About Everyday Life
Everyday Life is a Financial Services company based in Boston (United States) founded in 2018. It operates as an usage-based life insurance platform is offered to individuals. Everyday Life has raised $1.55 million across 3 funding rounds from investors including Global Insurance Accelerator. Its website everydaylifeinsurance.com draws about 32 thousand monthly visits. Everyday Life offers products and services including Term Life Insurance, Whole Life Insurance, and Mortgage Protection Tool. Its focus areas include FinTech, Internet First Insurance Platforms, Internet First Insurers and Diversified. Its legal entity is EVERYDAY LIFE, INC.
Company details
Everyday Life was founded in 2018 in Boston, United States, within the life insurance sector. A usage-based platform is provided for individuals, featuring Predictive Protection that adjusts coverage according to life events such as child-rearing or retirement. Additionally, a Needs Assessment Tool is available to evaluate required insurance types. Operations focus on personalized coverage adjustments and assessments.
- Headquarters Boston, United States
- SectorsFinancial Services
- Website category Finance · Insurance
- Email••••••••
- Phone•••• ••••
- Website everydaylifeinsurance.com
- Social LinkedIn X Facebook Instagram
- Legal Name Everyday Life, Inc
- Total Equity Funding$1.55M (USD)
in 3 rounds
- Latest Funding Round$1.51M (USD), Seed
Apr 2021
- Investors
Products & Services of Everyday Life
Everyday Life offers a comprehensive portfolio of products and services, including Term Life Insurance, Whole Life Insurance, and Mortgage Protection Tool.
Offers term-based coverage for temporary financial protection needs.
Provides lifelong coverage with potential cash value accumulation.
Assists in calculating mortgage-related insurance requirements online.
Funding Insights of Everyday Life
Everyday Life has successfully raised a total of $1.55M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $1.51 million completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.55M
- Total Rounds 3
- Last Round Seed — $1.51M
- First Round $40,000
(Jan 2019)
- Investors Count 1
All 3 funding rounds of Everyday Life with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2021 | $1.51M | Seed | – | – | – |
| May 2020 | $405,000 | Debt – Conventional | – | – | – |
| Jan 2019 | $40,000 | Seed | – | Global Insurance Accelerator | – |
1 investors in total: 1 institutional.
Investors in Everyday Life
Everyday Life has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Global Insurance Accelerator.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Startup accelerator focused on Financial Services sector | – | globalinsuranceaccelerator.com | Des Moines, United States |
Investor details for Everyday Life
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Everyday Life
4 people are tracked at Everyday Life (4 in leadership).
| Name | Role | Group |
|---|---|---|
Dipali Trivedi | CTO & Co-Founder | Leadership |
Jake Tamarkin | CEO & Co-Founder | Leadership |
John Richter | Chief Distribution Officer | Leadership |
Bob Lewis | Director | Leadership |
Complete people profiles for Everyday Life
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Everyday Life
3 dated milestones of Everyday Life across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Everyday Life is founded.
- Funding First funding round of $40K.
- Funding Latest funding round, Seed, of $1.5M.
Web traffic of Everyday Life
The website of Everyday Life (everydaylifeinsurance.com) receives about 32.2K visits a month and ranks #457,286 among all websites worldwide, #2,310 in Insurance.
- Monthly visits32.2K
▼ 34.9% vs previous month
- Unique visitors27.8K
per month
- Global rank#457,286
among all websites
- Category rank#2,310
Finance · Insurance
- Bounce rate25%
- Pages per visit5.6
- Average visit2 min 15 sec
- DevicesDesktop 3% · Mobile 97%
Websites whose visitors overlap most with Everyday Life. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
capitalforlife.com | capitalforlife.com | 100% | – | #1,377,522 | – |
redbirdagents.com | redbirdagents.com | 94% | – | #1,918,498 | – |
pinnaclequote.com | pinnaclequote.com | 94% | – | #2,118,220 | – |
figmarketing.com | figmarketing.com | 94% | – | #454,640 | – |
insuranceandestates.com | insuranceandestates.com | 94% | – | #1,371,832 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Everyday Life
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Insurance Providers
10 companies that operate in the same segment as Everyday Life (Insurance Providers), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
General and life insurance products are provided across multiple categories. | 2016 | Bengaluru, Karnataka, India | USD 462.45 M | USD 1.12 B | 4,589 | |
Insurance products for vehicles, health, travel, and life are offered. | 2016 | Bengaluru, Karnataka, India | USD 746.17 M | USD 216.04 M | 1,306 | |
Provider of a cloud-based platform for life and P&C insurance | 2015 | New York, New York, United States | USD 644 M | USD 615.2 M | 1,471 | |
App-based health insurance is offered to individuals and businesses. | 2016 | Paris, Ile de France, France | USD 863.12 M | – | 1,606 | |
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 161.3 M | USD 369.88 M | 625 | |
Online small business insurance policies are provided. | 2016 | Palo Alto, California, United States | USD 1.12 B | – | 549 | |
App-based comparison platform for financial products | 2009 | San Francisco, California, United States | USD 123.3 M | USD 836.6 M | 650 | |
Homeowners insurance coverage is delivered via an online platform. | 2015 | Palo Alto, California, United States | USD 709.36 M | USD 468.6 M | 640 | |
Online health insurance is provided to individuals and businesses. | 2012 | New York, New York, United States | USD 1.63 B | USD 11.7 B | 2,908 | |
Insurance plans are compared and purchased via an online marketplace. | 2008 | Gurugram, Haryana, India | – | USD 502.59 M | 31,422 |
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Frequently Asked Questions about Everyday Life
Everyday Life was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Everyday Life is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Everyday Life is a funded company, having raised a total of $1.55M across 3 funding rounds to date. The company's 1st funding round was a Seed of $40K, raised on Jan 2019.
Everyday Life was founded in 2018 in Boston, United States, within the life insurance sector. A usage-based platform is provided for individuals, featuring Predictive Protection that adjusts coverage according to life events such as child-rearing or retirement. Additionally, a Needs Assessment Tool is available to evaluate required insurance types. Operations focus on personalized coverage adjustments and assessments.
Everyday Life offers Term Life Insurance, Whole Life Insurance, and Mortgage Protection Tool.
Everyday Life has 1 investor. Key investors include Global Insurance Accelerator.
Everyday Life operates through Everyday Life, Inc.