About BrandShop
BrandShop is a Technology company based in Shelton (United States) founded in 1989, and was acquired by Beringer Capital in November 2017. Provider of e-commerce technology and services. BrandShop has completed 1 acquisition, including IDEAlley. Its focus areas include Business Services, IT Services, Application Development and Software Development. Its competitors include RedShelf, Gigster and 3Pillar Global; 3 of its 3 listed competitors have raised funding.
Company details
BrandShop (formerly SureSource) is the leading provider of e-commerce technology and services for brands to enrich consumer shopping experience. Offers a streamlined process to enhance the touch points digital commerce business from product discovery to order fulfillment. BrandShops technologists and designers provide a brand marketplaces on the Salesforce Commerce Cloud and Magento platforms, which are pre-integrated with their Netsuite Order, Warehouse, and Content Management system.
- Headquarters Shelton, United States
- Stage Acquired
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website brandshop.com
- Social LinkedIn X Facebook
- Acquired by Beringer Capital (Nov 2017)
- Latest Funding Round$9M (USD), Debt – Conventional
Jul 2014
- InvestorsNewStar Financial
& 2 more
- Investments & Acquisitions
- Acquired byBeringer Capital
(Nov 2017)
Funding Insights of BrandShop
- Total Rounds 2
- Last Round Debt – Conventional β $9M
- Investors Count 2
All 2 funding rounds of BrandShop with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2014 | $9M | Debt – Conventional | β | β | |
| Aug 2007 | Private Equity Round | β | β |
3 investors in total: 3 institutional.
Investors in BrandShop
BrandShop has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include NewStar Financial, VSS and Beringer Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on healthcare, business services, and education sectors | vss.com | New York, United States | ||
Beringer Capital is engaged in investment and value creation. | 2002 | beringercapital.com | Toronto, Canada | |
Financial services are provided by NewStar Financial in Boston. | 2004 | newstarfin.com | Boston, United States |
Investor details for BrandShop
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Investments & Acquisitions by BrandShop
BrandShop has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include IDEAlley.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Provider of SMM, advertising, branding, and market research services | idealley.com | United States | 2014 | Feb 2016 | β’β’β’β’ |
Complete acquisition details for BrandShop
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of BrandShop
5 dated milestones of BrandShop across 28 years, from founding to its latest funding, stage changes and deals.
- Founded BrandShop is founded.
- Funding First funding round.
- Funding Latest funding round, Debt β Conventional, of $9.0M.
- Acquisition Acquires IDEAlley.
- Exit Acquired by Beringer Capital.
Competitors of BrandShop
BrandShop has 3 listed competitors in our database, 3 of them funded. They include RedShelf, Gigster and 3Pillar Global.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| redshelf.com | 2012 | Chicago, United States | $82.53M | 107 | Platform offering digital textbooks for students | |
| gigster.com | 2013 | Austin, United States | $32.5M | 12 | Software development services are provided via an AI-powered platform. | |
| 3pillarglobal.com | 2006 | Fairfax, United States | $22.52M | 67 | Adaptive software products are developed for business applications. |
Detailed competitors of BrandShop
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of BrandShop
Websites that share an audience with BrandShop (brandshop.com).
Websites whose visitors overlap most with BrandShop. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
promomarketing.com | promomarketing.com | 100% | β | ||
specialtiespro.com | specialtiespro.com | 96% | β | ||
| trmiller.com | 69% | 2.3K | #7,063,625 | View details |
Top companies in IT Services & Operations
3 companies that operate in the same segment as BrandShop (IT Services & Operations) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud orchestration solutions are provided for multi-cloud and device applications. | 1998 | Palo Alto, California, United States | USD 595.83 M | USD 812.05 M | 8,861 | |
A cloud-based platform for incident management software is provided. | 2009 | San Francisco, California, United States | USD 173.6 M | USD 492.55 M | 4,473 | |
Unified IT management is delivered through a cloud-based platform. | 2004 | Santa Clara, California, United States | USD 83.7 M | USD 13.28 B | 26,290 |
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Related news about Brandshop
Complete news archive for BrandShop
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about BrandShop
BrandShop was founded in 1989 and raised its 1st funding round 18 years after it was founded.
BrandShop is headquartered in Shelton, United States. It is registered at Shelton, Washington, United States.
BrandShop (formerly SureSource) is the leading provider of e-commerce technology and services for brands to enrich consumer shopping experience. Offers a streamlined process to enhance the touch points digital commerce business from product discovery to order fulfillment. BrandShops technologists and designers provide a brand marketplaces on the Salesforce Commerce Cloud and Magento platforms, which are pre-integrated with their Netsuite Order, Warehouse, and Content Management system.
BrandShop's top competitors include RedShelf, 3Pillar Global and Gigster.
BrandShop has made 1 acquisition, including IDEAlley.
BrandShop has 3 investors. Key investors include NewStar Financial, VSS, and Beringer Capital.
Yes. BrandShop was acquired by Beringer Capital in November 2017.

