About CANDID
CANDID is a company based in Roseville (United States) founded in 2008 by Scott Lidberg was acquired by Candid in December 2024. It operates as a SaaS (Software-as-a-Service). CANDID offers products and services including CANDID CRM and CANDID for Enterprise. CANDID operates in a competitive market with competitors including Eltropy, Zafin, Pegasystems, Talisma and PureFacts, among others.
- Headquarter Roseville, United States
- Founders Scott Lidberg
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Sectors
Financial ServicesTechnology
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Email
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Phone
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Website
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Social
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- Legal Name Candidapp Llc
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Propertybase
& 1 more
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Employee Count
Employee Count
- Acquired by
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Products & Services of CANDID
CANDID offers a comprehensive portfolio of products and services, including CANDID CRM and CANDID for Enterprise. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
A CRM platform is provided for mortgage originators.
Enterprise solutions are offered for mortgage business management.
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Funding Insights of CANDID
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in CANDID
CANDID has secured backing from 2 investors. Prominent investors backing the company include Propertybase and CANDID. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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CRM and marketing solutions are offered for real estate professionals.
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CANDID is recognized as a mortgage marketing and sales ecosystem.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by CANDID
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - CANDID
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Candid Comparisons
Competitors of CANDID
CANDID operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Eltropy, Zafin, Pegasystems, Talisma and PureFacts, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Reputation management software is provided for solar industry sales.
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Software solutions for relationship banking in financial services are delivered.
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Wealth management solutions via AI decisioning and automation are provided.
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| domain | founded_year | HQ Location |
Customer relationship management software is provided for omnichannel engagement.
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| domain | founded_year | HQ Location |
CRM solutions for wealth managers
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| domain | founded_year | HQ Location |
Provider of cloud-based customer experience management platform for payers
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Candid
Frequently Asked Questions about CANDID
When was CANDID founded?
CANDID was founded in 2008.
Where is CANDID located?
CANDID is headquartered in Roseville, United States. It is registered at Roseville, California, United States.
What does CANDID do?
A specialized mortgage marketing and sales ecosystem is offered by CANDID for modern loan originators and enterprises. Solutions are designed to structure, manage, and grow businesses targeting 100Myear in volume. AI technology and task management features are integrated to enhance client engagement and operational efficiency. Services cater to both individual loan originators and larger mortgage enterprises across the USA. Automation of communications with borrowers and realtors is facilitated, driving repeat business and referrals. Pipeline management from contract to close is streamlined to improve conversion rates. The platform is positioned as a critical tool in the mortgage industry.
What products or services does CANDID offer?
CANDID offers CANDID CRM and CANDID for Enterprise.
Who are CANDID's investors?
CANDID has 2 investors. Key investors include Propertybase, and CANDID.
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