Carwow

London, United Kingdom Founded: 2010 • Age: 16 yrs
Online marketplace to buy new cars
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About Carwow

Carwow is a company based in London (United Kingdom) founded in 2010 by Alexandra Margolis.. Carwow has raised $178.4 million across 11 funding rounds from investors including Volvo Cars, Mercedes-Benz and Bessemer Venture Partners. Carwow has completed 3 acquisitions, including Autovia, GRIDSERVE and Wizzle. Carwow offers products and services including Car Buying Platform, Leasing Service, Car Selling Service, and Car Reviews. Carwow operates in a competitive market with competitors including Cazoo, Copart, CarGurus, Auto Trader and AUTO1.com, among others.

  • Headquarter London, United Kingdom
  • Founders Alexandra Margolis
  • Stage Minicorn
  • Sectors
    Transportation, Automotive & Logistics
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Carwow Ltd
  • Date of Incorporation 12 Dec, 2009
  • Jurisdiction LONDON, ENGLAND
Operational Areas
Transportation, Automotive & Logistics → Automotive Retail, Aftermarket & Services
Transportation, Automotive & Logistics → Automotive Retail, Aftermarket & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $178.4 M (USD)

    in 11 rounds

  • Latest Funding Round
    $53.25 M (USD), Series E

    Jul 14, 2024

  • Investors
    Volvo Cars

    & 11 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
    Autovia

    & 2 more

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Products & Services of Carwow

Carwow offers a comprehensive portfolio of products and services, including Car Buying Platform, Leasing Service, Car Selling Service, and Car Reviews. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Online tool for comparing and purchasing new and used cars

Platform for arranging car leases and deals

Service for listing and selling vehicles online

Resource for reading and comparing car reviews

People of Carwow
Headcount 200-500
Employee Profiles 135
Board Members and Advisors 3
Employee Profiles
People
Michael Bakare
Customer Success Team Lead
People
Ziyi Song
Growth Marketing Executive
People
Robert Cripps
Account Management Team Lead
People
Michael Summers
Senior Data Scientist

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Board Members and Advisors
people
Andrew Robb
Advisor
people
Giles Andrews
Chairman
people
James Hind
Founder & Executive Director

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Funding Insights of Carwow

Carwow has successfully raised a total of $178.4M across 11 strategic funding rounds. The most recent funding activity was a Series E round of $53.25 million completed in July 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 11
  • Last Round Series E — $53.2M
  • First Round

    (23 Feb 2014)

  • Investors Count 12
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2024 Amount Series E - Carwow Valuation Bessemer Venture Partners
Nov, 2023 Amount Series C - Carwow Valuation

investors

Apr, 2022 Amount Series C - Carwow Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Carwow

Carwow has secured backing from 12 investors, including venture fund and institutional investors. Prominent investors backing the company include Volvo Cars, Mercedes-Benz and Bessemer Venture Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital investments and support for entrepreneurs in technology and innovation sectors.
Founded Year Domain Location
Accel is recognized as a leading venture capital firm.
Founded Year Domain Location
Multistage venture capital investments are focused on technology sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Carwow

Carwow has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Autovia, GRIDSERVE and Wizzle. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Automotive content is provided by Autovia for driving enthusiasts.
2021
Developer of solar energy projects
2016
Cars are sold to dealerships via an online C2B platform.
2013
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Carwow

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Carwow Comparisons

Employees
+
Add Comparison
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Competitors of Carwow

Carwow operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cazoo, Copart, CarGurus, Auto Trader and AUTO1.com, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online dealer of second-hand cars
domain founded_year HQ Location
Used and salvaged vehicles are offered via an online marketplace.
domain founded_year HQ Location
Automotive vehicle listings are managed via an app-based platform.
domain founded_year HQ Location
Used cars are listed and searched via an online platform.
domain founded_year HQ Location
AUTO1.com is recognized as Europe’s largest wholesale platform for used cars.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Carwow

ITV launches Auto Match
Advanced-Television10 months ago
Carwow adds digital payment service to dealers
Motortrader11 months ago
Carwow Group appoints chief finance officer
Motortrader11 months ago

Frequently Asked Questions about Carwow

When was Carwow founded?

Carwow was founded in 2010 and raised its 1st funding round 4 years after it was founded.

Where is Carwow located?

Carwow is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Is Carwow a funded company?

Carwow is a funded company, having raised a total of $178.4M across 11 funding rounds to date.

What does Carwow do?

Carwow was founded in 2010 in London, United Kingdom, as an online marketplace within the automotive sector. Buyers are enabled to search vehicles by make, model, and features, after which personalized offers are received from registered dealers. Comparisons are facilitated based on pricing, dealer locations, review ratings, and current stock availability, streamlining direct purchases.

Who are the top competitors of Carwow?

Carwow's top competitors include Cazoo, CarGurus and Copart.

What products or services does Carwow offer?

Carwow offers Car Buying Platform, Leasing Service, Car Selling Service, and Car Reviews.

How many acquisitions has Carwow made?

Carwow has made 3 acquisitions, including Autovia, GRIDSERVE, and Wizzle.

Who are Carwow's investors?

Carwow has 12 investors. Key investors include Volvo Cars, Mercedes-Benz, Bessemer Venture Partners, Accel, and ITV plc.

What is Carwow's valuation?

The valuation of Carwow is $216M as of Aug 2019.

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