About Credit Key
Credit Key is a Financial Services company based in Los Angeles (United States) founded in 2015. An online marketplace for point-of-sale financing is developed and operated. Credit Key has raised $52.85 million across 5 funding rounds from investors including Fortress Investment, RedBird Capital Partners and Bonfire Ventures. Its website creditkey.com draws about 67 thousand monthly visits. Credit Key offers products and services including Credit Key App and Virtual Card. Its focus areas include FinTech, Alternative Lending, Online Lenders and Consumer Loans. Its legal entity is Snap Credit, Inc. Its competitors include Sunbit, Snap Finance and Sezzle; 3 of its 3 listed competitors have raised funding.
Company details
Credit Key was founded in 2015 in Los Angeles, United States, within the fintech sector. An online marketplace is provided to enable customers to make installment payments for products at partnered stores. Solutions are offered to merchants for accepting such payments, supporting point-of-sale financing operations across the region. The platform connects buyers and sellers through digital installment options.
- Headquarters Los Angeles, United States
- SectorsFinancial Services
- Website category Business and Consumer Services · Business Services
- Website creditkey.com
- Social LinkedIn X Facebook
- Legal Name Snap Credit, Inc.
- Total Equity Funding$52.85M (USD)
in 5 rounds
- Latest Funding Round$90M (USD), Debt – Conventional
Jan 2026
- InvestorsFortress Investment
& 5 more
Products & Services of Credit Key
Credit Key offers a comprehensive portfolio of products and services, including Credit Key App and Virtual Card.
App for B2B purchases and flexible payments.
Virtual card for payments via Visa in the U.S.
Funding Insights of Credit Key
Credit Key has successfully raised a total of $52.85M across 5 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $90 million completed in January 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $52.85M
- Total Rounds 5
- Last Round Debt – Conventional — $90M
- First Round $4M
(Jun 2018)
- Investors Count 6
All 5 funding rounds of Credit Key with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2026 | $90M | Debt – Conventional | – | – | |
| Oct 2022 | $100M | Debt – Conventional | – | – | |
| Oct 2022 | $15M | Series B | – | RedBird Capital Partners | |
| Nov 2020 | $33.85M | Series B | – | Greycroft, Loeb.nyc | – |
| Jun 2018 | $4M | Series A | – | Greycroft |
6 investors in total: 6 institutional.
Investors in Credit Key
Credit Key has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Fortress Investment, RedBird Capital Partners and Bonfire Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Firm focused on media and entertainment, sports, experiential consumer, and financial services | redbirdcap.com | Dallas, United States | ||
Investments are directed toward early-stage companies by Bonfire Ventures. | bonfirevc.com | Santa Monica, United States | ||
Multiple sectors are targeted for venture capital investments by Greycroft. | greycroft.com | New York, United States | ||
Early-stage tech-focused VC firm investing primarily in the US | loeb.nyc | New York, United States | ||
| barings.com | ||||
Provider of credit, private equity, and capital investment services | 1998 | fortress.com | Atlanta, United States |
Investor details for Credit Key
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Round participation
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- Co-investor network
Verified entity values are shown only after access is granted.
People of Credit Key
12 people are tracked at Credit Key (10 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Brian Bittman | Director Of Infrastructure Operations | Leadership |
John Tomich | CEO And Co-founder | Leadership |
CJ DeGennaro | Director of Integrations | Leadership |
Adrian Carlsson | Chief Of Staff | Leadership |
Alejandro Henriquez Autrey | CFO | Leadership |
Kruger Schaumkel | VP Of Client Success | Leadership |
Alisa Redgrift | Senior Director Of Human Resources | Leadership |
Jared Shupe | VP Of Compliance | Leadership |
John G. Stevens | VP Of Engineering | Leadership |
Jeff Giacomi | Chief Credit Officer | Leadership |
Yosias Hailu | Software Engineer | Team |
Marcus Cano-Hawkins | Support Specialist | Team |
Complete people profiles for Credit Key
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Credit Key
3 dated milestones of Credit Key across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Credit Key is founded.
- Funding First funding round of $4.0M.
- Funding Latest funding round, Debt – Conventional, of $90.0M.
Competitors of Credit Key
Credit Key has 3 listed competitors in our database, 3 of them funded. They include Sunbit, Snap Finance and Sezzle.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sunbit.com | 2016 | Los Angeles, United States | $158.63M | 128 | Point-of-sale financing is facilitated via an online platform for retailers. | |
| snapfinance.com | 2012 | Salt Lake, United States | $30.09M | 621 | Merchandise financing is offered through partner stores. | |
| sezzle.com | 2016 | Minneapolis, United States | $17.51M | 365 | Point-of-sale financing is enabled for installment purchases at partnered retailers. |
Detailed competitors of Credit Key
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Credit Key
The website of Credit Key (creditkey.com) receives about 67.4K visits a month and ranks #424,086 among all websites worldwide, #3,276 in Business Services.
- Monthly visits67.4K
▲ 6.6% vs previous month
- Unique visitors25.9K
per month
- Global rank#424,086
among all websites
- Category rank#3,276
Business and Consumer Services · Business Services
- Bounce rate42%
- Pages per visit4.3
- Average visit2 min 29 sec
- DevicesDesktop 50% · Mobile 50%
Websites whose visitors overlap most with Credit Key. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| withcherry.com | 100% | 1.3M | #29,367 | View details | |
| justrite.com | 59% | 98K | #303,335 | View details | |
| onrampfunds.com | 59% | 47.1K | #515,875 | View details | |
| webstaurantstore.com | 37% | #4,116 | View details |
Top companies in Alternative Lending
3 companies that operate in the same segment as Credit Key (Alternative Lending) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
Various consumer loans and financial services are offered online. | 2011 | San Francisco, California, United States | USD 3.04 B | USD 4.77 B | 6,843 | |
Credit score checking and comparison platform for financial products | 2007 | San Francisco, California, United States | USD 869.77 M | 1,487 |
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Related news about Credit Key
Complete news archive for Credit Key
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Frequently Asked Questions about Credit Key
Credit Key was founded in 2015 and raised its 1st funding round 3 years after it was founded.
Credit Key is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Credit Key is a funded company, having raised a total of $52.85M across 5 funding rounds to date. The company's 1st funding round was a Series A of $4M, raised on Jun 2018.
Credit Key was founded in 2015 in Los Angeles, United States, within the fintech sector. An online marketplace is provided to enable customers to make installment payments for products at partnered stores. Solutions are offered to merchants for accepting such payments, supporting point-of-sale financing operations across the region. The platform connects buyers and sellers through digital installment options.
Credit Key's top competitors include Sunbit, Sezzle and Snap Finance.
Credit Key offers Credit Key App and Virtual Card.
Credit Key has 6 investors. Key investors include Fortress Investment, RedBird Capital Partners, Bonfire Ventures, Greycroft, and Loeb.nyc.
Credit Key operates through Snap Credit, Inc..