location Description
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Digital advertising and content marketing services are provided globally.
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Media Company focused on radio broadcasting, live events, marketing solutions
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Consumer packaged goods sales and digital marketing services are provided.
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Brand and marketing consulting solutions provider
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Digital marketing services including paid search and e-commerce are provided.
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Digital marketing, advertising, and IT services are provided globally.
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Detailed competitors of Amify

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Latest news on Amify

Cart.com’s Acquisition of Amify
Globallegalchronicle2 years ago
Amify has Closed Its Series B Funding
Prnewswire3 years ago
Amify Closes USD10M Series B Funding
Finsmes3 years ago
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Complete news archive for Amify

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Frequently Asked Questions about Amify

Amify was founded in 2010 and raised its 1st funding round 9 years after it was founded.

Amify is headquartered in Alexandria, United States.

Ethan McAfee is the current CEO of Amify. They have also founded this company.

Amify is a funded company, having raised a total of $15.8M across 2 funding rounds to date.

Amify was founded in 2010 and is headquartered in Alexandria, United States. Full-service strategy, management, and operational support is offered to brands selling on Amazon. Presence, sales, and profitability are optimized through technology, expertise, and scalable operations within the e-commerce marketing sector. Assistance is extended to various brands navigating Amazons platform requirements.

Amify's top competitors include S⁴Capital, Townsquare Media and Tinuiti.

Amify offers Amazon Platform Management, Amazon Advertising (PPC), Amazon Creative Content, Amazon Strategy & Analytics, and Amazon Supply Chain Strategy.

Amify has 6 investors. Key investors include Cart.com, Mercury Fund, CincyTech, SaaS Ventures, and Dundee Venture Capital.

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