About BLUE LABEL TELECOMS
BLUE LABEL TELECOMS is a publicly listed company based in Sandton (South Africa) founded in 2001, and was acquired by Cell C in August 2026. It operates as a prepaid secure electronic products are distributed by Blue Label Telecoms. BLUE LABEL TELECOMS has completed 2 acquisitions, including 3G Mobile and Mobilitrix. Its chief executive is Mark Levy. Its website bluelabeltelecoms.co.za draws about 20 thousand monthly visits. Its focus areas include Telecom and Telecom End User Equipment and Services.
Company details
Blue Label Telecoms was founded in 2001 and is based in Sandton, South Africa. Operations are centered on the distribution of prepaid secure electronic products within the telecommunications sector. Services include secure electronic transactions and prepaid solutions for various providers. The company is led by Co-CEOs Mark Levy and Brett Levy, with activities focused on the South African market through its domain bluelabeltelecoms.co.za.
- Headquarters Sandton, South Africa
- Stage Public
- SectorsTelecommunications
- Website category Computers Electronics and Technology · Telecommunications
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website bluelabeltelecoms.co.za
- Social LinkedIn X Facebook
- Acquired by Cell C (Aug 2026)
- Legal Name Blu Label Unlimited Group Ltd
Investors in BLUE LABEL TELECOMS
BLUE LABEL TELECOMS has secured backing from 1 investor. Prominent investors backing the company include Cell C.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
MVNO, internet, TV, and related telecom services are provided. | 2001 | cellc.co.za | Johannesburg, South Africa |
Investor details for BLUE LABEL TELECOMS
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People of BLUE LABEL TELECOMS
17 people are tracked at BLUE LABEL TELECOMS (6 in leadership, 6 in board & advisors, 5 in team).
| Name | Role | Group |
|---|---|---|
Mark Levy | Co-CEO | Leadership |
Brett Levy | Co-CEO | Leadership |
Mahomed Shaik | Group Cio|cto | Leadership |
Ronald Ndlovu | Head: IT Governance And Risk | Leadership |
Muhammed Dhoodhat | Head Of Software Development | Leadership |
Dean Suntup | Financial Director | Leadership |
Larry Nestadt | Chair | Board & advisors |
Joe Mthimunye | Director | Board & advisors |
Jerry Vilakazi | Director | Board & advisors |
Nomavuso Mnxasana | Director | Board & advisors |
Lindiwe Mthimunye | Independent Non-Executive Director | Board & advisors |
Happy Masondo | Non-Executive Director | Board & advisors |
Victor Chidongo | Senior Manager - Product Orchestration And Delivery | Team |
Andrew Burn | Group Executive | Team |
Jenaidia Naidoo Ca | Finance Manager | Team |
Natalie Swart | Information Technology Project Manager | Team |
Yudre Casling | Senior Manager Consumer Collections | Team |
Complete people profiles for BLUE LABEL TELECOMS
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IPO & Listings of BLUE LABEL TELECOMS
BLUE LABEL TELECOMS is a publicly listed company on the JSE with ticker symbol BLU in South Africa, operating in the Distribution services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- Listed onJSE: BLU
- Listed entityBlu Label Unlimited Group Ltd
- Exchange sectorDistribution services
- ISINZAE000109088
- Share price744.00 ZAC (-0.13% on the day) · 2026-10-14
- Market capitalisation6,763,841,822.00 ZAC
- EPS (diluted, trailing year)-5.42 ZAC
- Dividend yield7.4%
- Volume (last session)37,178
Financials of BLUE LABEL TELECOMS
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | 13.05B ZAR | -4.88B ZAR | -4.53B ZAR |
| 2024 | 14.05B ZAR | 2.48B ZAR | 4.96B ZAR |
| 2023 | 14.60B ZAR | 647.4M ZAR | 1.58B ZAR |
| 2022 | 18.92B ZAR | 269.0M ZAR | 2.73B ZAR |
| 2021 | 17.81B ZAR | 1.03B ZAR | 1.64B ZAR |
Detailed financial statements for BLUE LABEL TELECOMS
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Investments & Acquisitions by BLUE LABEL TELECOMS
BLUE LABEL TELECOMS has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include 3G Mobile and Mobilitrix.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Chain of mobile phones and tablets distribution centers | 3gmobile.com | Boksburg, South Africa | 2007 | Dec 2017 | β’β’β’β’ | |
Mobile marketing solutions are delivered through an online platform. | mobilitrix.com | Cape Town, South Africa | 1994 | Nov 2011 | β’β’β’β’ |
Complete acquisition details for BLUE LABEL TELECOMS
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Timeline of BLUE LABEL TELECOMS
4 dated milestones of BLUE LABEL TELECOMS across 25 years, from founding to its latest funding, stage changes and deals.
- Founded BLUE LABEL TELECOMS is founded.
- Acquisition Acquires Mobilitrix.
- Acquisition Acquires 3G Mobile.
- Exit Acquired by Cell C.
Web traffic of BLUE LABEL TELECOMS
The website of BLUE LABEL TELECOMS (bluelabeltelecoms.co.za) receives about 19.5K visits a month and ranks #1,728,125 among all websites worldwide, #7,200 in Telecommunications.
- Monthly visits19.5K
▲ 39.6% vs previous month
- Unique visitors5.9K
per month
- Global rank#1,728,125
among all websites
- Category rank#7,200
Computers Electronics and Technology · Telecommunications
- Bounce rate47%
- Pages per visit1.9
- Average visit58 sec
- DevicesDesktop 38% Β· Mobile 62%
Websites whose visitors overlap most with BLUE LABEL TELECOMS. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| phonefinder.co.za | 100% | 680.7K | #562,589 | View details | |
| tracker.co.za | 94% | 390.6K | #141,413 | View details | |
| connectingafrica.com | 90% | 97.2K | #550,525 | View details | |
flash.co.za | flash.co.za | 85% | – | #384,543 | β |
myunipin.co.za | myunipin.co.za | 81% | – | – | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 11 similar websites and full traffic analytics for BLUE LABEL TELECOMS
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- 11 similar websites
- Audience overlap
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Top companies in Telecom End User Equipment and Services
10 companies that operate in the same segment as BLUE LABEL TELECOMS (Telecom End User Equipment and Services), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Telecommunication products and services are provided by Metro by T-Mobile. | 1994 | Richardson, Texas, United States | USD 822 M | – | – | |
Hybrid cloud platforms and networking solutions are provided globally. | 1987 | Shenzhen, Guangdong, China | – | – | – | |
Mobile, fixed-line, and internet services are provided by Telekom. | 2001 | Bucharest, Romania | – | – | – | |
Business technology solutions in IT, telecoms, and connectivity are provided. | 2004 | Shoreham By Sea, West Sussex, United Kingdom | USD 26.51 M | – | 1,341 | |
Electrical circuit components including timing and power solutions are manufactured. | 2009 | Spicewood, Texas, United States | USD 40.1 M | – | 69 | |
Manufacturer of cell phone signal boosters for homes, vehicles, and businesses | 2009 | Saint George, New Brunswick, Canada | – | – | – | |
LMT is recognized as a leading mobile telecommunications provider in Latvia. | – | Latvia | – | – | – | |
Radio-style mobile communication services are provided globally. | 2003 | Austin, Texas, United States | USD 20 M | – | 46 | |
Provider of DC & AC power cables, wires & other telecom equipment and installation services | 1937 | United States | – | – | – | |
Networking solutions are provided by FRITZ! for home connectivity. | 1986 | Berlin, Berlin, Germany | – | – | – |
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Frequently Asked Questions about BLUE LABEL TELECOMS
BLUE LABEL TELECOMS was founded in 2001.
BLUE LABEL TELECOMS is headquartered in Sandton, South Africa. It is registered at Sandton, Gauteng, South Africa.
Mark Levy is the current CEO of BLUE LABEL TELECOMS.
Annual revenue of BLUE LABEL TELECOMS is $804.36M as on May 31, 2026.
Blue Label Telecoms was founded in 2001 and is based in Sandton, South Africa. Operations are centered on the distribution of prepaid secure electronic products within the telecommunications sector. Services include secure electronic transactions and prepaid solutions for various providers. The company is led by Co-CEOs Mark Levy and Brett Levy, with activities focused on the South African market through its domain bluelabeltelecoms.co.za.
Yes, BLUE LABEL TELECOMS is publicly traded on JSE under the ticker symbol BLU.
BLUE LABEL TELECOMS has made 2 acquisitions, including 3G Mobile, and Mobilitrix.
BLUE LABEL TELECOMS has 1 investor. Key investors include Cell C.
Yes. BLUE LABEL TELECOMS was acquired by Cell C in August 2026.
