About CashStar
CashStar is a Retail company based in Portland (United States) founded in 2007, and was acquired by Blackhawk Network in August 2017. Digital gifting and incentives are facilitated by CashStar for retailers. It operates in the Retail, Technology, and Financial Services sectors. CashStar has raised $41 million across 5 funding rounds from investors including Blackhawk Network, Coupons.com and Allen & Company. The company has 159 employees. Its website cashstar.com draws about 7 million monthly visits. Its focus areas include Enterprise Applications, Loyalty Software, Coalition Loyalty and Multi Industry. Its legal entity is CashStar Inc. Its competitors include Ibotta, Tango Card and Comment Sold; 2 of its 3 listed competitors have raised funding.
Company details
CashStar is the digital gifting and incentives partner for retailers. These retail brands leverage CashStar to integrate digital gifting strategies with their platform. CashStar offers consumers personalized eGift experience via email, mobile and social channels. It combines an on-demand B2C and B2B digital gifting and incentives platform with multichannel marketing. More than 250 brands are partnered with CashStar including Best Buy, Chilis Grill Bar, CVSpharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Fridays, The Home Depot, and Williams-Sonoma. Its senior management team brings technology, retail and payments experience from companies such as American Express, Blackhawk Network, Wright Express, IBM and LL Bean.
- Headquarters Portland, United States
- Employees 159
- Stage Acquired
- SectorsRetailTechnology Financial Services
- Website cashstar.com
- Social LinkedIn X
- Acquired by Blackhawk Network (Aug 2017)
- Legal Name Cashstar Inc
- Total Equity Funding$41M (USD)
in 5 rounds
- Latest Funding Round$15M (USD), Series D
Mar 2015
- InvestorsBlackhawk Network
& 7 more
- Employee Count159
- Acquired byBlackhawk Network
(Aug 2017)
Funding Insights of CashStar
CashStar has successfully raised a total of $41M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $15 million completed in March 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $41M
- Total Rounds 5
- Last Round Series D — $15M
- First Round $4M
(Mar 2009)
- Investors Count 7
All 5 funding rounds of CashStar with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2015 | $15M | Series D | – | FTV Capital | |
| Jul 2012 | $5M | Series C | – | – | |
| Oct 2011 | $12M | Series C | – | – | |
| Feb 2011 | $5M | Series B | – | – | |
| Mar 2009 | $4M | Series A | – | – |
8 investors in total: 8 institutional.
Investors in CashStar
CashStar has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Blackhawk Network, Coupons.com and Allen & Company.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investment firm | ftvcapital.com | San Francisco, United States | ||
Investment in technology startups focusing on compute, AI, and related innovations. | intelcapital.com | |||
Investment services are offered by North Hill Ventures in fintech. | northhillventures.com | Boston, United States | ||
Capital is invested in enterprise financial technology businesses. | mosaikpartners.com | San Francisco, United States | ||
Global investment firm managing funds for emerging markets and technology trends. | 2000 | passportcapital.com | San Francisco, United States | |
Online platform for promo codes and free printable coupons for shopping online and in-store | 1998 | coupons.com | Atlanta, United States | |
Wealth management firm | 1932 | alleninvestments.com | Lakeland, United States | |
Prepaid cards for employee financial benefits are provided. | 2001 | blackhawknetwork.com | Pleasanton, United States |
Investor details for CashStar
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of CashStar
484 people are tracked at CashStar (172 in leadership, 312 in team); the tracked headcount is 159.
| Name | Role | Group |
|---|---|---|
Suzanne Kinner | Group VP of HR | Leadership |
David McLaughlin | Chief Financial Officer | Leadership |
Jay Jaffin | Chief Marketing Officer | Leadership |
Ricky Lopis | Head Of Legal APAC | Leadership |
Sander Recoert | Manager Partner Account Management | Leadership |
Beau McAdam | Sr, Director, Infrastructure Engineering | Leadership |
Dammon Stutes | Sr. Director, Sales | Leadership |
Talbott Roche | CEO & President | Leadership |
Nik Sathe | Chief Product And Technology Officer | Leadership |
West Stringfellow | Vice President Of Product Management | Leadership |
Aidan Guy | Global Strategic Partnerships Director | Leadership |
Mike Bonacci | Sr. Director Business Development | Leadership |
Jorge Araujo | Director Of Business Development | Leadership |
Jay Warner | Director, Strategic Relationships | Leadership |
Joël M. | Partner Account Manager | Leadership |
Dean Douglas | Senior Director, Business Development EMEA & APAC | Leadership |
Melina Balboni | Director Business Development | Leadership |
Ryan Koop | Director Of Business Development | Leadership |
Andréia Cavalcante | Partner Account Manager | Leadership |
Stephanie O'Brien | Vice President Legal | Leadership |
464 more people are available in the full profile.
Complete people profiles for CashStar
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of CashStar
4 dated milestones of CashStar across 10 years, from founding to its latest funding, stage changes and deals.
- Founded CashStar is founded.
- Funding First funding round of $4.0M.
- Funding Latest funding round, Series D, of $15.0M.
- Exit Acquired by Blackhawk Network.
Competitors of CashStar
CashStar has 3 listed competitors in our database, 2 of them funded. They include Ibotta, Tango Card and Comment Sold.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ibotta.com | 2012 | Denver, United States | $97.58M | 988 | Cashback is provided on multi-category product purchases via mobile app. | |
| tangocard.com | 2009 | Seattle, United States | $57.01M | 267 | Digital gift cards are provided for enterprise incentive programs. | |
| commentsold.com | 2017 | Huntsville, United States | 207 | Live streaming storefronts are enabled by an online SaaS platform. |
Detailed competitors of CashStar
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of CashStar
The website of CashStar (cashstar.com) receives about 7M visits a month.
- Monthly visits7M
▼ 50.9% vs previous month
Websites whose visitors overlap most with CashStar. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
shop.app | shop.app | 100% | #193 | – | |
| vanillagift.com | 93% | #7,348 | View details | ||
vcdelivery.com | vcdelivery.com | 89% | #9,151 | – | |
| duluthtrading.com | 81% | 6.6M | #7,462 | View details | |
perkopolis.com | perkopolis.com | 66% | #77,799 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for CashStar
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Stationery, Gifting & Handicrafts E-Commerce
3 companies that operate in the same segment as CashStar (Stationery, Gifting & Handicrafts E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Personalized video messages from celebrities are booked online. | 2017 | Chicago, Illinois, United States | USD 193.71 M | 355 | ||
Reward-based crowdfunding is enabled via no-inventory t-shirt sales. | 2000 | Fairfax, Virginia, United States | USD 41.75 M | USD 191.13 K | 1,596 | |
Online wedding registry and gifts marketplace is operated. | 2013 | New York, New York, United States | USD 141.1 M | 101 |
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Related news about Cashstar
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Frequently Asked Questions about CashStar
CashStar was founded in 2007 and raised its 1st funding round 2 years after it was founded.
CashStar is headquartered in Portland, United States. It is registered at Portland, Oregon, United States.
CashStar is a funded company, having raised a total of $41M across 5 funding rounds to date. The company's 1st funding round was a Series A of $4M, raised on Mar 2009.
CashStar has 159 employees.
CashStar is the digital gifting and incentives partner for retailers. These retail brands leverage CashStar to integrate digital gifting strategies with their platform. CashStar offers consumers personalized eGift experience via email, mobile and social channels. It combines an on-demand B2C and B2B digital gifting and incentives platform with multichannel marketing. More than 250 brands are partnered with CashStar including Best Buy, Chilis Grill Bar, CVSpharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Fridays, The Home Depot, and Williams-Sonoma. Its senior management team brings technology, retail and payments experience from companies such as American Express, Blackhawk Network, Wright Express, IBM and LL Bean.
CashStar's top competitors include Ibotta, Tango Card and Comment Sold.
CashStar has 8 investors. Key investors include Blackhawk Network, Coupons.com, Allen & Company, FTV Capital, and Passport Capital.
CashStar operates through Cashstar Inc.
Yes. CashStar was acquired by Blackhawk Network in August 2017.
The website of CashStar receives about 7 million visits a month.