About Dot's Pretzels
Dot's Pretzels is a company based in Velva (United States) founded in 2012 by Dot Henke was acquired by The Hershey Company in November 2021.. Dot's Pretzels offers products and services including Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and BBQ Seasoned Pretzel Twists. Dot's Pretzels operates in a competitive market with competitors including Simple Mills, Tiff's Treats, Hostess Brands, Birch Benders and Flowers Foods, among others.
- Headquarter Velva, United States
- Founders Dot Henke
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Sectors
Consumer
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Email
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Phone
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Website
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Social
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Annual Revenue
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Latest Funding Round
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Employee Count
Employee Count
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Acquired by
The Hershey Company
(Nov 10, 2021)
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Products & Services of Dot's Pretzels
Dot's Pretzels offers a comprehensive portfolio of products and services, including Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and BBQ Seasoned Pretzel Twists. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Basic flavored pretzels for everyday snacking
Garlic and cheese-flavored pretzels for enhanced taste
Sweet and tangy pretzels for party use
Sweet spiced pretzels for desserts
Smoky barbecue-flavored pretzels for bold snacking
Spicy regional-flavored pretzels for variety
Assorted pretzels for convenient on-the-go consumption
Funding Insights of Dot's Pretzels
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Dot's Pretzels
Dot's Pretzels has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include The Hershey Company. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Confectionery products including chocolates and snacks are manufactured and distributed.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Dot's Pretzels
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Dots Pretzels
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Dot's Pretzels Comparisons
Competitors of Dot's Pretzels
Dot's Pretzels operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Simple Mills, Tiff's Treats, Hostess Brands, Birch Benders and Flowers Foods, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Multi-category bakery snacks brand
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Cookies and brownies are manufactured and sold nationwide.
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Baked sweet goods are produced and distributed by Hostess Brands.
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Pancakes brand
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Baked goods are manufactured and supplied by Flowers Foods.
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Bakery snacks are produced and sold worldwide by Duncan Hines.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Dot's Pretzels
Frequently Asked Questions about Dot's Pretzels
When was Dot's Pretzels founded?
Dot's Pretzels was founded in 2012.
Where is Dot's Pretzels located?
Dot's Pretzels is headquartered in Velva, United States. It is registered at Velva, North Dakota, United States.
Who is the current CEO of Dot's Pretzels?
Randy Johnson is the current CEO of Dot's Pretzels.
What does Dot's Pretzels do?
Dots Pretzels was established in 2012 by founder Dot Henke in Velva, United States. Operations are centered on the snack food sector, with a focus on pretzels manufactured for distribution. The brand is maintained through the domain dotspretzels.com. Leadership is currently provided by CEO Randy Johnson. Activities remain geographically rooted in the United States, supporting wholesale and retail snack supply.
Who are the top competitors of Dot's Pretzels?
Dot's Pretzels's top competitors include Tiff's Treats, Hostess Brands and Simple Mills.
What products or services does Dot's Pretzels offer?
Dot's Pretzels offers Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and 3 more products and services.
Who are Dot's Pretzels's investors?
Dot's Pretzels has 1 investor. Key investors include The Hershey Company.