About Atolla
Atolla is a Healthcare company based in New York (United States) founded in 2017, and was acquired by Function of Beauty in August 2021. Atolla has raised $5 million across 2 funding rounds from investors including Function of Beauty and Lyra Growth Partners. Atolla offers products and services including Custom Skincare Formula. Its focus areas include Retail, Beauty Tech, Ecommerce and Skin Care. Its competitors include TULA, Beauty by Design and Kura Skin; 2 of its 3 listed competitors have raised funding.
Company details
Internet-first brand offering customized natural skincare products. It offers serums made from natural ingredients. The users can customize serums by sharing their skin history, issues, and lifestyle. The company also offers products on a monthly subscription basis
- Headquarters New York, United States
- Stage Acquired
- SectorsHealthcare
- Email••••••••
- Website atolla.com
- Social LinkedIn X Facebook
- Acquired by Function of Beauty (Aug 2021)
- Total Equity Funding$5M (USD)
in 2 rounds
- Latest Funding Round$2.5M (USD), Seed
Jul 2020
- InvestorsFunction of Beauty
& 1 more
- Acquired byFunction of Beauty
(Aug 2021)
Products & Services of Atolla
Atolla offers a comprehensive portfolio of products and services, including Custom Skincare Formula.
Tailored formulas addressing specific skin issues based on analysis.
Funding Insights of Atolla
Atolla has successfully raised a total of $5M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2.5 million completed in July 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5M
- Total Rounds 2
- Last Round Seed — $2.5M
- First Round $2.5M
(Jul 2020)
- Investors Count 1
All 2 funding rounds of Atolla with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2020 | $2.5M | Seed | – | – | |
| Jul 2020 | $2.5M | Seed | – | Lyra Growth Partners | – |
2 investors in total: 2 institutional.
Investors in Atolla
Atolla has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Function of Beauty and Lyra Growth Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment support is provided to visionary consumer brand founders. | 2015 | lyragrowth.com | Vancouver, Canada | |
Customized skin and hair care products are provided online. | 2015 | functionofbeauty.com | New York, United States |
Investor details for Atolla
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Atolla
3 people are tracked at Atolla (2 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Natalie Lennox | VP, Marketing | Leadership |
Ranella Hirsch | Co-founder | Leadership |
Wes Wells | Investor | Team |
Complete people profiles for Atolla
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Atolla
4 dated milestones of Atolla across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Atolla is founded.
- Funding First funding round of $2.5M.
- Funding Latest funding round, Seed, of $2.5M.
- Exit Acquired by Function of Beauty.
Competitors of Atolla
Atolla has 3 listed competitors in our database, 2 of them funded. They include TULA, Beauty by Design and Kura Skin.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tula.com | 2014 | New York, United States | $12.66M | Private label skincare products for women are offered by TULA. | ||
| beautybydesign.com | 2016 | Los Angeles, United States | $2.2M | A direct-to-consumer brand offering natural skin care products. | ||
| kuraskin.com | 2017 | Santa Monica, United States | Runs a direct-to-consumer brand offering customized organic skin care products. |
Detailed competitors of Atolla
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Top companies in Beauty & Skin Care Platforms
3 companies that operate in the same segment as Atolla (Beauty & Skin Care Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 | ||
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | 247 | ||
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M |
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Related news about Atolla
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Frequently Asked Questions about Atolla
Atolla was founded in 2017 and raised its 1st funding round 3 years after it was founded.
Atolla is headquartered in New York, United States. It is registered at New York, New York, United States.
Atolla is a funded company, having raised a total of $5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.5M, raised on Jul 2020.
Internet-first brand offering customized natural skincare products. It offers serums made from natural ingredients. The users can customize serums by sharing their skin history, issues, and lifestyle. The company also offers products on a monthly subscription basis.
Atolla's top competitors include TULA, Beauty by Design and Kura Skin.
Atolla offers Custom Skincare Formula.
Atolla has 2 investors. Key investors include Function of Beauty, and Lyra Growth Partners.
Yes. Atolla was acquired by Function of Beauty in August 2021.