About Apsis
Apsis is a company based in Stockholm (Sweden) founded in 2001 was acquired by Efficy in August 2021. Apsis has completed 3 acquisitions, including Innometrics, ProspectEye and Zoomio Holding. Apsis offers products and services including Email Marketing, Marketing Automation, AI Assistant, SMS Marketing, and Forms and Pages. Apsis operates in a competitive market with competitors including HubSpot, Constant Contact, Adobe, ActiveCampaign and Freshworks, among others.
- InvestorsEfficy
& 1 more
- Investments & AcquisitionsInnometrics
& 2 more
- Acquired byEfficy
(Aug 2021)
Products & Services of Apsis
Apsis offers a comprehensive portfolio of products and services, including Email Marketing, Marketing Automation, AI Assistant, SMS Marketing, and Forms and Pages.
Platform for creating and sending targeted email campaigns
Automates workflows for personalized customer interactions
Assists in content creation and optimization for campaigns
Enables SMS-based customer communication and promotions
Facilitates creation of interactive forms for data collection
Funding Insights of Apsis
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Apsis with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2010 | – | Private Equity Round | – | Norvestor | – |
2 investors in total: 2 institutional.
Investors in Apsis
Apsis has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Efficy and Norvestor.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on acquisitions | – | norvestor.com | Oslo, Norway | |
Cloud-based CRM solutions for small and medium businesses are delivered. | 2005 | efficy.com | Brussels, Belgium |
Investor details for Apsis
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Apsis
1 people are tracked at Apsis (1 in leadership).
| Name | Role | Group |
|---|---|---|
Ahsan Habib | CEO | Leadership |
Complete people profiles for Apsis
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Apsis
Apsis has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Innometrics, ProspectEye and Zoomio Holding.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Real-time customer profiles are created and audiences are segmented. | innometrics.com | Stockholm, Sweden | 2010 | Jun 2016 | •••• | |
Direct marketing and advertising services are provided to businesses. | prospecteye.com | Malmo, Sweden | 2007 | Dec 2013 | •••• | |
Software solutions for digital direct marketing campaigns are offered. | zoomio.com | Copenhagen, Denmark | 2002 | Sep 2011 | •••• |
Complete acquisition details for Apsis
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Apsis
6 dated milestones of Apsis across 20 years, from founding to its latest funding, stage changes and deals.
- Founded Apsis is founded.
- Funding First funding round.
- Acquisition Acquires Zoomio Holding.
- Acquisition Acquires ProspectEye.
- Acquisition Acquires Innometrics.
- Exit Acquired by Efficy.
Competitors of Apsis
Apsis operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as HubSpot, Constant Contact, Adobe, ActiveCampaign and Freshworks, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hubspot.com | 2005 | Cambridge, United States | $100.7M | 4,502 | Provider of AI-powered customer relationship management software | |
| constantcontact.com | 1998 | Waltham, United States | $37M | 1,434 | Multi-channel online marketing tools are provided for small businesses. | |
| adobe.com | 1982 | San Jose, United States | – | 30,709 | AI-powered platform manages marketing creatives and customer journeys. | |
| activecampaign.com | 2003 | Chicago, United States | $362.74M | 705 | Sales, CRM, and email marketing automation software is provided. | |
| freshworks.com | 2010 | San Mateo, United States | $872.56M | 4,400 | Cloud-based business process management suite solutions are delivered. | |
| meltwater.com | 2001 | San Francisco, United States | – | 1 | Cloud-based social media monitoring and analytics are offered for businesses. | |
| integrate.com | 2010 | Phoenix, United States | $60.58M | 293 | Marketing campaigns are managed via a SaaS platform for professionals. | |
| 6sense.com | 2013 | San Francisco, United States | $424.12M | – | Predictive intelligence is delivered for sales and marketing teams. | |
| semrush.com | 2008 | Boston, United States | $40M | 217 | Cloud-based marketing platform for businesses | |
| exacttarget.com | 2000 | Indianapolis, United States | $228.59M | 1,554 | Multichannel marketing automation is delivered via ExactTarget's platform. |
Detailed competitors of Apsis
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Apsis
The website of Apsis (apsis.com) receives about 13.8K visits a month and ranks #1,672,738 among all websites worldwide, #3,701 in Online Marketing.
- Monthly visits13.8K
▼ 15.7% vs previous month
- Unique visitors6.7K
per month
- Global rank#1,672,738
among all websites
- Category rank#3,701
Business and Consumer Services · Online Marketing
- Bounce rate39%
- Pages per visit1.5
- Average visit6 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with Apsis. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
apsisfinland.fi | apsisfinland.fi | 100% | – | – | – |
officialemailmarketing.com | officialemailmarketing.com | 91% | – | – | – |
| marketingsherpa.com | 56% | – | #1,193,587 | View details | |
michaelleander.com | michaelleander.com | 55% | – | #3,839,546 | – |
| duffy.agency | 52% | – | #5,568,436 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for Apsis
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Apsis
Complete news archive for Apsis
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Apsis
10 companies that operate in the same segment as Apsis (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Apsis
Apsis was founded in 2001 and raised its 1st funding round 9 years after it was founded.
Apsis is headquartered in Stockholm, Sweden.
Ahsan Habib is the current CEO of Apsis.
Founded in 2001 in Stockholm, Sweden, Apsis operates in the marketing technology sector. SaaS tools are provided for permission-based email campaigns, lead management, and web personalization. Key products include Apsis Pro for email creation and tracking, Apsis Lead for nurturing processes, Apsis Ecom for e-commerce enhancements, and Apsis Profile Cloud for behavior-based customization. Operations focus on improving customer engagement across digital channels.
Apsis's top competitors include HubSpot, Constant Contact and Adobe.
Apsis offers Email Marketing, Marketing Automation, AI Assistant, SMS Marketing, and Forms and Pages.
Apsis has made 3 acquisitions, including Innometrics, ProspectEye, and Zoomio Holding.
Apsis operates through Apsis Digital Media J.D.O.O..
Yes. Apsis was acquired by Efficy in August 2021.