Crumbl

Logan, United States Founded: 2017 • Age: 9 yrs
Chain of bakery cafe
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About Crumbl

Crumbl is a company based in Logan (United States) founded in 2017 by Jason McGowan and Sawyer Hemsley.. Crumbl has completed 1 acquisition, including Crust Club. Crumbl offers products and services including Semi-Sweet Chocolate Chunk Cookie, Peanut Butter Cup Cookie, Vanilla Crumb Cake Cookie, Confetti Cookie, and Chocolate Cookies & Cream Cookie. Crumbl operates in a competitive market with competitors including Insomnia Cookies, Tiff's Treats, Sprinkles Cupcakes, Another Broken Egg Cafe and Dandelion Chocolate, among others.

  • Headquarter Logan, United States
  • Founders Jason McGowan, Sawyer Hemsley
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
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Products & Services of Crumbl

Crumbl offers a comprehensive portfolio of products and services, including Semi-Sweet Chocolate Chunk Cookie, Peanut Butter Cup Cookie, Vanilla Crumb Cake Cookie, Confetti Cookie, and Chocolate Cookies & Cream Cookie. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Cookie with chocolate chunks and sea salt for indulgent snacking.

Peanut butter cookie topped with melted chips and candy pieces.

Vanilla cookie with cream cheese frosting and cookie pieces.

Vanilla sugar cookie packed with rainbow sprinkles for festive treats.

Chocolate cookie with cream pieces and white drops for creamy flavor.

Spiced carrot cake layers with frosting and pecans for seasonal option.

Cheesecake with raspberry topping on graham crust for tangy dessert.

Funding Insights of Crumbl

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Crumbl

Crumbl has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Crust Club. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Gourmet dinner, dessert, and baby pies are delivered to doorsteps.
2016
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Crumbl

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Crumbl Comparisons

Employees
+
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Competitors of Crumbl

Crumbl operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Insomnia Cookies, Tiff's Treats, Sprinkles Cupcakes, Another Broken Egg Cafe and Dandelion Chocolate, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Warm cookies are delivered daily by Insomnia Cookies.
domain founded_year HQ Location
Cookies and brownies are manufactured and sold nationwide.
domain founded_year HQ Location
Provider of cupcakes, cakes, and related baked goods via online and in-store channels
domain founded_year HQ Location
Owns and operates a chain of cafes
domain founded_year HQ Location
Chocolate bars from various global origins are manufactured and marketed.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Crumbl

Frequently Asked Questions about Crumbl

When was Crumbl founded?

Crumbl was founded in 2017.

Where is Crumbl located?

Crumbl is headquartered in Logan, United States. It is registered at Logan, Utah, United States.

Who is the current CEO of Crumbl?

Jason McGowan is the current CEO of Crumbl. They have also founded this company.

What does Crumbl do?

Crumbl was founded in 2017 in Logan, Utah, as a chain specializing in bakery cafes. Operations focus on rotating weekly menus of cookies and desserts, with locations expanding across the United States. The company is led by co-founders Jason McGowan as CEO and Sawyer Hemsley as COO. Services include in-store and online ordering for fresh baked goods in the food and beverage sector.

Who are the top competitors of Crumbl?

Crumbl's top competitors include Insomnia Cookies, Sprinkles Cupcakes and Tiff's Treats.

What products or services does Crumbl offer?

Crumbl offers Semi-Sweet Chocolate Chunk Cookie, Peanut Butter Cup Cookie, Vanilla Crumb Cake Cookie, Confetti Cookie, and 3 more products and services.

How many acquisitions has Crumbl made?

Crumbl has made 1 acquisition, including Crust Club.

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