COOL Media

Havant, United Kingdom Founded: 1996 • Age: 30 yrs Acquired By Insticator
Website monetization and advertising services are provided to publishers.

About COOL Media

COOL Media is a Media & Entertainment company based in Havant (United Kingdom) founded in 1996 by Mat Bennett, and was acquired by Insticator in April 2021. Website monetization and advertising services are provided to publishers. It operates on a SaaS (Software-as-a-Service) and Commission-Based model. The company has 7 employees. COOL Media offers products and services including Supply-Side Platform, CTV Monetization, DOOH Monetization, Mobile App Monetization, and Demand Marketplace. Its focus areas include Technology, Advertising Technology and Supply-Side Platforms. Its legal entity is the COOL company.

Company details

Advertising technology solutions are offered by COOL Media to publishers, brands, and agencies. Focus is placed on supply-side platforms, CTV monetization, DOOH advertising, mobile app monetization, and demand marketplaces. Streamlined platforms are developed to simplify ad bidding processes. Support is extended through Google Certified experts for tailored solutions. Sectors served include digital advertising, connected TV, and out-of-home media. Partnerships with major exchanges and SSPs are maintained to ensure premium ad demand.

  • Headquarters Havant, United Kingdom
  • Employees 7
  • Founders Mat Bennett
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Email
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  • Phone
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  • Website oko.uk
  • Social LinkedIn X Facebook
  • Acquired by Insticator (Apr 2021)
  • Legal Name The Cool Company
Key Metrics

Products & Services of COOL Media

COOL Media offers a comprehensive portfolio of products and services, including Supply-Side Platform, CTV Monetization, DOOH Monetization, Mobile App Monetization, and Demand Marketplace.

Supply-Side Platform
Advertising Technology

Advertising solutions are provided for publishers and brands.

CTV Monetization
Advertising Technology

Targeted advertising solutions are offered for smart TVs.

DOOH Monetization
Advertising Technology

Digital out-of-home advertising solutions are delivered to brands.

Mobile App Monetization
Advertising Technology

Ad revenue solutions are provided for mobile apps.

Demand Marketplace
Advertising Technology

Programmatic bidding solutions are managed for publishers.

Investors in COOL Media

COOL Media has secured backing from 1 investor. Prominent investors backing the company include Insticator.

All
InvestorDescriptionFounded YearDomainLocation
Provider of data management solution
2012insticator.comNew York, United States
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Investor details for COOL Media

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  • Round participation
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People of COOL Media

1 people are tracked at COOL Media (1 in leadership); the tracked headcount is 7.

NameRoleGroup
Mat Bennett
Co-Founder & MDLeadership
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Complete people profiles for COOL Media

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

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Timeline of COOL Media

2 dated milestones of COOL Media across 25 years, from founding to its latest funding, stage changes and deals.

  1. Founded COOL Media is founded.
  2. Exit Acquired by Insticator.

Web traffic of COOL Media

Websites that share an audience with COOL Media (oko.uk).

Similar websites

Websites whose visitors overlap most with COOL Media. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
adopsone.ai
100%
4.4K#4,156,445View details
geoedge.com
87%
#633,212View details
blockthrough.com
84%
19.4K#1,451,389View details
conjura.com
conjura.com
84%
#1,458,317–
insticator.com
84%
10K#2,592,307View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 15 similar websites and full traffic analytics for COOL Media

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 15 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Cool Media

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Complete news archive for COOL Media

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about COOL Media

COOL Media was founded in 1996.

COOL Media is headquartered in Havant, United Kingdom. It is registered at Havant, Hampshire, United Kingdom.

COOL Media has 7 employees.

Advertising technology solutions are offered by COOL Media to publishers, brands, and agencies. Focus is placed on supply-side platforms, CTV monetization, DOOH advertising, mobile app monetization, and demand marketplaces. Streamlined platforms are developed to simplify ad bidding processes. Support is extended through Google Certified experts for tailored solutions. Sectors served include digital advertising, connected TV, and out-of-home media. Partnerships with major exchanges and SSPs are maintained to ensure premium ad demand.

COOL Media offers Supply-Side Platform, CTV Monetization, DOOH Monetization, Mobile App Monetization, and Demand Marketplace.

COOL Media has 1 investor. Key investors include Insticator.

COOL Media operates through The Cool Company.

Yes. COOL Media was acquired by Insticator in April 2021.

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