Authentic Games

Sao Paulo, Brazil Founded: 2010 • Age: 16 yrs
Provider of an online marketplace for branded apparel and home goods. It offers a curated selection of clothing, shoes, accessories, and home furnishings from various well-known brands. The platform facilitates the sale of these products directly to consumers. Customers can shop by brand, category, or style, and the site features various promotional offers and collaborations. The business model centers on providing a convenient and comprehensive shopping experience for a wide range of products.
Annual revenue - Latest available
Total funding $5.7B 8 rounds
Employees - Tracked headcount
Investors 7 Known backers
Products 2 Services tracked
Competitors - Brand Intelligence

About Authentic Games

Authentic Games is a company based in Sao Paulo (Brazil) founded in 2010 by Jamie Salter. Authentic Games has raised $5.73 billion across 8 funding rounds from investors including CVC, BlackRock and General Atlantic. Authentic Games has completed 36 acquisitions, including Ali.com, Barneys New York and Boardriders. Authentic Games offers products and services including Brand Development Services and Membership Program.

  • Headquarter Sao Paulo, Brazil
  • Founders Jamie Salter
  • Sectors
    Industrial Goods & Manufacturing
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Authentic Brands Group Llc
Operational Areas
Industrial Goods & Manufacturing → Industrial Materials & Resources Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $5.73 B (USD)

    in 8 rounds

  • Latest Funding Round
    $500 M (USD), Private Equity Round

    Jun 29, 2023

  • Investors
    CVC

    & 6 more

  • Employee Count
    Not available
  • Investments & Acquisitions
    Ali.com

    & 35 more

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Products & Services of Authentic Games

Authentic Games offers a comprehensive portfolio of products and services, including Brand Development Services and Membership Program.

Product name locked
Category locked
Primary

Brands are transformed through the delivery of storytelling and innovative models

Product name locked
Category locked
Locked

Discounts and free shipping are provided on various fashion brands

People of Authentic Games

Headcount 50-200
Employee Profiles 232
Board Members and Advisors 3
Employee Profiles
People
Jay Dubiner
Chief Legal Officer
People
Jamie Salter
Founder, Chairman & CEO
People
Tyler Easley
Director, Integrated Marketing - Action & Outdoor Sports
People
Karen B.
Talent Acquisition Specialist

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Funding Insights of Authentic Games

Authentic Games has successfully raised a total of $5.73B across 8 strategic funding rounds. The most recent funding activity was a Private Equity Round of $500 million completed in June 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Authentic Games

Authentic Games has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include CVC, BlackRock and General Atlantic.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity fund focused on global markets
Locked Locked Locked
Mezzanine financing and equity investments are provided by CVC.
Locked Locked Locked
Tailored investment solutions are provided across private and liquid credit.
Locked Locked Locked
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Investor details for Authentic Games

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  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Authentic Games

Authentic Games has strategically engaged in corporate development activities, having acquired 36 companies. Notable acquisitions include Ali.com, Barneys New York and Boardriders.

Investments
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Investment portfolio details for Authentic Games

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Online platform offering licensed photos
Locked Locked 2012 Locked
Limited public information is available on HMX's activities.
Locked Locked 2009 Locked
Fashion apparel and accessories are sold online by Vince.
Locked Locked 2002 Locked
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Complete acquisition details for Authentic Games

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  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - Authentic Games

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Detailed financials for Authentic Games

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  • Profit trends
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Authentic Games Comparisons

Authentic Games Primary company
Description
Provider of an online marketplace for branded apparel and ho...
Location
Sao Paulo, Brazil
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Authentic Games

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Competitors of Authentic Games

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Detailed competitors of Authentic Games

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Latest news on Authentic Games

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Complete news archive for Authentic Games

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Frequently Asked Questions about Authentic Games

Authentic Games was founded in 2010.

Authentic Games is headquartered in Sao Paulo, Brazil.

Jamie Salter is the current CEO of Authentic Games. They have also founded this company.

Authentic Games is a funded company, having raised a total of $5.73B across 8 funding rounds to date.

Authentic Games was founded in 2010 in Sao Paulo, Brazil, and operates in the e-commerce sector focused on apparel and home furnishings. A curated selection of clothing, shoes, accessories, and home goods from established brands is provided directly to consumers via the platform. Shopping options are available by brand, category, or style, with promotional offers and collaborations featured. The model emphasizes convenience in product access across various lines.

Authentic Games offers Brand Development Services and Membership Program.

Authentic Games has made 36 acquisitions, including Ali.com, Barneys New York, and Boardriders.

Authentic Games has 7 investors. Key investors include CVC, BlackRock, General Atlantic, HPS Investment Partners, and Leonard Green and Partners.

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