About Fitbit
Fitbit is a company based in San Francisco (United States) founded in 2007 was acquired by Google in October 2019. Fitbit has raised $65.05 million across 6 funding rounds from investors including Google, Qualcomm Ventures and Foundry. Fitbit has completed 6 acquisitions, including FitStar, Pebble and Switch2Health. Fitbit offers products and services including Fitbit Charge 6, Fitbit Sense 2, Fitbit Versa 4, Fitbit App, and Fitbit Premium. Fitbit operates in a competitive market with competitors including Cult.fit, HealthifyMe, Wellhub, Lark Health and Gymlib, among others.
- Headquarter San Francisco, United States
- Stage Public
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Sectors
HealthcareTechnology Retail
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Email
Locked
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Phone
Locked
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Website
Locked
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Social
Locked
- Legal Name Fitbit India Private Limited
- Date of Incorporation 08 Jul, 2015
- Jurisdiction New Delhi, Delhi, India
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Annual Revenue
$3.88 (USD)-99.98as on Mar 31, 2024
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Net Profit
-$59.94 K (USD)-12.15as on Mar 31, 2024
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EBITDA
-$55.23 K (USD)25.27as on Mar 31, 2024
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Total Equity Funding
$65.05 M (USD)
in 6 rounds
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Latest Funding Round
$2.5 M (USD), Grant
Oct 29, 2020
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Investors
Google
& 7 more
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Employee Count
Not available
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Investments & Acquisitions
FitStar
& 5 more
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Acquired by
Google
(Oct 31, 2019)
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Products & Services of Fitbit
Fitbit offers a comprehensive portfolio of products and services, including Fitbit Charge 6, Fitbit Sense 2, Fitbit Versa 4, Fitbit App, and Fitbit Premium.
Wearable device for tracking daily routines and health metrics.
Device for managing stress and improving sleep quality.
Wearable focused on fitness tracking and activity monitoring.
Application for tracking goals and providing user insights.
Service offering advanced health recommendations and workouts.
People of Fitbit
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Software Development Team
277 people
Sales and Marketing
274 people
Leadership Team
198 people
Product Management Team
165 people
Creative and Marketing Team
126 people
Operations Team
83 people
Senior Team
61 people
Account Team
58 people
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Funding Insights of Fitbit
Fitbit has successfully raised a total of $65.05M across 6 strategic funding rounds. The most recent funding activity was a Grant round of $2.5 million completed in October 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Fitbit
Fitbit has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Google, Qualcomm Ventures and Foundry.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital is invested in early-stage tech startups.
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Venture capital firm supporting AI founders through investments and community.
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Venture capital firm partnering with enterprise software companies and early-stage funds.
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Investor details for Fitbit
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- Investor locations
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Verified entity values are shown only after access is granted.
Investments & Acquisitions by Fitbit
Fitbit has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include FitStar, Pebble and Switch2Health.
Investment portfolio details for Fitbit
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- Portfolio identities
- Transaction dates
- Round details
- Investment values
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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Smartwatches with traditional designs and smart features are produced.
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Collaborative chronic disease care is facilitated through a software platform.
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Locked | Locked | 2013 | Locked | |
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Multiple applications for digital fitness video classes are offered.
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Locked | Locked | 2012 | Locked |
Complete acquisition details for Fitbit
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- Acquired stakes
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- Domains and locations
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Financial Statements - Fitbit
Detailed financials for Fitbit
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- Profit trends
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Fitbit Comparisons
Peer comparison for Fitbit
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- Headcount comparison
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- Operating benchmarks
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Competitors of Fitbit
Fitbit operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cult.fit, HealthifyMe, Wellhub, Lark Health and Gymlib, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Provider of fitness memberships encompassing group classes, gyms, and at-home workouts
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AI-powered personalized nutrition and fitness coaching is provided.
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Cloud-based wellness programs are offered for employee health and productivity.
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AI-powered platform offering various fitness and wellness services
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An online pay-as-you-go marketplace for fitness centers is operated.
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Provider of a digital platform for weight loss management and behavior change
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Detailed competitors of Fitbit
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
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- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Fitbit
Complete news archive for Fitbit
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Fitbit
Fitbit was founded in 2007 and raised its 1st funding round 1 year after it was founded.
Fitbit is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Bharat Modha is the current CEO of Fitbit.
Fitbit is a funded company, having raised a total of $65.05M across 6 funding rounds to date.
Annual revenue of Fitbit is $3.88 as on Mar 31, 2024.
Fitbit was established in 2007 in San Francisco, United States, as an internet-first brand in the wearables sector. Devices are designed to monitor daily activities including exercise, sleep, and weight. A platform quiz is utilized for personalized product recommendations. The associated application is supported on iOS and Android platforms, enabling user data tracking and management.
Fitbit's top competitors include Cult.fit, Wellhub and Lark Health.
Fitbit offers Fitbit Charge 6, Fitbit Sense 2, Fitbit Versa 4, Fitbit App, and Fitbit Premium.
Fitbit has made 6 acquisitions, including FitStar, Pebble, and Switch2Health.
Fitbit has 8 investors. Key investors include Google, Qualcomm Ventures, Foundry, True Ventures, and Sapphire Ventures.