About Cheerios
Cheerios is a Consumer company based in Golden Valley (United States) founded in 1941. It provides gluten-free cereals, treats, and online recipes for consumers. It operates on a B2C and D2C model. Cheerios offers products and services including Cheerios Protein, Honey Nut Cheerios, Cheerios Veggie Blends, and Cheerios Oat Crunch. Its focus areas include Food and Beverage, Cereals and Breakfast Cereals. Its legal entity is General Mills. Its competitors include Oats Overnight, Quaker Oats and Magic Spoon; 2 of its 3 listed competitors have raised funding.
Company details
General Mills produces Cheerios, a brand of gluten-free multi-grain cereals including varieties like Honey Nut and Protein options. They operate through an online platform offering products, recipes, and health-focused promotions. Based in the United States, they serve everyday consumers via retail and digital channels, emphasizing heart-healthy ingredients and family-friendly meals.
- Headquarters Golden Valley, United States
- SectorsConsumer
- Phone•••• ••••
- Website cheerios.com
- Social X Facebook Instagram YouTube
- Legal Name General Mills
Products & Services of Cheerios
Cheerios offers a comprehensive portfolio of products and services, including Cheerios Protein, Honey Nut Cheerios, Cheerios Veggie Blends, and Cheerios Oat Crunch.
Protein-enriched breakfast cereal for daily nutrition.
Nut-flavored gluten-free breakfast cereal option.
Cereal with fruit and veggie elements for added health.
Crunchy oat-based cereal for energy and texture.
Apps and channels of Cheerios
its YouTube channel Cheerios has 44.4K subscribers and 30 videos.
Videos from Cheerios
The most watched videos on Cheerios's YouTube channel, Cheerios (44.4K subscribers). Click a video to play it here.
More on Cheerios.
Competitors of Cheerios
Cheerios has 3 listed competitors in our database, 2 of them funded. They include Oats Overnight, Quaker Oats and Magic Spoon.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| oatsovernight.com | 2017 | Tempe, United States | $57M | Brand of oats | ||
| quakeroats.com | 1877 | Chicago, United States | Oatmeal products, cereals, and snacks are produced and distributed. | |||
| magicspoon.com | 2019 | New York, United States | $209.04M | Keto-friendly breakfast cereals are offered by an internet-first brand. |
Detailed competitors of Cheerios
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Web traffic of Cheerios
Websites that share an audience with Cheerios (cheerios.com).
Websites whose visitors overlap most with Cheerios. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| generalmills.com | 98% | 396.6K | #128,333 | View details | |
| cascadianfarm.com | 82% | 21K | #1,196,524 | View details | |
| kelloggs.com | 76% | 609.7K | #128,533 | View details | |
| greengiant.com | 75% | 24.4K | #1,036,887 | View details | |
| magicspoon.com | 64% | 273K | #198,899 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Cheerios
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Cheerios (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
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Frequently Asked Questions about Cheerios
Cheerios was founded in 1941.
Cheerios is headquartered in Golden Valley, United States. It is registered at Golden Valley, Minnesota, United States.
General Mills produces Cheerios, a brand of gluten-free multi-grain cereals including varieties like Honey Nut and Protein options. They operate through an online platform offering products, recipes, and health-focused promotions. Based in the United States, they serve everyday consumers via retail and digital channels, emphasizing heart-healthy ingredients and family-friendly meals.
Cheerios's top competitors include Quaker Oats, Magic Spoon and Oats Overnight.
Cheerios offers Cheerios Protein, Honey Nut Cheerios, Cheerios Veggie Blends, and Cheerios Oat Crunch.
Cheerios operates through General Mills.