About Apptimize
Apptimize is a company based in Mountain View (United States) founded in 2013 was acquired by Airship in August 2019. Apptimize has raised $18.62 million across 4 funding rounds from investors including Airship, Beenos and Western Technology Investment. Apptimize offers products and services including A/B Testing, Feature Flags, and Cross Platform Optimization. Apptimize operates in a competitive market with competitors including User Testing, AB Tasty, Suzy, dscout and Clicktale, among others.
Products & Services of Apptimize
Apptimize offers a comprehensive portfolio of products and services, including A/B Testing, Feature Flags, and Cross Platform Optimization.
Platform for running experiments on mobile and web apps
Tool for controlling and rolling out new features safely
System for optimizing interactions across devices and channels
Apps and channels of Apptimize
its YouTube channel Apptimize has 146 subscribers and 30 videos.
Videos from Apptimize
The most watched videos on Apptimize's YouTube channel, Apptimize (146 subscribers). Click a video to play it here.
More on Apptimize.
Funding Insights of Apptimize
Apptimize has successfully raised a total of $18.62M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $12.4 million completed in August 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $18.62M
- Total Rounds 4
- Last Round Series B — $12.4M
- First Round $120,000
(Aug 2013)
- Investors Count 15
All 4 funding rounds of Apptimize with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2016 | $12.4M | Series B | – | USVP | |
| Feb 2015 | $4M | Series A | – | Costanoa | – |
| Jan 2014 | $2.1M | Seed | – | Y Combinator, a16z | |
| Aug 2013 | $120,000 | Seed | – | Y Combinator | – |
16 investors in total: 15 institutional and 1 angel.
Investors in Apptimize
Apptimize has secured backing from 16 investors, including venture fund and angel investors. Prominent investors backing the company include Airship, Beenos and Western Technology Investment.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
VC firm that focuses on early stage investments in the US | – | usvp.com | Menlo Park, United States | |
Investments are directed toward early and late-stage tech companies. | – | glynncapital.com | Menlo Park, United States | |
Venture debt is provided globally across multiple sectors. | 1980 | westerntech.com | Portola Valley, United States | |
Tech companies are invested in by Goldcrest VC fund. | – | goldcrest.com | Dallas, United States | |
Venture capital firm focused on early stage fintech, data, AI, and security companies | – | costanoa.vc | Palo Alto, United States | |
Early-stage startups are accelerated via funding and educational programs. | – | ycombinator.com | Mountain View, United States | |
Venture capital investments in technology sectors are handled by Andreessen Horowitz. | – | a16z.com | - | |
VC firm investing in early stage startups in the US | – | xg-ventures.com | Menlo Park, United States | |
- | – | starlingllc.com | - | |
Seed-stage tech-focused VC Firm funding companies in Asia, the Middle East and the US | 1999 | beenos.com | Tokyo, Japan |
Investor details for Apptimize
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Apptimize
5 people are tracked at Apptimize (3 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Nancy Hua | CEO and Co-founder | Leadership |
Benjamin Earle | VP Sales | Leadership |
Jeff DiTullio | VP Engineering | Leadership |
Vishal Chandnani | Sr. Sales Engineer | Team |
Jason Chen | Engineer | Team |
Complete people profiles for Apptimize
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Apptimize
4 dated milestones of Apptimize across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Apptimize is founded.
- Funding First funding round of $120K.
- Funding Latest funding round, Series B, of $12.4M.
- Exit Acquired by Airship.
Competitors of Apptimize
Apptimize operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as User Testing, AB Tasty, Suzy, dscout and Clicktale, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| usertesting.com | 2007 | San Francisco, United States | $148.5M | 557 | Automated usability testing and feedback for mobile experiences is provided. | |
| abtasty.com | 2009 | New York, United States | $63.87M | – | Website content is optimized via A/B testing and multivariate analysis. | |
| suzy.com | 2009 | New York, United States | $107.65M | 97 | Customer targeting and feedback management platform is utilized for insights. | |
| dscout.com | 2011 | Chicago, United States | $81.05M | 127 | User feedback is gathered via cloud-based web and mobile platforms. | |
| clicktale.com | 2006 | New York, United States | $52.6M | – | AI-based customer experience analytics and visualization are offered. | |
| leanplum.com | 2012 | San Francisco, United States | $172.35M | 45 | Mobile A/B testing, personalization & analytics platform | |
| wingify.com | 2009 | Delhi, India | – | 424 | Provider of software products for digital experience management | |
| marketdial.com | 2016 | South Jordan, United States | $9.84M | 58 | A/B testing optimization platform for offline retailers is managed. | |
| mixpanel.com | 2009 | San Francisco, United States | $277.12M | – | Provides product analytics software for product teams |
Detailed competitors of Apptimize
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Apptimize
Websites that share an audience with Apptimize (apptimize.com).
Websites whose visitors overlap most with Apptimize. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| leanplum.com | 100% | 81.3K | #534,081 | View details | |
| techcrunch.com | 85% | 8.3M | #10,239 | View details | |
| developer.amazon.com | 74% | – | – | View details | |
| vessel.io | 54% | – | – | View details | |
| estimote.com | 44% | 8.6K | #2,508,159 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 15 similar websites and full traffic analytics for Apptimize
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 15 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to Apptimize
10 companies that operate in the same segment as Apptimize (Programming & Software Development Tools), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Collaborative platform for design prototyping and feedback is provided. | 2012 | San Francisco, California, United States | USD 748.75 M | – | – | |
AI-based platform for secure collaboration and content management is utilized. | 2005 | Redwood City, California, United States | USD 692.63 M | USD 1.18 B | 2,810 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Crowdsourced testing platforms are offered for software quality assurance. | 1966 | Framingham, Massachusetts, United States | USD 115.9 M | – | – | |
A platform for the AI community to collaborate and build. | 2016 | Paris, France | USD 399.91 M | – | – | |
Cloud-based whiteboarding software is provided for team collaboration and communication. | 2011 | San Francisco, California, United States | USD 501.3 M | – | – | |
Security testing software is provided for code vulnerability detection. | 2006 | Atlanta, Georgia, United States | USD 98.5 M | USD 3.35 M | 38 | |
Honeycomb is recognized for providing observability solutions for distributed services. | 2016 | San Francisco, California, United States | USD 144.9 M | – | – | |
Cloud based suite of software testing solutions | 2011 | Mumbai, Maharashtra, India | USD 253.3 M | USD 75.19 M | 926 | |
Cloud-based cross-browser testing services are provided for web applications. | 2017 | San Francisco, California, United States | USD 108.4 M | USD 693.97 K | 48 |
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Frequently Asked Questions about Apptimize
Apptimize was founded in 2013.
Apptimize is headquartered in Mountain View, United States. It is registered at Mountain View, California, United States.
Apptimize is a funded company, having raised a total of $18.62M across 4 funding rounds to date. The company's 1st funding round was a Seed of $120K, raised on Aug 2013.
Provides AB testing for native Android and iOS applications. Offers a Visual Apptimizer (a what-you-see-is-what-you-get visual editor) and a codeless installation process. Enables mobile developers and product managers alike to push new AB tests to users in real-time without app store approvals. Also offers a programmatic interface that enables app developers to test anything they can code. Other key features include powerful analytics, feature flagging, staged rollout, results segmentation and filtering, and advanced targeting. Y Combinator grad.
Apptimize's top competitors include User Testing, dscout and Wingify.
Apptimize offers A/B Testing, Feature Flags, and Cross Platform Optimization.
Apptimize has 16 investors. Key investors include Airship, Beenos, Western Technology Investment, USVP, and Glynn Capital.
Apptimize operates through Apptimize, Inc..
Yes. Apptimize was acquired by Airship in August 2019.