About BrandCycle
BrandCycle is a Technology company based in Needham (United States) founded in 2015, and was acquired by StackCommerce in January 2022. Affiliate networks for lifecycle brands. BrandCycle has raised $571.27 thousand across 1 funding round from investors including StackCommerce. Its website brandcycle.com draws about 12 thousand monthly visits. BrandCycle offers products and services including BrandCycle Platform. Its focus areas include Enterprise Applications, MarketingTech, Affiliate Marketing and Affiliate Network. Its competitors include Fluent, CJ Affiliate and Revenew; 2 of its 3 listed competitors have raised funding.
Company details
BrandCycle provides affiliate networks for lifecycle brands. It provides a platform that allows advertisers, bloggers, and publishers to connect with each other. Its features include bookmarklet tool, centralized dashboard, curated product feed, proprietary reporting, and more.
- Headquarters Needham, United States
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Website brandcycle.com
- Social LinkedIn X Facebook Instagram
- Acquired by StackCommerce (Jan 2022)
- Total Equity Funding$571.27K (USD)
in 1 rounds
- Latest Funding Round$571.27K (USD), Seed
Feb 2019
- Investors
- Acquired byStackCommerce
(Jan 2022)
Products & Services of BrandCycle
BrandCycle offers a comprehensive portfolio of products and services, including BrandCycle Platform.
Platform for connecting brands and creators to form partnerships and earn commissions
Funding Insights of BrandCycle
BrandCycle has successfully raised a total of $571.27K through 1 strategic funding round. The most recent funding activity was a Seed round of $571.27 thousand completed in February 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $571,272
- Total Rounds 1
- Last Round Seed — $571,272
- First Round $571,272
(Feb 2019)
All 1 funding rounds of BrandCycle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2019 | $571,272 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in BrandCycle
BrandCycle has secured backing from 1 investor. Prominent investors backing the company include StackCommerce.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cloud-based commerce platform is provided for publishers and brands. | 2011 | stackcommerce.com | Los Angeles, United States |
Investor details for BrandCycle
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of BrandCycle
5 people are tracked at BrandCycle (4 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Lindsay Hittman | President & Co-Founder | Leadership |
Erin Gagnon | General Manager | Leadership |
Mary Richman | Director Of Business Operations | Leadership |
Laura Criscuolo | Sales Director | Leadership |
Will Adams | Senior Account Manager | Team |
Complete people profiles for BrandCycle
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of BrandCycle
3 dated milestones of BrandCycle across 7 years, from founding to its latest funding, stage changes and deals.
- Founded BrandCycle is founded.
- Funding First funding round of $571K.
- Exit Acquired by StackCommerce.
Competitors of BrandCycle
BrandCycle has 3 listed competitors in our database, 2 of them funded. They include Fluent, CJ Affiliate and Revenew.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fluentco.com | 2010 | New York, United States | 70 | AI-powered commerce media solutions are provided by Fluent for growth. | ||
| cj.com | 1998 | Santa Barbara, United States | $40M | Affiliate marketing network for businesses | ||
| revenew.com | 1999 | Monroe, United States | $10.88M | A through-channel marketing automation platform is provided for enterprise brands. |
Detailed competitors of BrandCycle
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of BrandCycle
The website of BrandCycle (brandcycle.com) receives about 11.5K visits a month.
- Monthly visits11.5K
▲ 12.4% vs previous month
Top companies in MarketingTech
3 companies that operate in the same segment as BrandCycle (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about BrandCycle
BrandCycle was founded in 2015 and raised its 1st funding round 4 years after it was founded.
BrandCycle is headquartered in Needham, United States. It is registered at Needham, Massachusetts, United States.
BrandCycle is a funded company, having raised a total of $571.27K across 1 funding round to date. The company's 1st funding round was a Seed of $571.27K, raised on Feb 2019.
BrandCycle provides affiliate networks for lifecycle brands. It provides a platform that allows advertisers, bloggers, and publishers to connect with each other. Its features include bookmarklet tool, centralized dashboard, curated product feed, proprietary reporting, and more.
BrandCycle's top competitors include Fluent, CJ Affiliate and Revenew.
BrandCycle offers BrandCycle Platform.
BrandCycle has 1 investor. Key investors include StackCommerce.
Yes. BrandCycle was acquired by StackCommerce in January 2022.