About Decorati
Decorati is a company based in San Francisco (United States) founded in 2006 was acquired by Gilt in March 2011.. Decorati has raised $400 thousand across 3 funding rounds from investors including Gilt. Decorati operates in a competitive market with competitors including Envizzo, The Home Edit, CliqStudios, Remodelista and The Perfect Room, among others.
- Headquarter San Francisco, United States
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Sectors
Consumer
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Phone
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Website
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Social
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- Legal Name Decorati Inc.
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Funding Insights of Decorati
Decorati has successfully raised a total of $400K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $400 thousand completed in September 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Seed — $400,000
- First Round First Round
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Sep, 2010 | Amount | Seed - Decorati | Valuation |
investors |
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| Jul, 2008 | Amount | Seed - Decorati | Valuation |
investors |
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| Jun, 2007 | Amount | Seed - Decorati | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Decorati
Decorati has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Gilt. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Fashion products and accessories are sold via an online platform.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Decorati
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Decorati
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Decorati Comparisons
Competitors of Decorati
Decorati operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Envizzo, The Home Edit, CliqStudios, Remodelista and The Perfect Room, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multi-category home improvement products are sold via online marketplace.
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| domain | founded_year | HQ Location |
Online platform providing consultation services on home improvements
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| domain | founded_year | HQ Location |
Online platform for kitchen remodeling services
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| domain | founded_year | HQ Location |
Home inspiration and curated products are shared with design enthusiasts.
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| domain | founded_year | HQ Location |
Interior decoration services and home improvement products are provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Decorati
When was Decorati founded?
Decorati was founded in 2006 and raised its 1st funding round 1 year after it was founded.
Where is Decorati located?
Decorati is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is Decorati a funded company?
Decorati is a funded company, having raised a total of $400K across 3 funding rounds to date.
What does Decorati do?
Decorati is an online platform for upscale interior design products and services as well as a community for the display of designer portfolios. The company enables interior design professionals to manage their projects and promote their businesses. It also provides consumers a library of shoppable product images and allows them to connect with design professionals. The site featured 650 trade-only manufacturers, 20k designers and more than 100k customizable products as of March 2011. Manufacturers included Kravet, Duralee, Schumacher, Stark, McGuire and more.
Who are the top competitors of Decorati?
Decorati's top competitors include The Home Edit, Remodelista and Envizzo.
Who are Decorati's investors?
Decorati has 1 investor. Key investors include Gilt.
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