Dot's Pretzels

Velva, United States Founded: 2012 • Age: 14 yrs Acquired By The Hershey Company
Pretzel snacks are produced and branded by Dots Pretzels.
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About Dot's Pretzels

Dot's Pretzels is a company based in Velva (United States) founded in 2012 by Dot Henke was acquired by The Hershey Company in November 2021.. Dot's Pretzels offers products and services including Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and BBQ Seasoned Pretzel Twists. Dot's Pretzels operates in a competitive market with competitors including Simple Mills, Tiff's Treats, Hostess Brands, Birch Benders and Flowers Foods, among others.

  • Headquarter Velva, United States
  • Founders Dot Henke
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
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Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
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Products & Services of Dot's Pretzels

Dot's Pretzels offers a comprehensive portfolio of products and services, including Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and BBQ Seasoned Pretzel Twists. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Basic flavored pretzels for everyday snacking

Garlic and cheese-flavored pretzels for enhanced taste

Sweet and tangy pretzels for party use

Sweet spiced pretzels for desserts

Smoky barbecue-flavored pretzels for bold snacking

Spicy regional-flavored pretzels for variety

Assorted pretzels for convenient on-the-go consumption

Funding Insights of Dot's Pretzels

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Dot's Pretzels

Dot's Pretzels has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include The Hershey Company. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Confectionery products including chocolates and snacks are manufactured and distributed.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Dot's Pretzels

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Dots Pretzels

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Dot's Pretzels Comparisons

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Competitors of Dot's Pretzels

Dot's Pretzels operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Simple Mills, Tiff's Treats, Hostess Brands, Birch Benders and Flowers Foods, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multi-category bakery snacks brand
domain founded_year HQ Location
Cookies and brownies are manufactured and sold nationwide.
domain founded_year HQ Location
Baked sweet goods are produced and distributed by Hostess Brands.
domain founded_year HQ Location
Pancakes brand
domain founded_year HQ Location
Baked goods are manufactured and supplied by Flowers Foods.
domain founded_year HQ Location
Bakery snacks are produced and sold worldwide by Duncan Hines.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Dot's Pretzels

Frequently Asked Questions about Dot's Pretzels

When was Dot's Pretzels founded?

Dot's Pretzels was founded in 2012.

Where is Dot's Pretzels located?

Dot's Pretzels is headquartered in Velva, United States. It is registered at Velva, North Dakota, United States.

Who is the current CEO of Dot's Pretzels?

Randy Johnson is the current CEO of Dot's Pretzels.

What does Dot's Pretzels do?

Dots Pretzels was established in 2012 by founder Dot Henke in Velva, United States. Operations are centered on the snack food sector, with a focus on pretzels manufactured for distribution. The brand is maintained through the domain dotspretzels.com. Leadership is currently provided by CEO Randy Johnson. Activities remain geographically rooted in the United States, supporting wholesale and retail snack supply.

Who are the top competitors of Dot's Pretzels?

Dot's Pretzels's top competitors include Tiff's Treats, Hostess Brands and Simple Mills.

What products or services does Dot's Pretzels offer?

Dot's Pretzels offers Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and 3 more products and services.

Who are Dot's Pretzels's investors?

Dot's Pretzels has 1 investor. Key investors include The Hershey Company.

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