Dot's Pretzels

Velva, United States Founded: 2012 • Age: 14 yrs Acquired By The Hershey Company
Pretzel snacks are produced and branded by Dots Pretzels.

About Dot's Pretzels

Dot's Pretzels is a Consumer company based in Velva (United States) founded in 2012 by Dot Henke, and was acquired by The Hershey Company in November 2021. Pretzel snacks are produced and branded by Dots Pretzels. Its chief executive, as recorded, is Randy Johnson. Dot's Pretzels offers products and services including Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and BBQ Seasoned Pretzel Twists. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Snacks. Its competitors include Simple Mills, Tiff's Treats and Hostess Brands; 2 of its 3 listed competitors have raised funding.

Company details

Dots Pretzels was established in 2012 by founder Dot Henke in Velva, United States. Operations are centered on the snack food sector, with a focus on pretzels manufactured for distribution. The brand is maintained through the domain dotspretzels.com. Leadership is currently provided by CEO Randy Johnson. Activities remain geographically rooted in the United States, supporting wholesale and retail snack supply.

Key Metrics

Products & Services of Dot's Pretzels

Dot's Pretzels offers a comprehensive portfolio of products and services, including Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and BBQ Seasoned Pretzel Twists.

Original Seasoned Pretzel Twists
Snacks

Basic flavored pretzels for everyday snacking

Parmesan Garlic Seasoned Pretzel Twists
Snacks

Garlic and cheese-flavored pretzels for enhanced taste

Honey Mustard Seasoned Pretzel Twists
Snacks

Sweet and tangy pretzels for party use

Cinnamon Sugar Seasoned Pretzel Twists
Snacks

Sweet spiced pretzels for desserts

BBQ Seasoned Pretzel Twists
Snacks

Smoky barbecue-flavored pretzels for bold snacking

Southwest Seasoned Pretzel Twists
Snacks

Spicy regional-flavored pretzels for variety

DOT’S HOMESTYLE PRETZELS Variety Pack
Snacks

Assorted pretzels for convenient on-the-go consumption

Apps and channels of Dot's Pretzels

its YouTube channel Hersheyland has 2.9K subscribers and 17 videos.

Hersheyland
YouTube 2.9K subscribers 17 videos Howto & Style
Open channel

Videos from Dot's Pretzels

The most watched videos on Dot's Pretzels's YouTube channel, Hersheyland (2.9K subscribers). Click a video to play it here.

How to Make S'mores in the Oven | Hersheyland
5.9K views
How to Make S'mores Over a Campfire | Hersheyland
3.9K views
How to Make S'mores in the Air Fryer | Hersheyland
2.5K views
Peanut Butter Blossoms Recipe
1.6K views

More on Hersheyland.

Investors in Dot's Pretzels

Dot's Pretzels has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include The Hershey Company.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Confectionery products including chocolates and snacks are manufactured and distributed.
1894thehersheycompany.comHershey, United States
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Investor details for Dots Pretzels

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People of Dot's Pretzels

2 people are tracked at Dot's Pretzels (2 in leadership).

NameRoleGroup
Dot Henke
FounderLeadership
Randy Johnson
CEOLeadership
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Complete people profiles for Dot's Pretzels

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Timeline of Dot's Pretzels

2 dated milestones of Dot's Pretzels across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Dot's Pretzels is founded.
  2. Exit Acquired by The Hershey Company.

Competitors of Dot's Pretzels

Dot's Pretzels has 3 listed competitors in our database, 2 of them funded. They include Simple Mills, Tiff's Treats and Hostess Brands.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
simplemills.com2012Chicago, United States$8.04M91
Multi-category bakery snacks brand
cookiedelivery.com1999Austin, United States$118.17M
Cookies and brownies are manufactured and sold nationwide.
hostessbrands.com1919Kansas, United States2,800
Baked sweet goods are produced and distributed by Hostess Brands.
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Detailed competitors of Dots Pretzels

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Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as Dot's Pretzels (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Hens and cattle are reared to supply eggs and butter.
2007Austin, Texas, United StatesUSD 49.96 MUSD 759.44 M598
Provider of bakery-cafe services and a loyalty program
1987St. Louis, Missouri, United StatesUSD 145.61 M
Food, snacks, and beverages are produced and distributed globally.
1898Purchase, New York, United StatesUSD 93.92 B319,000
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Related news about Dot's Pretzels

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Frequently Asked Questions about Dot's Pretzels

Dot's Pretzels was founded in 2012.

Dot's Pretzels is headquartered in Velva, United States. It is registered at Velva, North Dakota, United States.

Randy Johnson is the CEO of Dot's Pretzels, as recorded in our data.

Dots Pretzels was established in 2012 by founder Dot Henke in Velva, United States. Operations are centered on the snack food sector, with a focus on pretzels manufactured for distribution. The brand is maintained through the domain dotspretzels.com. Leadership is currently provided by CEO Randy Johnson. Activities remain geographically rooted in the United States, supporting wholesale and retail snack supply.

Dot's Pretzels's top competitors include Tiff's Treats, Hostess Brands and Simple Mills.

Dot's Pretzels offers Original Seasoned Pretzel Twists, Parmesan Garlic Seasoned Pretzel Twists, Honey Mustard Seasoned Pretzel Twists, Cinnamon Sugar Seasoned Pretzel Twists, and 3 more products and services.

Dot's Pretzels has 1 investor. Key investors include The Hershey Company.

Yes. Dot's Pretzels was acquired by The Hershey Company in November 2021.

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