About Boston Proper
Boston Proper is a Retail company based in Boca Raton (United States) founded in 1992, and was acquired by Brentwood Associates in January 2016. Womens apparel and accessories are retailed online and via catalog. Its website bostonproper.com draws about 1.3 million monthly visits. Boston Proper offers products and services including Dresses, Jackets, Tops, Pants, and Accessories. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its legal entity is Boston Proper, LLC. Its competitors include Lulus, Touch of Modern and Polyvore; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 1992 as a catalog retailer in Boca Raton, United States, Boston Proper operates in the womens apparel sector. Tops, bottoms, shoes, jackets, and accessories are provided through online and catalog channels. Originally known as The Mark Group, Inc., the name was changed to Boston Proper, Inc. in 2004. Acquisition by Chicos FAS occurred in 2011 for 209 million, followed by a sale to Brentwood Associates in 2016.
- Headquarters Boca Raton, United States
- Stage Acquired
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Website bostonproper.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Brentwood Associates (Jan 2016)
- Legal Name Boston Proper, Llc
- Investors
- Acquired byBrentwood Associates
(Jan 2016)
Products & Services of Boston Proper
Boston Proper offers a comprehensive portfolio of products and services, including Dresses, Jackets, Tops, Pants, and Accessories.
Women's dresses for everyday and special occasions.
Stylish jackets and blazers for various styles.
Variety of tops including shirts and blouses.
Women's pants and leggings for comfort.
Bags, belts, and jewelry for outfit enhancement.
Apps and channels of Boston Proper
its YouTube channel Boston Proper has 11.3K subscribers and 30 videos.
Videos from Boston Proper
The most watched videos on Boston Proper's YouTube channel, Boston Proper (11.3K subscribers). Click a video to play it here.
More on Boston Proper.
Investors in Boston Proper
Boston Proper has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Brentwood Associates.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Brentwood Associates is engaged in growth-oriented private equity investments. | brentwood.com | Los Angeles, United States |
Investor details for Boston Proper
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People of Boston Proper
35 people are tracked at Boston Proper (11 in leadership, 24 in team).
| Name | Role | Group |
|---|---|---|
Carol Weingart | Senior Director Brand Planning | Leadership |
Chad Wong | Vice President of Merchandise Planning & Brand Planning | Leadership |
Sheryl Clark | President & CEO, BostonProper | Leadership |
Adrian X. Miramontes | CFO/COO | Leadership |
Tamara Dougherty | Vice President, Ecommerce, Call Center & CX | Leadership |
Lindsay Idle | Vice President of Merchandising & Trend | Leadership |
Brynne Ellis | Director Of Merchandising | Leadership |
Michelle Perego | VP Of Creative | Leadership |
Meghan Smith | Sr. Director Merchandise Planning | Leadership |
Lori Oconnor | Director Of Product Development And Sourcing | Leadership |
Shawny Greenstein | Director, Merchandise Planning | Leadership |
Ed Bertuccelli | Controller | Team |
Karissa Plusko-Kulynych | Sr. Manager, Marketing Analytics | Team |
Kevin Ryan | Project Manager | Team |
Cara Wolkowitz | Senior CAD Designer | Team |
Barry Bard | Controller | Team |
Kathy Keroack | Senior Customer Experience Manager | Team |
Greg Griner | HAIR AND Makeup Artist | Team |
Keri Kemper | Merchant | Team |
Angela Gutierrez | Manager, Trend, Color And Print | Team |
15 more people are available in the full profile.
Complete people profiles for Boston Proper
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Professional contacts
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Timeline of Boston Proper
2 dated milestones of Boston Proper across 24 years, from founding to its latest funding, stage changes and deals.
- Founded Boston Proper is founded.
- Exit Acquired by Brentwood Associates.
Competitors of Boston Proper
Boston Proper has 3 listed competitors in our database, 3 of them funded. They include Lulus, Touch of Modern and Polyvore.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lulus.com | 1996 | Chico, United States | $120M | 805 | Online platform for chic and on-trend fashion | |
| touchofmodern.com | 2012 | San Francisco, United States | $17M | 109 | Online retailer of apparels and fashion accessories | |
| polyvore.com | 2007 | Mountain View, United States | $22.1M | Multi-category fashion products are retailed online by Polyvore. |
Detailed competitors of Boston Proper
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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- Competitive positioning
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Web traffic of Boston Proper
The website of Boston Proper (bostonproper.com) receives about 1.3M visits a month and ranks #29,534 among all websites worldwide, #1,412 in Fashion and Apparel.
- Monthly visits1.3M
▼ 7.3% vs previous month
- Unique visitors473.3K
per month
- Global rank#29,534
among all websites
- Category rank#1,412
Lifestyle · Fashion and Apparel
- Bounce rate49%
- Pages per visit6.6
- Average visit3 min 28 sec
- DevicesDesktop 18% · Mobile 82%
Websites whose visitors overlap most with Boston Proper. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
bloomingdales.com | bloomingdales.com | 100% | #2,261 | – | |
chadwicks.com | chadwicks.com | 92% | #242,727 | – | |
| venus.com | 90% | 412.9K | #78,824 | View details | |
newport-news.com | newport-news.com | 82% | – | ||
| coldwatercreek.com | 82% | 2.3M | #20,733 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Boston Proper
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as Boston Proper (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about Boston Proper
Complete news archive for Boston Proper
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Frequently Asked Questions about Boston Proper
Boston Proper was founded in 1992.
Boston Proper is headquartered in Boca Raton, United States. It is registered at Boca Raton, Florida, United States.
Founded in 1992 as a catalog retailer in Boca Raton, United States, Boston Proper operates in the womens apparel sector. Tops, bottoms, shoes, jackets, and accessories are provided through online and catalog channels. Originally known as The Mark Group, Inc., the name was changed to Boston Proper, Inc. in 2004. Acquisition by Chicos FAS occurred in 2011 for 209 million, followed by a sale to Brentwood Associates in 2016.
Boston Proper's top competitors include Lulus, Touch of Modern and Polyvore.
Boston Proper offers Dresses, Jackets, Tops, Pants, and Accessories.
Boston Proper has 1 investor. Key investors include Brentwood Associates.
Boston Proper operates through Boston Proper, Llc.
Yes. Boston Proper was acquired by Brentwood Associates in January 2016.
The website of Boston Proper receives about 1.3 million visits a month and ranks #29,534 among all websites worldwide.