About Cover Story
Cover Story is a Retail company based in Delhi (India) founded in 2016. It operates a direct-to-consumer brand offering casual and formal apparel for women. It operates on a B2C model. The company has 89 employees. Its website coverstory.co.in draws about 34 thousand monthly visits. Its Indian entity Cover Story Clothing Limited reported revenue of ₹70.91 Cr. Its focus areas include Fashion and Apparel, Clothing Retail and Women's Wear. Its competitors include Bewakoof, Styched and Virgio; 3 of its 3 listed competitors have raised funding.
Company details
Cover Story, based in Delhi, focuses on engaging in retail operations, fashion and apparel, clothing retail, and womens wear. Operates a direct-to-consumer brand offering casual and formal apparel for women. The company prioritizes operational excellence, innovation, and customer-centric approaches for success.
- Headquarters Delhi, India
- Employees 89
- SectorsRetail
- Website coverstory.co.in
- Social X Facebook
- Legal Name Cover Story Clothing Limited
- Date of Incorporation 06 Jul, 2015
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹70.91 Cr
FY 2025 · -16% YoY
- Net Loss-₹50.81 Cr
FY 2025 · -72% margin
- EBITDA-₹25.08 Cr
FY 2025 · -35% margin
- Employee Count89
Associated legal entities of Cover Story
Cover Story operates through Cover Story Clothing Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Cover Story Clothing Limited CIN U74999MH2015PLC266355 | Active | 06 Jul 2015 | Mumbai, Maharashtra | ₹70.9 Cr | 89 | 3 | View details |
Board of directors of Cover Story Clothing Limited (Cover Story)
Cover Story Clothing Limited is the primary company behind Cover Story. The board of Cover Story Clothing Limited currently have 3 directors; the longest-serving is Vineeth Gopalakrishnan Nair, appointed in 2022. 13 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Vineeth Gopalakrishnan Nair DIN 03530224 | Director | 15 Jun 2022 | 4 yrs 4 mo | Cover Story Clothing Limited |
| Akhilesh Prasad DIN 01757265 | Director | 15 Jun 2022 | 4 yrs 4 mo | Cover Story Clothing Limited |
| Venkatesh Raghavendra Gulur DIN 02813390 | Additional Director | 28 Mar 2025 | 1 yr 6 mo | Cover Story Clothing Limited |
Financials of Cover Story
Figures of Cover Story Clothing Limited, the primary company behind Cover Story, for FY 2025. Revenue was ₹70.91 Cr (-16% year on year). Net loss was -₹50.81 Cr (-72% margin). EBITDA was -₹25.08 Cr (-35% margin). Revenue has grown at a compounded annual rate of 0% over three years and -7% over five years.
- ₹70.91 CrRevenue · FY 2025 · -16% YoY
- -₹50.81 CrNet loss · -72% margin
- -₹25.08 CrEBITDA · -35% margin
- ₹8.29 CrPaid-up capital
- 89Employees (provident fund records)
- 0%Revenue CAGR, 3 years
- -7%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Cover Story Clothing Limited are on its company page.
Detailed financial statements for Cover Story
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Competitors of Cover Story
Cover Story has 3 listed competitors in our database, 3 of them funded. They include Bewakoof, Styched and Virgio.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bewakoof.com | 2011 | Mumbai, India | $39.49M | 161 | Multi-category fashion products are sold by an internet-first brand. | |
| styched.in | 2019 | Bengaluru, India | $925,098 | Multi-category fashion for men and women is offered online. | ||
| virgio.com | 2022 | Bengaluru, India | $37.76M | 74 | Internet first brand offering apparel for men and women |
Detailed competitors of Cover Story
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Web traffic of Cover Story
The website of Cover Story (coverstory.co.in) receives about 34.3K visits a month.
- Monthly visits34.3K
▲ 4.8% vs previous month
Websites whose visitors overlap most with Cover Story. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| cilory.com | 100% | 393.3K | #95,470 | View details | |
| myntra.com | 89% | 113.8M | #236 | View details | |
| ritukumar.com | 88% | 338K | #162,678 | View details | |
only.in | only.in | 88% | #93,915 | – | |
| parivarceremony.com | 85% | 16.6K | #1,762,795 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Cover Story
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Top companies in Women Apparel E-Commerce
3 companies that operate in the same segment as Cover Story (Women Apparel E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Operates an online platform selling apparel items like trousers, jeans, shorts, and shoes. | 2014 | Bengaluru, Karnataka, India | USD 42 M | USD 26.76 M | 3,181 | |
Online platform selling stylish western clothing for women including dresses and tops. | 2015 | Gurugram, Haryana, India | USD 9.87 M | USD 10.15 M | 272 | |
Manages an e-commerce platform offering diverse fashion products for men, women, and kids. | 2016 | Mumbai, Maharashtra, India | 6 |
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Related news about Cover Story
Complete news archive for Cover Story
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Frequently Asked Questions about Cover Story
Cover Story was founded in 2016.
Cover Story is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
Cover Story has 89 employees.
The primary company behind Cover Story, Cover Story Clothing Limited, reported revenue of ₹70.91 Cr for FY 2025, down 16% year on year.
Cover Story, based in Delhi, focuses on engaging in retail operations, fashion and apparel, clothing retail, and womens wear. Operates a direct-to-consumer brand offering casual and formal apparel for women. The company prioritizes operational excellence, innovation, and customer-centric approaches for success.
Cover Story operates through Cover Story Clothing Limited.
The legal entities of Cover Story currently have 3 directors, including Vineeth Gopalakrishnan Nair, Akhilesh Prasad, Venkatesh Raghavendra Gulur.