Effectiv

San Francisco, United States Founded: 2021 • Age: 5 yrs Acquired By Socure
AI-based anti-fraud and risk management solutions are offered to businesses.
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About Effectiv

Effectiv is a company based in San Francisco (United States) founded in 2021 by Jonathan Doering, Anupam Tarsauliya, Ritesh Arora, and Ravi Sandepudi was acquired by Socure in October 2024.. Effectiv has raised $8.5 million across 3 funding rounds from investors including Socure, Accel and Better Tomorrow Ventures. The company has 8 employees as of March 28, 2024. Effectiv offers products and services including Identity Verification Platform, Fraud Detection System, and Transaction Monitoring Tool. Effectiv operates in a competitive market with competitors including Quantexa, ComplyAdvantage, IDnow, Riskified and Alloy, among others.

  • Headquarter San Francisco, United States
  • Employees 8 as on 28 Mar, 2024
  • Founders Jonathan Doering, Anupam Tarsauliya, Ritesh Arora, Ravi Sandepudi
  • Sectors
    Technology
    Industrial Goods & Manufacturing Financial Services
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Effectiv Ai India Private Limited
  • Date of Incorporation 21 Jul, 2021
  • Jurisdiction Hyderabad, Telangana, India
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Industrial Goods & Manufacturing → Security, Surveillance & Safety Systems
Financial Services → FinTech & Digital Finance
Technology → Cybersecurity & Privacy Solutions
Technology → Artificial Intelligence & Machine Learning
Key Metrics
  • Annual Revenue
    $718.64 K (USD)
    90.81
    as on Mar 31, 2023
  • Net Profit
    $70.64 K (USD)
    94.93
    as on Mar 31, 2023
  • EBITDA
    $172.23 K (USD)
    50.9
    as on Mar 31, 2023
  • Total Equity Funding
    $8.5 M (USD)

    in 3 rounds

  • Latest Funding Round
    $4.5 M (USD), Seed

    Jul 26, 2023

  • Investors
    Socure

    & 4 more

  • Employee Count
    8

    as on Mar 28, 2024

  • Acquired by
    Socure

    (Oct 24, 2024)

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Products & Services of Effectiv

Effectiv offers a comprehensive portfolio of products and services, including Identity Verification Platform, Fraud Detection System, and Transaction Monitoring Tool. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Enables accurate identity checks for customer onboarding and compliance.

Detects fraudulent transactions using AI and real-time analysis.

Analyzes patterns to flag suspicious activities and ensure regulatory compliance.

People of Effectiv
Headcount 1-10
Employee Profiles 2
Employee Profiles
People
Anupam Tarsauliya
Co-Founder
People
Vijaybhasker Thaduri
Lead - Devsecops & Compliance

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Teams

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Funding Insights of Effectiv

Effectiv has successfully raised a total of $8.5M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $4.5 million completed in July 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Seed — $4.5M
  • First Round

    (29 Mar 2022)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2023 Amount Seed - Effectiv Valuation Better Tomorrow Ventures
Aug, 2022 Amount Seed - Effectiv Valuation BHG VC
Mar, 2022 Amount Seed - Effectiv Valuation Accel
REV
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Effectiv

Effectiv has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Socure, Accel and Better Tomorrow Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Early-stage investments in fintech, vertical SaaS, and marketplaces are targeted.
Founded Year Domain Location
Accel is recognized as a leading venture capital firm.
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Effectiv

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Effectiv

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Effectiv Comparisons

Employees
+
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Competitors of Effectiv

Effectiv operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Quantexa, ComplyAdvantage, IDnow, Riskified and Alloy, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AI-powered data and decision intelligence solutions are provided for businesses.
domain founded_year HQ Location
Cloud-based anti-money laundering solutions are provided for compliance.
domain founded_year HQ Location
Automated and expert-led identity verification services are provided.
domain founded_year HQ Location
AI-based fraud prevention for e-commerce payments is provided.
domain founded_year HQ Location
Identity decisioning platform is provided for banks and fintech firms.
domain founded_year HQ Location
Facial recognition and AI video analysis solutions are provided.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Effectiv

Frequently Asked Questions about Effectiv

When was Effectiv founded?

Effectiv was founded in 2021 and raised its 1st funding round 1 year after it was founded.

Where is Effectiv located?

Effectiv is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Who is the current CEO of Effectiv?

Johnny Ayers is the current CEO of Effectiv.

Is Effectiv a funded company?

Effectiv is a funded company, having raised a total of $8.5M across 3 funding rounds to date. The company's 1st funding round was a Seed of $4M, raised on Mar 29, 2022.

How many employees does Effectiv have?

As of Mar 28, 2024, the latest employee count at Effectiv is 8.

What is the annual revenue of Effectiv?

Annual revenue of Effectiv is $718.64K as on Mar 31, 2023.

What does Effectiv do?

Effectiv was founded in 2021 in San Francisco, United States, within the AI and fintech sector. Anti-fraud and risk management solutions are provided to businesses through a platform that conducts fraud assessments during user onboarding and monitors subsequent transactions for suspicious patterns. Data is collected for investigative purposes, while AI-assisted case management is employed to identify and adjust to emerging fraud trends.

Who are the top competitors of Effectiv?

Effectiv's top competitors include ComplyAdvantage, IDnow and Riskified.

What products or services does Effectiv offer?

Effectiv offers Identity Verification Platform, Fraud Detection System, and Transaction Monitoring Tool.

Who are Effectiv's investors?

Effectiv has 5 investors. Key investors include Socure, Accel, Better Tomorrow Ventures, BHG VC, and REV.

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