Blue Heaven

Delhi, India Founded: 2002 • Age: 24 yrs Acquired By Samara Capital
Color cosmetics and personal care products are manufactured in India.
Annual revenue $31.4M Latest available
Total funding $5.7M 1 rounds
Employees 622 Tracked headcount
Investors 1 Known backers
Products 4 Services tracked
Competitors 7 Brand Intelligence

About Blue Heaven

Blue Heaven is a company based in Delhi (India) founded in 2002 was acquired by Samara Capital in July 2024. It operates as a Direct-to-Consumer (D2C) and Reseller / Distribution. Blue Heaven has raised $5.75 million across 1 funding round from investors including Samara Capital. The company has 622 employees as of April 07, 2024. Blue Heaven offers products and services including Flawless Makeup Primer, Creme Matte Lipstick, Classic Kajal, and Color Glam Nail Paint. Blue Heaven operates in a competitive market with competitors including Mamaearth, MyGlamm, L'Occitane, Minimalist and The Ayurveda Experience, among others.

  • Headquarter Delhi, India
  • Employees 622 as on 07 Apr, 2024
  • Sectors
    Consumer
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Esme Consumer
  • Date of Incorporation 13 Dec, 2002
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Consumer → Beauty, Personal & Household Care Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $31.41 M (USD)
    21.47
    as on Mar 31, 2023
  • Net Profit
    $3.38 M (USD)
    78.34
    as on Mar 31, 2023
  • EBITDA
    $5.36 M (USD)
    57.84
    as on Mar 31, 2023
  • Total Equity Funding
    $5.75 M (USD)

    in 1 rounds

  • Latest Funding Round
    $5.75 M (USD), Unspecified

    Apr 01, 2019

  • Investors
  • Employee Count
    622

    as on Apr 07, 2024

  • Acquired by
    Samara Capital

    (Jul 01, 2024)

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Products & Services of Blue Heaven

Blue Heaven offers a comprehensive portfolio of products and services, including Flawless Makeup Primer, Creme Matte Lipstick, Classic Kajal, and Color Glam Nail Paint.

Product name locked
Category locked
Primary

A primer is offered for flawless makeup application daily.

Product name locked
Category locked
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Matte lipstick is provided in various shades for lips.

Product name locked
Category locked
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Traditional kajal is available for enhancing eye definition.

Product name locked
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Nail paint is offered in numerous vibrant shade options.

Funding Insights of Blue Heaven

Blue Heaven has successfully raised a total of $5.75M through 1 strategic funding round. The most recent funding activity was a Unspecified round of $5.75 million completed in April 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Blue Heaven

Blue Heaven has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Samara Capital.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity investments are managed across multiple sectors.
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Investor details for Blue Heaven

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  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by Blue Heaven

Investments
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Investment portfolio details for Blue Heaven

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Financial Statements - Blue Heaven

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Detailed financials for Blue Heaven

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Blue Heaven Comparisons

Blue Heaven Primary company
Description
Color cosmetics and personal care products are manufactured ...
Location
Delhi, India
Founded Year
2002
Annual Revenue
$31.41 M (USD)
Net Profit
$3.38 M (USD)
EBITDA
$5.36 M (USD)
Employees
622
As of 2024
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Peer comparison for Blue Heaven

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Blue Heaven

Blue Heaven operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mamaearth, MyGlamm, L'Occitane, Minimalist and The Ayurveda Experience, among others.

Company Name Domain Founded year HQ Location Description
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Online brand offering multi-category natural skin care and makeup products
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Online platform selling beauty products, makeup, skincare, and cosmetics in India.
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Beauty and personal care products are sold by L'Occitane globally.
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Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
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Provides online sales of Ayurvedic face, body, hair care, and educational resources.
Locked Locked Locked
Organic beauty products are offered by an internet-first brand.
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Detailed competitors of Blue Heaven

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Latest news on Blue Heaven

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Complete news archive for Blue Heaven

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Frequently Asked Questions about Blue Heaven

Blue Heaven was founded in 2002 and raised its 1st funding round 17 years after it was founded.

Blue Heaven is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.

Rohit Gothi is the current CEO of Blue Heaven.

Blue Heaven is a funded company, having raised a total of $5.75M across 1 funding round to date.

As of Apr 07, 2024, the latest employee count at Blue Heaven is 622.

Annual revenue of Blue Heaven is $31.41M as on Mar 31, 2023.

Blue Heaven, under Esme Consumer, is established as a prominent cosmetics brand in India. A wide range of beauty products including face makeup, lipsticks, eye makeup, and nail paints are offered by the company. Various shades and innovative formulations are provided to cater to diverse consumer preferences. The brand is focused on personal care solutions within the consumer goods sector. Products are distributed through multiple eCommerce platforms for accessibility. Sustainability and customer satisfaction are emphasized in their operational values.

Blue Heaven's top competitors include MyGlamm, Mamaearth and L'Occitane.

Blue Heaven offers Flawless Makeup Primer, Creme Matte Lipstick, Classic Kajal, and Color Glam Nail Paint.

Blue Heaven has 1 investor. Key investors include Samara Capital.

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