About Dia & Co
Dia & Co is a company based in New York (United States) founded in 2014 was acquired by FULLBEAUTY Brands in April 2024. It operates as a Subscription Services. Dia & Co has raised $96.69 million across 5 funding rounds from investors including FULLBEAUTY Brands, Union Square Ventures and Sequoia Capital. The company has 176 employees. Dia & Co has completed 1 acquisition, including 11 Honore. Dia & Co offers products and services including Personalized Style Box.
- Total Equity Funding$96.69M (USD)
in 5 rounds
- Latest Funding Round$40M (USD), Series C
Nov 2018
- InvestorsFULLBEAUTY Brands
& 2 more
- Employee Count176
- Investments & Acquisitions
- Acquired byFULLBEAUTY Brands
(Apr 2024)
Products & Services of Dia & Co
Dia & Co offers a comprehensive portfolio of products and services, including Personalized Style Box.
Personalized outfits are delivered monthly for women’s styling.
Funding Insights of Dia & Co
Dia & Co has successfully raised a total of $96.69M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $40 million completed in November 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $96.69M
- Total Rounds 5
- Last Round Series C β $40M
- First Round $4.34M
(Dec 2015)
- Investors Count 2
All 5 funding rounds of Dia Co with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2018 | $40M | Series C | β | Union Square Ventures | |
| Jun 2017 | $30M | Series B | β | Sequoia Capital | β |
| Sep 2016 | $18M | Series A | β | Sequoia Capital | β |
| Jan 2016 | $4.34M | Series A | β | β | β |
| Dec 2015 | $4.34M | Series A | β | β | β |
3 investors in total: 3 institutional.
Investors in Dia & Co
Dia & Co has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include FULLBEAUTY Brands, Union Square Ventures and Sequoia Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm focused on blockchain, wellbeing, and multiple sectors | – | usv.com | New York, United States | |
Sequoia Capital is engaged in venture capital investments. | 1972 | sequoiacap.com | - | |
A company focused on plus-size and big & tall apparel. | 1901 | fbbrands.com | New York, United States |
Investor details for Dia Co
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Dia & Co
15 people are tracked at Dia & Co (6 in leadership, 2 in board & advisors, 7 in team); the tracked headcount is 176.
| Name | Role | Group |
|---|---|---|
Nadia Boujarwah | Co-Founder & CEO | Leadership |
Karen Schnelwar | VP, Head of Brand and Design | Leadership |
Sean Khosrowshahi | VP, Finance | Leadership |
Dave Brown | Chief Architect | Leadership |
Kelsey Kennedy | Chief Retail Officer | Leadership |
Lydia Gilbert | Co-Founder | Leadership |
Alfred Lin | Director | Board & advisors |
Osman Khan | Advisor | Board & advisors |
Kimberly Schneider | Controller | Team |
Barbie Brignoni | Social Media Coordinator | Team |
Natali Toupin | Product Manager | Team |
Micah Rosenbloom | Board Observer | Team |
Paula Cano | User Experience Designer | Team |
Hui Zhang | Machine Learning Engineer | Team |
Luz Mireya Lacourt | Styling Training Manager | Team |
Complete people profiles for Dia & Co
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Dia & Co
Dia & Co has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include 11 Honore.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Designer women's apparel is retailed online by 11 Honore. | 11honore.com | West Hollywood, United States | 2017 | Jun 2022 | β’β’β’β’ |
Complete acquisition details for Dia Co
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
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- Exports
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Timeline of Dia & Co
5 dated milestones of Dia & Co across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Dia & Co is founded.
- Funding First funding round of $4.3M.
- Funding Latest funding round, Series C, of $40.0M.
- Acquisition Acquires 11 Honore.
- Exit Acquired by FULLBEAUTY Brands.
Web traffic of Dia & Co
The website of Dia & Co (dia.com) receives about 219.3K visits a month.
- Monthly visits219.3K
▲ 22% vs previous month
Websites whose visitors overlap most with Dia & Co. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| eloquii.com | 100% | 1.6M | #19,860 | View details | |
| torrid.com | 94% | 9M | #4,213 | View details | |
| avenue.com | 93% | 1.2M | #29,934 | View details | |
citychiconline.com | citychiconline.com | 90% | – | #130,275 | β |
| kiyonna.com | 89% | – | #390,069 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Dia & Co
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Dia & Co
Complete news archive for Dia Co
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
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- Brand-specific news history
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Similar companies to Dia & Co
10 companies that operate in the same segment as Dia & Co (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about Dia & Co
Dia & Co was founded in 2014 and raised its 1st funding round 1 year after it was founded.
Dia & Co is headquartered in New York, United States. It is registered at New York, New York, United States.
Dia & Co is a funded company, having raised a total of $96.69M across 5 funding rounds to date. The company's 1st funding round was a Series A of $4.34M, raised on Dec 2015.
Dia & Co has 176 employees.
Dia Co is engaged in providing personalized clothing subscription services for women, specializing in sizes 10-32. Styling solutions are offered through monthly curated boxes based on individual style, size, and budget preferences. The company is committed to ensuring proper fit by leveraging experience with various body types and brand sizing differences. Services are designed to allow customers to try items at home, with free shipping for returns and exchanges. The focus is placed on the retail fashion sector, particularly plus-size apparel.
Dia & Co offers Personalized Style Box.
Dia & Co has made 1 acquisition, including 11 Honore.
Dia & Co has 3 investors. Key investors include FULLBEAUTY Brands, Union Square Ventures, and Sequoia Capital.
Dia & Co operates through Fullbeauty Brands Operations, Llc.
Yes. Dia & Co was acquired by FULLBEAUTY Brands in April 2024.
The website of Dia & Co receives about 219 thousand visits a month.

