About Flywheel
Flywheel is a company based in Baltimore (United States) founded in 2014 by Patrick Miller and Chip DiPaula was acquired by Omnicom Group in October 2023. It operates as a SaaS (Software-as-a-Service), and Professional Services. Flywheel offers products and services including Commerce Cloud, Retail Media, Retail Operations, Market Intelligence, and Full Commerce Strategy & Execution. Flywheel operates in a competitive market with competitors including Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others.
- Headquarter Baltimore, United States
- Founders Patrick Miller, Chip DiPaula
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Sectors
Business Services
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Email
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Phone
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Website
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Social
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- Legal Name Flywheel Digital
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Ascential
& 2 more
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Employee Count
Employee Count
- Acquired by
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Products & Services of Flywheel
Flywheel offers a comprehensive portfolio of products and services, including Commerce Cloud, Retail Media, Retail Operations, Market Intelligence, and Full Commerce Strategy & Execution. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Integrated software suite for accelerating digital commerce growth.
AI-powered software for optimizing retail advertising campaigns.
Self-serve tools for content and retail analytics optimization.
Software for market share and digital shelf insights.
Unified strategy across media, retail, and content execution.
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Funding Insights of Flywheel
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Flywheel
Flywheel has secured backing from 3 investors, including institutional investors. Prominent investors backing the company include Ascential, Omnicom Group and Olsam. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Ascential is integrated into Informa Group for B2B events.
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Marketing & communications company
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Platform for acquiring Amazon FBA brands
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Flywheel
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Flywheel
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Flywheel Comparisons
Competitors of Flywheel
Flywheel operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
TV advertising solutions are provided for businesses through data-driven methods.
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Visual effects studio for feature film and advertising production
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| domain | founded_year | HQ Location |
Advertising and media services are provided across Africa.
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Marketing & communications company
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| domain | founded_year | HQ Location |
Provider of advertising services
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| domain | founded_year | HQ Location |
Creative solutions are provided for brand building and business challenges.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Flywheel
Frequently Asked Questions about Flywheel
When was Flywheel founded?
Flywheel was founded in 2014.
Where is Flywheel located?
Flywheel is headquartered in Baltimore, United States. It is registered at Baltimore, Maryland, United States.
What does Flywheel do?
Digital commerce growth is accelerated by Flywheel through integrated software and services. Solutions are offered in retail media, operations, and market intelligence for leading brands. Sectors like e-commerce and consumer goods are primarily served. AI-powered tools and strategic consulting are utilized to optimize advertising and content. Operations are streamlined, and market insights are provided to enhance performance. Global presence is maintained with tailored strategies for diverse marketplaces.
Who are the top competitors of Flywheel?
Flywheel's top competitors include GroupM, Cadent and Digital Domain.
What products or services does Flywheel offer?
Flywheel offers Commerce Cloud, Retail Media, Retail Operations, Market Intelligence, and Full Commerce Strategy & Execution.
Who are Flywheel's investors?
Flywheel has 3 investors. Key investors include Ascential, Omnicom Group, and Olsam.
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