Curated

San Francisco, United States Founded: 2002 • Age: 24 yrs Acquired By Flip
Online store with personalized recommendations for sports travel products
Annual revenue - Latest available
Total funding $136.0M 3 rounds
Employees 92 Tracked headcount
Investors 4 Known backers
Products - Services tracked
Competitors 8 Brand Intelligence

About Curated

Curated is a company based in San Francisco (United States) founded in 2002 was acquired by Flip in July 2024. Curated has raised $136 million across 3 funding rounds from investors including Flip, CapitalG and Greylock Partners. The company has 92 employees as of December 31, 2021. Curated operates in a competitive market with competitors including Wize, ThisNext, Curio Road, Consumr and Qualtry, among others.

  • Headquarter San Francisco, United States
  • Employees 92 as on 31 Dec, 2021
  • Sectors
    Retail
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Curated, Inc.
Operational Areas
Retail → E-Commerce Platforms & Marketplaces Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $136 M (USD)

    in 3 rounds

  • Latest Funding Round
    $75 M (USD), Series C

    Nov 08, 2021

  • Investors
    Flip

    & 3 more

  • Employee Count
    92

    as on Dec 31, 2021

  • Acquired by
    Flip

    (Jul 09, 2024)

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People of Curated

Headcount 50-200
Employee Profiles 12
Employee Profiles
People
Peter Gibson
GM, Camping & Tennis
People
Kirsten Green
Board Member
People
Louie Novio
Human Resource And Recruitment Manager
People
Serge Klimoff
Head Of Engineering, AI Driven Consumer Products | Platform

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Funding Insights of Curated

Curated has successfully raised a total of $136M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $75 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Curated

Curated has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Flip, CapitalG and Greylock Partners.

All
Venture Fund
Investor Description Founded Year Domain Location
Growth-stage companies are invested in by CapitalG, Alphabet's independent fund.
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Venture capital firm specializing in early-stage tech investments and founder support.
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Early-stage investments are directed toward tech startups by Forerunner Ventures.
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Investor details for Curated

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  • Investor domains
  • Investor locations
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Investments & Acquisitions by Curated

Investments
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Investment portfolio details for Curated

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  • Transaction dates
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Financial Statements - Curated

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Detailed financials for Curated

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  • Profit trends
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Curated Comparisons

Curated Primary company
Description
Online store with personalized recommendations for sports & ...
Location
San Francisco, United States
Founded Year
2002
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
92
As of 2021
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Peer comparison for Curated

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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  • Headcount comparison
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Competitors of Curated

Curated operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Wize, ThisNext, Curio Road, Consumr and Qualtry, among others.

Company Name Domain Founded year HQ Location Description
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Cuareted products recommendation platform
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Provides a personalized recommendation platform for e-commerce portals.
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An online platform for discovering vintage and handmade products from designers.
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Product Discovery and Review Mobile App
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Personalized products are customized and sold via an online platform.
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Detailed competitors of Curated

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  • Domains and locations
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Latest news on Curated

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Complete news archive for Curated

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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Curated

Curated was founded in 2002 and raised its 1st funding round 17 years after it was founded.

Curated is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Curated is a funded company, having raised a total of $136M across 3 funding rounds to date.

As of Dec 31, 2021, the latest employee count at Curated is 92.

Curated was founded in 2002 in San Francisco, United States, as an e-commerce platform in the sports and travel sector. Operations focus on an online store where personalized recommendations are provided for product categories including winter sports, golf, cycling, and yacht charters. Users are enabled to connect via chat with field experts for tailored advice, product suggestions, and exclusive deals.

Curated's top competitors include Wize, Consumr and Qualtry.

Curated has 4 investors. Key investors include Flip, CapitalG, Greylock Partners, and Forerunner Ventures.

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