About Bspoke Group
Bspoke Group is a company based in Leeds (United Kingdom) founded in 2022 was acquired by NFP in August 2025.. Bspoke Group has completed 2 acquisitions, including Arma Karma and Miramar Underwriting. Bspoke Group offers products and services including Bspoke Underwriting, Bspoke Commercial, Bspoke Sports & Leisure, and Bspoke Lifestyle. Bspoke Group operates in a competitive market with competitors including Aviva, RAC, Lloyd’s, Athora and Hamilton Group, among others.
- Headquarter Leeds, United Kingdom
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Sectors
Financial Services
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Email
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Phone
*********
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Website
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Social
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- Legal Name Bspoke Insurance Group Ltd
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
- Investors
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Employee Count
Employee Count
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Investments & Acquisitions
Arma Karma
& 1 more
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Acquired by
NFP
(Aug 07, 2025)
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Products & Services of Bspoke Group
Bspoke Group offers a comprehensive portfolio of products and services, including Bspoke Underwriting, Bspoke Commercial, Bspoke Sports & Leisure, and Bspoke Lifestyle. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Underwriting for various business risks and policies
Commercial insurance solutions for brokers and businesses
Coverage for sports and leisure activities and risks
Personal insurance for lifestyle and private clients
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Funding Insights of Bspoke Group
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Bspoke Group
Bspoke Group has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include NFP. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Personal, property, casualty, and retirement insurance advisory services are provided.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Bspoke Group
Bspoke Group has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Arma Karma and Miramar Underwriting. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Subscription-based P&C insurance platform for individuals
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2019 | ||||
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Personal and commercial property insurances are wholesaled in the UK.
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2009 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Bspoke Group
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Bspoke Group Comparisons
Competitors of Bspoke Group
Bspoke Group operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Aviva, RAC, Lloyd’s, Athora and Hamilton Group, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Insurance and asset management services are offered in multiple regions.
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| domain | founded_year | HQ Location |
Vehicle parts and accessories are sold via an online platform.
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| domain | founded_year | HQ Location |
Insurance carrier services are provided globally by Lloyd’s.
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| domain | founded_year | HQ Location |
Insurance services are provided by Athora in the United Kingdom.
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| domain | founded_year | HQ Location |
P&C insurance and reinsurance services are provided by Hamilton Group.
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| domain | founded_year | HQ Location |
Provides health insurance plans for individuals, families, employers, and Medicare recipients.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Bspoke Group
Frequently Asked Questions about Bspoke Group
When was Bspoke Group founded?
Bspoke Group was founded in 2022.
Where is Bspoke Group located?
Bspoke Group is headquartered in Leeds, United Kingdom. It is registered at Leeds, England, United Kingdom.
Who is the current CEO of Bspoke Group?
Tim Smyth is the current CEO of Bspoke Group.
What does Bspoke Group do?
Bspoke Group was established in 2022 in Leeds, United Kingdom. Multiple niche and specialist managing general agent (MGA) insurance businesses are encompassed within the group. Support is provided by A rated insurers. A range of insurance solutions is delivered across various classes, with operations centered in the insurance sector. Specialized coverage is extended to targeted markets from the UK base.
Who are the top competitors of Bspoke Group?
What products or services does Bspoke Group offer?
Bspoke Group offers Bspoke Underwriting, Bspoke Commercial, Bspoke Sports & Leisure, and Bspoke Lifestyle.
How many acquisitions has Bspoke Group made?
Bspoke Group has made 2 acquisitions, including Arma Karma, and Miramar Underwriting.
Who are Bspoke Group's investors?
Bspoke Group has 1 investor. Key investors include NFP.
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