About Apptus
Apptus is a company based in Lund (Sweden) founded in 2000 was acquired by Voyado in December 2021.. Apptus offers products and services including Voyado Engage, Voyado Elevate, and Bonnie AI. Apptus operates in a competitive market with competitors including Klaviyo, Elastic Path Software, CommerceIQ, Bango and Yotpo, among others.
- Headquarter Lund, Sweden
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Sectors
TechnologyRetail
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Thoma Bravo
& 3 more
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Employee Count
Employee Count
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Acquired by
Voyado
(Dec 07, 2021)
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Products & Services of Apptus
Apptus offers a comprehensive portfolio of products and services, including Voyado Engage, Voyado Elevate, and Bonnie AI. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for customer data management and email marketing.
Tool for search, recommendations, and personalized shopping experiences.
AI system trained for understanding consumer behaviors in retail.
Funding Insights of Apptus
- Total Funding Total Funding
- Total Rounds 3
- Last Round Last Round
- First Round First Round
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2018 | Amount | Unspecified - Apptus | Valuation | Thoma Bravo |
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| Jul, 2015 | Amount | Grant - Apptus | Valuation |
investors |
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| Sep, 2007 | Amount | Unspecified - Apptus | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Apptus
Apptus has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Thoma Bravo, Voyado and Vinnova. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Software and technology-enabled services companies are targeted for investment.
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Founded Year | Domain | Location | |
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Venture capital funding is provided to Swedish companies across sectors.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Apptus
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Apptus
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Apptus Comparisons
Competitors of Apptus
Apptus operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klaviyo, Elastic Path Software, CommerceIQ, Bango and Yotpo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
SaaS email marketing solutions are offered to e-commerce businesses.
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| domain | founded_year | HQ Location |
API-based enterprise commerce and content management platform is delivered.
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| domain | founded_year | HQ Location |
AI platform for retail ecommerce management and optimization is provided.
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| domain | founded_year | HQ Location |
Marketing solutions for e-commerce businesses are provided by Bango.
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| domain | founded_year | HQ Location |
Cloud-based marketing platform for e-tailers
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| domain | founded_year | HQ Location |
Personalized product recommendations are delivered via SaaS to online retailers.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Apptus
Frequently Asked Questions about Apptus
When was Apptus founded?
Apptus was founded in 2000 and raised its 1st funding round 7 years after it was founded.
Where is Apptus located?
Apptus is headquartered in Lund, Sweden.
What does Apptus do?
Apptus Technologies was founded in 2000 in Lund, Sweden, with a focus on the e-commerce sector. Specialization is placed on data-driven personalization through its flagship product, Apptus eSales. Customer behavior is analyzed using big data, predictive analytics, and real-time processing. Online stores are adapted dynamically to enhance relevance in shopping experiences. An Innovation Grant from Vinnova, the Swedish Innovation Agency, has been received by the company.
Who are the top competitors of Apptus?
Apptus's top competitors include Klaviyo, CommerceIQ and Yotpo.
What products or services does Apptus offer?
Apptus offers Voyado Engage, Voyado Elevate, and Bonnie AI.
Who are Apptus's investors?
Apptus has 4 investors. Key investors include Thoma Bravo, Voyado, Vinnova, and InnovationsKapital.
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