Aura

San Francisco, United States Founded: 2012 • Age: 14 yrs
Online platform for credit-building loans and investor bonds.

About Aura

Aura is a Financial Services company based in San Francisco (United States) founded in 2012. Online platform for credit-building loans and investor bonds. Aura has raised $83.43 million across 15 funding rounds from investors including Prudential, Amalgamated Bank and FirstMark. The company has 15 employees. Its focus areas include FinTech, Alternative Lending, Online Lenders and Consumer Loans. Its legal entity is INSIKT INC. Its competitors include Self, ModernLend and Kovo Credit; 2 of its 3 listed competitors have raised funding.

Company details

Founded in 2012 in San Francisco, United States, Aura operates as a fintech platform focused on credit-building loans. Social bonds are offered to accredited investors, providing returns of 4 to 10 percent over terms of 8 to 18 months. These bonds are structured into three classesA, B, and Cwith varying levels of credit support to match investor risk preferences. Operations are conducted digitally through the domain myaura.com.

  • Headquarters San Francisco, United States
  • Employees 15
  • Sectors
    Financial Services
  • Website myaura.com
  • Legal Name Insikt Inc.
Key Metrics
  • Total Equity Funding
    $83.43M (USD)

    in 15 rounds

  • Latest Funding Round
    $10M (USD), Debt – Conventional

    Mar 2020

  • Investors
    Prudential

    & 22 more

  • Employee Count
    15

Funding Insights of Aura

Aura has successfully raised a total of $83.43M across 15 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $10 million completed in March 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $83.43M
  • Total Rounds 15
  • Last Round Debt – Conventional β€” $10M
  • First Round $1.1M

    (Mar 2013)

  • Investors Count 23

Latest 10 of 15 funding rounds of Aura with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Mar 2020$10MDebt – Conventional––
Oct 2019$130MDebt – Conventional––
Oct 2019$35MDebt – Conventional––
Jul 2019$28.7MDebt – Conventional––
Jun 2019$10MSeries D–Prudential
–
Mar 2019$50MDebt – Conventional––
–
Dec 2018$210MDebt – Conventional––
–
Nov 2018$50MDebt – Conventional––
Nov 2018$26MDebt – Conventional––
Dec 2017$50MSeries D–Coppel
Valuation history

23 investors in total: 18 institutional and 5 angel.

Investors in Aura

Aura has secured backing from 23 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Prudential, Amalgamated Bank and FirstMark.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Diversified investment management services are offered to clients.
2012cim-llc.comSan Francisco, United States
Early-stage venture capital is invested in tech startups across sectors.
1987firstmark.comNew York, United States
Buyouts and growth equity investments are pursued in multiple sectors.
colchiscapital.comSan Francisco, United States
Revolution is recognized as a D.C.-based investment firm.
revolution.comWashington, Dc, United States
Tech and offline focused VC firm investing in geographies such as Latin American
leapglobalpartners.comPalo Alto, United States
revolutionventures.com
Blue Owl Capital is engaged in alternative investment management.
atalayacap.comNew York, United States
Private equity investments are managed in the United States.
serengeti-am.comNew York, United States
Seed-stage investments in US tech and offline companies are targeted.
2003petersonpartners.comSalt Lake City, United States
Venture capital firm focused on marketplaces, gaming, web3, fintech, and multiple sectors
2007fjlabs.comNew York, United States
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Investor details for Aura

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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People of Aura

141 people are tracked at Aura (50 in leadership, 8 in board & advisors, 83 in team); the tracked headcount is 15.

NameRoleGroup
Raul Vazquez
CEOLeadership
Patricia Soriano
Senior Director Product MarketingLeadership
Jagat Chaitanya P.
Director Of EngineeringLeadership
Karina Medina
Director Of CollectionsLeadership
Chan Khen
Director, Network ServicesLeadership
Sonu Gill
Senior Director Of Software EngineeringLeadership
Dena M.
DirectorLeadership
Irfan Ganchi
Chief Product OfficerLeadership
Jennifer Keller
Senior Director, Delivery ManagementLeadership
Deepak Rao
CTOLeadership
Karuna Kandagatla
DirectorLeadership
Ademar Lujano
Director Of OperationsLeadership
Amarnath Revuri
Director Of EngineeringLeadership
Ryan Helwig
Head Of Operations, Senior Vice PresidentLeadership
Leon D.
Sr. Director, Credit Risk & PricingLeadership
Annie
Vice President Of ProductLeadership
Ayush Manocha
Vice President Credit Risk ManagementLeadership
Aniruddha Daptardar
Vice President Of EngineeringLeadership
Dharmesh Gandhi
VP Product And Country Head At Oportun IndiaLeadership
Ashu M.
Senior Director Product Management - Emerging ProductsLeadership

121 more people are available in the full profile.

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Complete people profiles for Aura

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Timeline of Aura

3 dated milestones of Aura across 8 years, from founding to its latest funding, stage changes and deals.

  1. Founded Aura is founded.
  2. Funding First funding round of $1.1M.
  3. Funding Latest funding round, Debt – Conventional, of $10.0M.

Competitors of Aura

Aura has 3 listed competitors in our database, 2 of them funded. They include Self, ModernLend and Kovo Credit.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
self.inc2015Austin, United States$127.05M206
Credit builder loans are facilitated via an online marketplace.
modernlend.com2014New York, United States$40,000
Offers credit builder loans to help individuals improve their credit scores.
kovocredit.com2019Beaverton, United States
Platform for building credit via monthly installments, reporting, and identity monitoring services.
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Detailed competitors of Aura

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Verified entity values are shown only after access is granted.

Top companies in Alternative Lending

3 companies that operate in the same segment as Aura (Alternative Lending) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Diversified loans are provided via an AI-enabled online marketplace.
2012Palo Alto, California, United StatesUSD 128.65 MUSD 1.04 B1,190
Various consumer loans and financial services are offered online.
2011San Francisco, California, United StatesUSD 3.04 BUSD 4.77 B6,843
Credit score checking and comparison platform for financial products
2007San Francisco, California, United StatesUSD 869.77 M1,487
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Related news about Aura

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Frequently Asked Questions about Aura

Aura was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Aura is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Aura is a funded company, having raised a total of $83.43M across 15 funding rounds to date. The company's 1st funding round was a Series D of $50M, raised on Mar 2013.

Aura has 15 employees.

Founded in 2012 in San Francisco, United States, Aura operates as a fintech platform focused on credit-building loans. Social bonds are offered to accredited investors, providing returns of 4 to 10 percent over terms of 8 to 18 months. These bonds are structured into three classesA, B, and Cwith varying levels of credit support to match investor risk preferences. Operations are conducted digitally through the domain myaura.com.

Aura's top competitors include Self, ModernLend and Kovo Credit.

Aura has 23 investors. Key investors include Prudential, Amalgamated Bank, FirstMark, Jefferies, and FJ Labs.

Aura operates through Insikt Inc..

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