About Champion
Champion is a Retail company based in Winston-salem (United States) founded in 1919, and was acquired by Authentic Games in April 2024. Champion has completed 2 acquisitions, including Aaron Enterprises and Aaron Group. Its website champion.com draws about 773 thousand monthly visits. Champion offers products and services including Hoodies, T-Shirts, Pants, Shorts, and Sports Bras. Its focus areas include Consumer Goods, Apparel Brands, Sports Wear and Multi category. Its legal entity is ABG-Champion LLC.
Company details
Designer and manufacturer of athletic apparel and footwear. The company produces a variety of clothing items including hoodies, sweatshirts, t-shirts, pants, shorts, and sports bras. It also designs and manufactures footwear for men, women, and children. A key product is the hooded sweatshirt, which the company claims to have invented. The companys product lines utilize various fabrics such as fleece, Reverse Weave, Powerblend, and French Terry. The companys history includes outfitting Olympic teams and collaborations with various fashion brands.
- Headquarters Winston-salem, United States
- Stage Acquired
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Website champion.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Authentic Games (Apr 2024)
- Legal Name Abg-Champion Llc
- Investors
- Investments & AcquisitionsAaron Enterprises
& 1 more
- Acquired byAuthentic Games
(Apr 2024)
Products & Services of Champion
Champion offers a comprehensive portfolio of products and services, including Hoodies, T-Shirts, Pants, Shorts, and Sports Bras.
Comfortable hooded sweatshirts for casual and workout wear
Basic and styled tops for everyday athletic activities
Functional trousers designed for comfort and mobility
Lightweight shorts suitable for exercise and leisure
Supportive bras for women's active lifestyles
Apps and channels of Champion
its YouTube channel Champion has 4.82K subscribers and 30 videos.
Videos from Champion
The most watched videos on Champion's YouTube channel, Champion (4.82K subscribers). Click a video to play it here.
More on Champion.
Investors in Champion
Champion has secured backing from 1 investor. Prominent investors backing the company include Authentic Games.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of an online marketplace for branded apparel and home goods. It offers a curated selection of clothing, shoes, accessories, and home furnishings from various well-known brands. The platform facilitates the sale of these products directly to consumers. Customers can shop by brand, category, or style, and the site features various promotional offers and collaborations. The business model centers on providing a convenient and comprehensive shopping experience for a wide range of products. | 2010 | authentic.com | Sao Paulo, Brazil |
Investor details for Champion
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Verified entity values are shown only after access is granted.
People of Champion
25 people are tracked at Champion (5 in leadership, 20 in team).
| Name | Role | Group |
|---|---|---|
Michael Sullivan | CEO | Leadership |
Casey Butler | Vice President Of Human Resources | Leadership |
Sheleen Jegasothy | Head Of Marketing ANZ | Leadership |
Lorenzo Moretti | President EMEA | Leadership |
Marco Boehler | Vice President Commercial EMEA | Leadership |
Melissa Thomas | Territory Sales Representative | Team |
Christian Cortes | Sales Assistant | Team |
Dj Forbragd | Territory Sales Specialist | Team |
Austalia Harris (Star) | Sales Associate | Team |
Tom McMillin | Territory Sales Representative | Team |
Mandi Schmidt | Sales And Business Development Manager | Team |
Amy Levendofske | Territory Sales Manager | Team |
Kelsey O'Rourke | Territory Sales Representative | Team |
Taryn Souder | Direct Sales Representative | Team |
Denise Bartlett | Territory Sales Manager | Team |
Cara Marie Hoffman | Sales Representative | Team |
Emily Doughty | Territory Sales Representative | Team |
Ingrid Searcy | Center Manager | Team |
Christina R. | Asst. Digital Marketing & Communications Manager | Team |
Morgan Mosley | Marketing Analyst | Team |
5 more people are available in the full profile.
Complete people profiles for Champion
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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Investments & Acquisitions by Champion
Champion has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Aaron Enterprises and Aaron Group.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Manufacturing and marketing of jewellery are conducted by Aaron Group. | the-aaron-group.com | Long Island, United States | 2005 | Jan 2002 | •••• | |
Blogs focused on printing topics | aaronpaper.com | 1998 | Dec 2001 | •••• |
Complete acquisition details for Champion
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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- Exports
Verified entity values are shown only after access is granted.
Timeline of Champion
4 dated milestones of Champion across 105 years, from founding to its latest funding, stage changes and deals.
- Founded Champion is founded.
- Acquisition Acquires Aaron Enterprises.
- Acquisition Acquires Aaron Group.
- Exit Acquired by Authentic Games.
Web traffic of Champion
The website of Champion (champion.com) receives about 773K visits a month and ranks #44,406 among all websites worldwide, #2,167 in Fashion and Apparel.
- Monthly visits773K
▼ 18.6% vs previous month
- Unique visitors500.8K
per month
- Global rank#44,406
among all websites
- Category rank#2,167
Lifestyle · Fashion and Apparel
- Bounce rate37%
- Pages per visit4.8
- Average visit2 min 04 sec
- DevicesDesktop 26% · Mobile 74%
Websites whose visitors overlap most with Champion. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
champion-eu.com | champion-eu.com | 100% | #4,999,213 | – | |
| underarmour.com | 94% | 9.5M | #3,059 | View details | |
| pacsun.com | 93% | 12.2M | #1,938 | View details | |
championstore.com | championstore.com | 92% | #77,031 | – | |
| gymshark.com | 92% | 15.7M | #2,595 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Champion
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
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Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as Champion (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about Champion
Complete news archive for Champion
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- Full article archive
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- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Champion
Champion was founded in 1919.
Champion is headquartered in Winston-salem, United States. It is registered at Winston-salem, North Carolina, United States.
Designer and manufacturer of athletic apparel and footwear. The company produces a variety of clothing items including hoodies, sweatshirts, t-shirts, pants, shorts, and sports bras. It also designs and manufactures footwear for men, women, and children. A key product is the hooded sweatshirt, which the company claims to have invented. The companys product lines utilize various fabrics such as fleece, Reverse Weave, Powerblend, and French Terry. The companys history includes outfitting Olympic teams and collaborations with various fashion brands.
Champion offers Hoodies, T-Shirts, Pants, Shorts, and Sports Bras.
Champion has made 2 acquisitions, including Aaron Enterprises, and Aaron Group.
Champion has 1 investor. Key investors include Authentic Games.
Champion operates through Abg-Champion Llc.
Yes. Champion was acquired by Authentic Games in April 2024.
The website of Champion receives about 773 thousand visits a month and ranks #44,406 among all websites worldwide.

