About Avaline
Avaline is a company based in Burbank (United States) founded in 2018 by Cameron Diaz. Avaline has raised $9.5 million across 1 funding round from investors including Greycroft, Marcy Venture Partners and H Venture Partners. Avaline offers products and services including Organic Wines, Wine Club, and Wine Sets. Avaline operates in a competitive market with competitors including Hambledon Vineyard, Duckhorn Wine Co, Bev, Full Glass Wine and TOST, among others.
- Headquarter Burbank, United States
- Founders Cameron Diaz
- SectorsConsumer
- Website category Food and Drink · Beverages
- Emailβ’β’β’β’β’β’β’β’
- Website drinkavaline.com
- Social LinkedIn Facebook
- Total Equity Funding$9.5M (USD)
in 1 rounds
- Latest Funding Round$9.5M (USD), Series A
Jul 2021
- InvestorsGreycroft
& 3 more
Products & Services of Avaline
Avaline offers a comprehensive portfolio of products and services, including Organic Wines, Wine Club, and Wine Sets.
Range of wines made from organic grapes with no additives.
Membership for discounted wines and free shipping perks.
Curated collections of organic wines for gifting or trials.
Funding Insights of Avaline
Avaline has successfully raised a total of $9.5M through 1 strategic funding round. The most recent funding activity was a Series A round of $9.5 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.5M
- Total Rounds 1
- Last Round Series A β $9.5M
- First Round $9.5M
(Jul 2021)
- Investors Count 4
All 1 funding rounds of Avaline with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2021 | $9.5M | Series A | β | Greycroft |
4 investors in total: 4 institutional.
Investors in Avaline
Avaline has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Greycroft, Marcy Venture Partners and H Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple sectors are targeted for venture capital investments by Greycroft. | – | greycroft.com | New York, United States | |
Venture capital firm investing in consumer businesses | – | marcyvp.com | San Francisco, United States | |
- | – | h.ventures | - | |
Early-stage venture capital investments are focused on US companies. | – | pluscapital.com | Venice, United States |
Investor details for Avaline
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Avaline
10 people are tracked at Avaline (6 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
Cameron Diaz | Founder | Leadership |
Katherine Power | Co-Founder, Board of Directors | Leadership |
Jennifer Kolar Purcell | President | Leadership |
Zachary Bennitt | Director of Growth Marketing | Leadership |
Lindsey Grazer | Director Of Brand Marketing | Leadership |
Steven Folb | Senior Vice President Of Global Sales | Leadership |
Kelly McGlone | Brand Marketing Manager | Team |
Alexa Church | Controller | Team |
Claire Goux, aPHR | Staff Accountant | Team |
Sienna Suque Taylor | Recruitment & Talent Operations | Team |
Complete people profiles for Avaline
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Avaline
2 dated milestones of Avaline across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Avaline is founded.
- Funding First funding round of $9.5M.
Competitors of Avaline
Avaline operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hambledon Vineyard, Duckhorn Wine Co, Bev, Full Glass Wine and TOST, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hambledonvineyard.co.uk | 1952 | Waterlooville, United Kingdom | $4.21M | 38 | Premium wines are produced at Hambledon Vineyard in England. | |
| duckhorn.com | 1976 | Saint Helena, United States | – | – | Premium Napa Valley wines are produced and sold directly. | |
| drinkbev.com | 2017 | Los Angeles, United States | $7M | – | Brand of wines | |
| fullglass.wine | 2023 | Los Angeles, United States | $14M | – | A brand of wines is offered by Full Glass Wine. | |
| tostbeverages.com | 2015 | United States | $7.93M | 12 | Non-alcoholic champagne is branded and distributed by TOST. | |
| mizkan.com | 1804 | Mount Prospect, United States | – | 1,506 | Wine brand is operated by Mizkan from the United States. | |
| freshvinewine.com | 2019 | Napa, United States | – | 16 | Internet firest brand of wine | |
| farniente.com | 1885 | Napa, United States | – | 113 | Premium wines are produced and distributed by Far Niente. | |
| archerroose.com | 2014 | Boston, United States | – | – | Produces and markets artisan-quality wine |
Detailed competitors of Avaline
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Avaline
The website of Avaline (drinkavaline.com) receives about 18.4K visits a month and ranks #1,123,296 among all websites worldwide, #3,003 in Beverages.
- Monthly visits18.4K
▼ 24.4% vs previous month
- Unique visitors9.6K
per month
- Global rank#1,123,296
among all websites
- Category rank#3,003
Food and Drink · Beverages
- Bounce rate40%
- Pages per visit2.2
- Average visit47 sec
- DevicesDesktop 36% Β· Mobile 64%
Websites whose visitors overlap most with Avaline. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
gratsi.com | gratsi.com | 100% | – | #352,453 | β |
drinkmedly.com | drinkmedly.com | 94% | – | #751,739 | β |
primalwine.com | primalwine.com | 92% | – | #1,334,761 | β |
buywinesonline.com | buywinesonline.com | 92% | – | #305,525 | β |
| kimcrawfordwines.com | 91% | 9K | #2,435,137 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 9 similar websites and full traffic analytics for Avaline
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Avaline
Complete news archive for Avaline
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Avaline
10 companies that operate in the same segment as Avaline (Alcoholic & Tobacco Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Brand of craft beer and brewery chain operator | 2007 | Ellon, Aberdeenshire, United Kingdom | USD 440.93 M | – | – | |
Wines, spirits, and champagnes are produced and distributed worldwide. | 1975 | Paris, France | – | USD 10.71 B | 19,560 | |
Flavored craft beers are produced and distributed by Bira 91. | 2015 | Delhi, Delhi, India | USD 456.92 M | USD 105.75 M | 1,020 | |
Brand of beer | 2017 | Milford, United States | USD 251.44 M | – | – | |
Beer and cider brands are produced and marketed worldwide. | 1864 | Amsterdam, Netherlands | – | USD 26.58 B | 86,000 | |
Multi-category alcoholic beverage company | 1886 | London, England, United Kingdom | – | USD 19.36 B | 29,630 | |
Beer production, marketing, and sales are managed globally. | 2008 | Brussels, Brussels-capital Region, Belgium | – | USD 103.65 M | 2,054 | |
Brand of multi-category alcoholic spirits | 2017 | Delhi, Delhi, India | USD 9.83 M | USD 3.99 M | 54 | |
Premium beers, ciders, and non-alcoholic drinks are produced and distributed. | 1847 | Copenhagen, Denmark | USD 765.14 M | USD 14.02 B | 32,100 | |
Beer brands are produced and distributed by Ambev in Brazil. | 1999 | Sao Paulo, Brazil | – | USD 16.11 B | 43,000 |
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Frequently Asked Questions about Avaline
Avaline was founded in 2018 and raised its 1st funding round 3 years after it was founded.
Avaline is headquartered in Burbank, United States. It is registered at Burbank, California, United States.
Avaline is a funded company, having raised a total of $9.5M across 1 funding round to date. The company's 1st funding round was a Series A of $9.5M, raised on Jul 2021.
Avaline was founded in 2018 in Burbank, United States, as a brand within the beverage industry focused on wine. Operations involve the production and marketing of wines under the Avaline label. The brand is led by founder Cameron Diaz. Distribution occurs primarily through online and retail channels in the United States, with emphasis placed on clean, additive-free wine options.
Avaline's top competitors include Mizkan, TOST and Hambledon Vineyard.
Avaline offers Organic Wines, Wine Club, and Wine Sets.
Avaline has 4 investors. Key investors include Greycroft, Marcy Venture Partners, H Venture Partners, and PLUS Capital.

