About Compare.com
Compare.com is a Transportation, Automotive & Logistics company based in Glen Allen (United States) founded in 2013, and was acquired by Insurify in March 2023. Online insurance comparison platform for individuals. It operates in the Transportation, Automotive & Logistics and Financial Services sectors. Compare.com has raised $35 million across 1 funding round from investors including Insurify, Admiral Group and Henry Engelhardt. Its chief executive, as recorded, is Allie Feakins. Its website compare.com draws about 1.1 million monthly visits. Compare.com offers products and services including Car Insurance Comparison Platform and Quote Comparison Tool. Its focus areas include FinTech, Internet First Insurance Platforms, Insurance Comparison Platforms and Diversified. Its competitors include NerdWallet, Insurify and SelectQuote; 2 of its 3 listed competitors have raised funding.
Company details
Compare.com was founded in 2013 and is headquartered in Glen Allen, United States. An online platform is operated in the insurance sector, enabling individuals to obtain rate estimates, compare car insurance options, and select preferred policies. Expert recommendations and educational guides on auto insurance are provided to support consumer decisions. The service focuses on simplifying insurance shopping through digital tools.
Products & Services of Compare.com
Compare.com offers a comprehensive portfolio of products and services, including Car Insurance Comparison Platform and Quote Comparison Tool.
Tool for comparing auto insurance quotes from multiple providers
Service to view and select car insurance rates by state or vehicle
Apps and channels of Compare.com
its YouTube channel Compare.com has 367 subscribers and 30 videos.
Videos from Compare.com
The most watched videos on Compare.com's YouTube channel, Compare.com (367 subscribers). Click a video to play it here.
More on Compare.com.
Funding Insights of Compare.com
Compare.com has successfully raised a total of $35M through 1 strategic funding round. The most recent funding activity was a Series B round of $35 million completed in November 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $35M
- Total Rounds 1
- Last Round Series B — $35M
- First Round $35M
(Nov 2018)
- Investors Count 2
All 1 funding rounds of Compare.com with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2018 | $35M | Series B | – | Henry Engelhardt, Admiral Group | – |
3 investors in total: 2 institutional and 1 angel.
Investors in Compare.com
Compare.com has secured backing from 3 investors, including angel and institutional investors. Prominent investors backing the company include Insurify, Admiral Group and Henry Engelhardt.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Car insurance and related services are provided in the UK. | 1993 | admiralgroup.co.uk | Cardiff, United Kingdom | |
HE Henry Engelhardt | unknown_cc399060a5924a5d9 | |||
Car insurance quotes are compared via an online platform. | 2013 | insurify.com | Cambridge, United States |
Investor details for Compare.com
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Compare.com
5 people are tracked at Compare.com (3 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Allie Feakins | CEO | Leadership |
Tim Parry | Head of Health Comparison | Leadership |
rocio torres | Head of Marketing | Leadership |
Quiana Darden | Marketing Specialist | Team |
Mike Redwood | Sr. Product Analyst | Team |
Complete people profiles for Compare.com
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Compare.com
3 dated milestones of Compare.com across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Compare.com is founded.
- Funding First funding round of $35.0M.
- Exit Acquired by Insurify.
Competitors of Compare.com
Compare.com has 3 listed competitors in our database, 2 of them funded. They include NerdWallet, Insurify and SelectQuote.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nerdwallet.com | 2009 | San Francisco, United States | $123.3M | App-based comparison platform for financial products | ||
| insurify.com | 2013 | Cambridge, United States | $154.13M | 67 | Car insurance quotes are compared via an online platform. | |
| selectquote.com | 1984 | San Francisco, United States | 2,035 | Online comparisons of life insurance quotes are facilitated for individuals. |
Detailed competitors of Compare.com
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Compare.com
The website of Compare.com (compare.com) receives about 1.1M visits a month and ranks #47,570 among all websites worldwide, #3,014 in Insurance.
- Monthly visits1.1M
▲ 39.9% vs previous month
- Unique visitors535.4K
per month
- Global rank#47,570
among all websites
- Category rank#3,014
Finance · Insurance
- Bounce rate35%
- Pages per visit5.9
- Average visit3 min 10 sec
- DevicesDesktop 14% · Mobile 86%
Websites whose visitors overlap most with Compare.com. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| insurify.com | 100% | 4M | #11,661 | View details | |
| thezebra.com | 93% | 2.9M | #22,120 | View details | |
| libertymutual.com | 75% | #7,283 | View details | ||
compare-auto-insurance-quotes.com | compare-auto-insurance-quotes.com | 74% | #346,168 | – | |
| progressive.com | 73% | 32.8M | #1,093 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Compare.com
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Compare.Com
Complete news archive for Compare.com
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Brand-specific news history
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Frequently Asked Questions about Compare.com
Compare.com was founded in 2013 and raised its 1st funding round 5 years after it was founded.
Compare.com is headquartered in Glen Allen, United States. It is registered at Glen Allen, Virginia, United States.
Allie Feakins is the CEO of Compare.com, as recorded in our data.
Compare.com is a funded company, having raised a total of $35M across 1 funding round to date. The company's 1st funding round was a Series B of $35M, raised on Nov 2018.
Compare.com was founded in 2013 and is headquartered in Glen Allen, United States. An online platform is operated in the insurance sector, enabling individuals to obtain rate estimates, compare car insurance options, and select preferred policies. Expert recommendations and educational guides on auto insurance are provided to support consumer decisions. The service focuses on simplifying insurance shopping through digital tools.
Compare.com's top competitors include NerdWallet, Insurify and SelectQuote.
Compare.com offers Car Insurance Comparison Platform and Quote Comparison Tool.
Compare.com has 3 investors. Key investors include Insurify, Admiral Group, and Henry Engelhardt.
Compare.com operates through Compare.Com.
Yes. Compare.com was acquired by Insurify in March 2023.
The website of Compare.com receives about 1.1 million visits a month and ranks #47,570 among all websites worldwide.