Mobilitrix

Cape Town, South Africa Founded: 1994 • Age: 32 yrs Acquired By BLUE LABEL TELECOMS
Mobile marketing solutions are delivered through an online platform.

About Mobilitrix

Mobilitrix is a Technology company based in Cape Town (South Africa) founded in 1994, and was acquired by BLUE LABEL TELECOMS in November 2011. It operates as a mobile marketing solutions are delivered through an online platform. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Mobile Marketing and Messaging Marketing. Its competitors include TextUs, LINK Mobility, SuperPhone, TextMagic and MessageMedia and 4 more; 7 of its 9 listed competitors have raised funding.

Company details

Mobilitrix was founded in 1994 and is headquartered in Cape Town, South Africa. Operations are centered on a digital platform that provides mobile marketing solutions to businesses. Services encompass targeted advertising, campaign management, and analytics for mobile channels. The company functions within the technology and marketing sectors, with its domain at mobilitrix.com supporting global outreach from its South African base. Focus remains on facilitating efficient mobile-based customer engagement strategies.

Operational Areas
Key Metrics

Investors in Mobilitrix

Mobilitrix has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include BLUE LABEL TELECOMS.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Prepaid secure electronic products are distributed by Blue Label Telecoms.
2001bluelabeltelecoms.co.zaSandton, South Africa
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Investor details for Mobilitrix

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Timeline of Mobilitrix

2 dated milestones of Mobilitrix across 17 years, from founding to its latest funding, stage changes and deals.

  1. Founded Mobilitrix is founded.
  2. Exit Acquired by BLUE LABEL TELECOMS.

Competitors of Mobilitrix

Mobilitrix has 9 listed competitors in our database, 7 of them funded. They include TextUs, LINK Mobility, SuperPhone, TextMagic and MessageMedia, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
textus.com2012Boulder, United States$28.5M–
Text messaging solutions are offered for sales and customer support.
linkmobility.com1993Oslo, Norway–494
Mobile payment and messaging solutions are provided to businesses.
superphone.io1999New York, United States$2.5M1
Mobile messaging platform
textmagic.com2001Cambridge, United Kingdom–16
Business text messaging solutions are provided for notifications and campaigns.
messagemedia.com2000Melbourne, Australia$8M–
Mobile messaging services are provided for business communications.
telemessage.com1999Acton, United States$9M–
Secure mobile messaging solutions are provided for enterprises by TeleMessage.
mblox.com2000Sunnyvale, United States$79.61M131
Mobile messaging services for brands are delivered globally.
eztexting.com2006New York, United States$13M–
Web-based SMS marketing platform is provided to businesses.
avochato.com2015San Francisco, United States$5M21
Business text messaging software
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Detailed competitors of Mobilitrix

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Top companies in MarketingTech

10 companies that operate in the same segment as Mobilitrix (MarketingTech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 357.58 MUSD 1.3 B3,142
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M––
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
Mobile marketing platform for attribution and user acquisition
2012San Francisco, California, United StatesUSD 1.72 BUSD 4.71 B532
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B3,008
Platform offering mobile ad network software
2007Bengaluru, Karnataka, IndiaUSD 265.6 MUSD 268.38 M733
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Automated usability testing and feedback for mobile experiences is provided.
2007San Francisco, California, United StatesUSD 148.5 MUSD 21.68 M557
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Frequently Asked Questions about Mobilitrix

Mobilitrix was founded in 1994.

Mobilitrix is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.

Mobilitrix was founded in 1994 and is headquartered in Cape Town, South Africa. Operations are centered on a digital platform that provides mobile marketing solutions to businesses. Services encompass targeted advertising, campaign management, and analytics for mobile channels. The company functions within the technology and marketing sectors, with its domain at mobilitrix.com supporting global outreach from its South African base. Focus remains on facilitating efficient mobile-based customer engagement strategies.

Mobilitrix's top competitors include TextUs, LINK Mobility and Mblox.

Mobilitrix has 1 investor. Key investors include BLUE LABEL TELECOMS.

Yes. Mobilitrix was acquired by BLUE LABEL TELECOMS in November 2011.

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