Atlas Wearables

Austin, United States Founded: 2013 • Age: 13 yrs Acquired By Peloton
Live workout feedback is provided by on-wrist fitness tracker.

About Atlas Wearables

Atlas Wearables is a company based in Austin (United States) founded in 2013 was acquired by Peloton in June 2020.. Atlas Wearables has raised $3.58 million across 6 funding rounds from investors including Peloton, Techstars and Crowdfunder. Atlas Wearables operates in a competitive market with competitors including Fitbit, Whoop, iHealth Labs, Garmin International and Misfit Wearables, among others.

  • Headquarter Austin, United States
  • Sectors
    Healthcare
    Technology Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Atlas Wearables Inc
Operational Areas
Healthcare → Health Technology & Digital Health
Technology → Extended, Virtual & Augmented Reality
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $3.58 M (USD)

    in 6 rounds

  • Latest Funding Round
    $500 K (USD), Seed

    Jan 22, 2016

  • Investors
    Peloton

    & 5 more

  • Employee Count
    Employee Count
  • Acquired by
    Peloton

    (Jun 01, 2020)

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Funding Insights of Atlas Wearables

Atlas Wearables has successfully raised a total of $3.58M across 6 strategic funding rounds. The most recent funding activity was a Seed round of $500 thousand completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 6
  • Last Round Seed — $500,000
  • First Round

    (01 Jun 2013)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2016 Amount Seed - Atlas Wearables Valuation

investors

May, 2015 Amount Seed - Atlas Wearables Valuation In-Q-Tel
Nov, 2014 Amount Seed - Atlas Wearables Valuation JRG Capital Partners
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Atlas Wearables

Atlas Wearables has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Peloton, Techstars and Crowdfunder. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital firm
Founded Year Domain Location
Startups are accelerated globally without sector restrictions through structured programs.
Founded Year Domain Location
Real estate investment firm handling equity, debt, and development in various sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Atlas Wearables

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Atlas Wearables

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Atlas Wearables Comparisons

Employees
+
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Competitors of Atlas Wearables

Atlas Wearables operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Fitbit, Whoop, iHealth Labs, Garmin International and Misfit Wearables, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Smartwatches and fitness trackers are provided for activity monitoring.
domain founded_year HQ Location
Provider of a smart wearable device for physical activities monitoring
domain founded_year HQ Location
Personal healthcare devices for vital monitoring are designed and produced.
domain founded_year HQ Location
Smart fitness trackers and watches are developed for performance monitoring.
domain founded_year HQ Location
Wearable devices such as smartwatches and fitness trackers are provided.
domain founded_year HQ Location
Smartwatches powered by body heat are developed using thermoelectric technology.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Atlas Wearables

Frequently Asked Questions about Atlas Wearables

When was Atlas Wearables founded?

Atlas Wearables was founded in 2013.

Where is Atlas Wearables located?

Atlas Wearables is headquartered in Austin, United States. It is registered at Austin, Texas, United States.

Is Atlas Wearables a funded company?

Atlas Wearables is a funded company, having raised a total of $3.58M across 6 funding rounds to date. The company's 1st funding round was a Seed of $1.07M, raised on Jun 01, 2013.

What does Atlas Wearables do?

Atlas was founded in 2013 in Austin, United States, within the fitness wearables sector. A tracker device is developed to identify exercises, count repetitions, calculate calories burned, and evaluate user form. An on-wrist display is utilized to deliver real-time tracking and feedback throughout workouts. Crowdfunding of 200K was secured on Indiegogo, and Techstars alumnus designation has been attained.

Who are the top competitors of Atlas Wearables?

Atlas Wearables's top competitors include Fitbit, Whoop and Matrix Industries.

Who are Atlas Wearables's investors?

Atlas Wearables has 6 investors. Key investors include Peloton, Techstars, Crowdfunder, In-Q-Tel, and JRG Capital Partners.

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