About Ascential
Ascential is a Business Services company based in London (United Kingdom) founded in 1947, and was acquired by Informa in October 2024. Ascential is integrated into Informa Group for B2B events. It operates on a Professional Services model. The company has 3,611 employees. Ascential has completed 16 acquisitions, including 4kmiles, ASR GROUP and Brand View. Its chief executive, as recorded, is Stephen A Carter. Its website ascential.com draws about 12 thousand monthly visits. Ascential offers products and services including Informa Festivals. Its focus areas include Media, Events and Festivals and B2B Events.
Company details
Ascential is now part of the Informa Group, focusing on B2B events through Informa Festivals. Services are provided across verticals like FinTech, Cyber Security, Gaming, Marketing, and Technology. Intelligence and advisory services are offered to guide customers on industry trends. Brands such as Cannes Lions, WARC, and Money2020 are managed under this structure.
- Headquarters London, United Kingdom
- Employees 3,611
- Stage Acquired
- SectorsBusiness Services
- Website category Business and Consumer Services · Marketing and Advertising
- Email••••••••
- Website ascential.com
- Social LinkedIn X
- Acquired by IBM (Mar 2005)
- Legal Name Ascential
Products & Services of Ascential
Ascential offers a comprehensive portfolio of products and services, including Informa Festivals.
Events and intelligence services are provided for industries.
Investors in Ascential
Ascential has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Informa and IBM.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Academic publishing, knowledge, and events services are provided globally. | 1998 | informa.com | London, United Kingdom | |
IBM is recognized for providing enterprise AI and hybrid cloud solutions. | IBM.com |
Investor details for Ascential
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Ascential
647 people are tracked at Ascential (269 in leadership, 8 in board & advisors, 370 in team); the tracked headcount is 3,611.
| Name | Role | Group |
|---|---|---|
Stephen A Carter | CEO | Leadership |
Megan O'Shaughnessy | Head Of Benefits And Pension Operations | Leadership |
Gareth Wright | Group Finance Director | Leadership |
James Turner | Global Head Of Portfolio Management - Colleague Technology | Leadership |
Allen Tatara | Associate Director, Omdia Webinars | Informa Engage | Leadership |
Kelly Schram | Head Of Strategy & Innovation, IMI Division | Leadership |
Yazeed Jaber | Talent Network Partner | Leadership |
Patrick Martell | COO & Chief Executive, Informa Markets | Leadership |
Ruth Ovens | Chief People Officer | Leadership |
Jason Gramp | Design Director | Leadership |
Adela Knox | Brand Strategy Director & Editor In Chief | Leadership |
Amit Khade | Director Of Customer Insights | Leadership |
Sandeep Potnis | Head Of Business Intelligence And Analytics (iiris) | Leadership |
Manal Elias | Creative Director, Global Campaigns | Leadership |
Tracey Tipler | Head Of Finance Process And Solution Architecture | Leadership |
Dariel B. | Head Of Finance Solutions Architecture & Innovation | Leadership |
Claudia Maestrini | Corporate Development Director | Leadership |
Alyssa Amatulli | Vice President Of Marketing - Informa Connect North America | Leadership |
Matthieu Comard | Managing Director, Informa Festivals | Leadership |
Balamurugan Balasubramanian | Head Of Software Engineering | Leadership |
627 more people are available in the full profile.
Complete people profiles for Ascential
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Ascential
Ascential has strategically engaged in corporate development activities, having acquired 16 companies. Notable acquisitions include 4kmiles, ASR GROUP and Brand View.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Marketing intelligence platform and services are provided to organizations. | contagious.com | London, United Kingdom | 2004 | Aug 2023 | •••• | |
SaaS-based analytics solution for multichannel sellers and brand owners | sellics.com | Berlin, Germany | 2013 | Apr 2022 | •••• | |
SaaS-based software solutions and services for Walmart sellers are provided. | whytespyder.com | Springdale, United States | 2011 | Nov 2021 | •••• | |
Advertising management platform | 4kmiles.com | Tianhe, China | 2017 | Nov 2021 | •••• | |
Online vendor management system | onespace.com | Illinois, United States | 2010 | Sep 2021 | •••• | |
Cane sugar and related products are refined and marketed globally. | asr-group.com | West Palm Beach, United States | 1998 | Jul 2021 | $122M | |
AI-based marketing optimization software is provided for Amazon sellers. | perpetua.io | San Francisco, United States | 2015 | Apr 2021 | $52M | |
Provider of marketing and branding services | duozhun.cc | Hangzhou, China | 2014 | Dec 2020 | •••• | |
AI and data analytics services are provided by YIMIAN. | yimian.io | Shenzhen, China | 2014 | Mar 2020 | •••• | |
Advertising services are provided by Flywheel in the digital sector. | flywheeldigital.com | Baltimore, United States | 2014 | Nov 2018 | $60M |
Complete acquisition details for Ascential
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Ascential
14 dated milestones of Ascential across 77 years, from founding to its latest funding, stage changes and deals.
- Founded Ascential is founded.
- Exit Acquired by IBM.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Flywheel.
- Acquisition Acquires YIMIAN.
- Acquisition Acquires Duozun Data.
- Acquisition Acquires Perpetua Labs.
- Acquisition Acquires ASR GROUP.
- Acquisition Acquires OneSpace.
- Acquisition Acquires 4kmiles.
- Acquisition Acquires WhyteSpyder.
- Acquisition Acquires Sellics.
- Acquisition Acquires Contagious Communications.
- Exit Acquired by Informa.
Web traffic of Ascential
The website of Ascential (ascential.com) receives about 11.9K visits a month and ranks #1,898,407 among all websites worldwide, #8,446 in Marketing and Advertising.
- Monthly visits11.9K
▼ 9.9% vs previous month
- Unique visitors5.5K
per month
- Global rank#1,898,407
among all websites
- Category rank#8,446
Business and Consumer Services · Marketing and Advertising
- Bounce rate41%
- Pages per visit1.6
- Average visit30 sec
- DevicesDesktop 49% · Mobile 51%
Websites whose visitors overlap most with Ascential. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
exhibitionnews.uk | exhibitionnews.uk | 100% | #1,534,986 | – | |
| informa.com | 68% | 440.9K | #125,735 | View details | |
retaildogma.com | retaildogma.com | 61% | #602,184 | – | |
| informamarkets.com | 61% | 82.1K | #347,643 | View details | |
| ascentialtech.com | 30% | 10.9K | #2,120,196 | View details |
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Frequently Asked Questions about Ascential
Ascential was founded in 1947.
Ascential is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Stephen A Carter is the CEO of Ascential, as recorded in our data.
Ascential has 3,611 employees.
Annual revenue of Ascential is $256.74M as on Dec 31, 2023.
Ascential is now part of the Informa Group, focusing on B2B events through Informa Festivals. Services are provided across verticals like FinTech, Cyber Security, Gaming, Marketing, and Technology. Intelligence and advisory services are offered to guide customers on industry trends. Brands such as Cannes Lions, WARC, and Money2020 are managed under this structure.
Ascential offers Informa Festivals.
Ascential has made 16 acquisitions, including 4kmiles, ASR GROUP, and Brand View.
Ascential operates through Ascential.
Yes. Ascential was acquired by IBM in March 2005.