About Farewill
Farewill is a company based in London (United Kingdom) founded in 2015 by Koraldo Kajanaku was acquired by Dignity in October 2024.. Farewill has raised $36.81 million across 4 funding rounds from investors including Wise, Dignity Funeral Directors and Tiny VC. The company has 100 employees as of June 30, 2021. Farewill offers products and services including Will Writing Service, Probate Service, and Funeral Arrangement Service. Farewill operates in a competitive market with competitors including Islamic Finance Guru, Carpeo Estate Planning, Smart Will, MyWishes and LEAP Estates, among others.
- Headquarter London, United Kingdom
- Employees 100 as on 30 Jun, 2021
- Founders Koraldo Kajanaku
- Stage Minicorn
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Sectors
Professional & Legal ServicesTechnology
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Email
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Website
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- Legal Name Farewill Ltd.
- Date of Incorporation 24 Jul, 2015
- Jurisdiction LONDON, ENGLAND
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Products & Services of Farewill
Farewill offers a comprehensive portfolio of products and services, including Will Writing Service, Probate Service, and Funeral Arrangement Service. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Online tool for creating and managing wills efficiently
Fixed-fee application process for probate handling
Platform for arranging direct cremations and pre-paid plans
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Funding Insights of Farewill
Farewill has successfully raised a total of $36.81M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $25.05 million completed in July 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series B — $25.0M
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First Round
First Round
(30 Sep 2015)
- Investors Count 14
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2020 | Amount | Series B - Farewill | Valuation | Highland Europe | |
| Nov, 2018 | Amount | Series A - Farewill | Valuation | Augmentum Fintech | |
| Jul, 2016 | Amount | Seed - Farewill | Valuation |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Farewill
Farewill has secured backing from 15 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Wise, Dignity Funeral Directors and Tiny VC. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital fund investing in fintech startups
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Early-stage startups are invested in by sector-agnostic DMG Ventures.
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Farewill
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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Financial Statements - Farewill
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Farewill Comparisons
Competitors of Farewill
Farewill operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Islamic Finance Guru, Carpeo Estate Planning, Smart Will, MyWishes and LEAP Estates, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Shariah-compliant will management and halal investment guidance are offered.
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| domain | founded_year | HQ Location |
Offers a tool for managing and creating wills efficiently.
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| domain | founded_year | HQ Location |
Digital platform for easy will writing and estate planning services.
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| domain | founded_year | HQ Location |
Will and document management software is provided for users.
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AI powered estate planning software
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Farewill
Frequently Asked Questions about Farewill
When was Farewill founded?
Farewill was founded in 2015.
Where is Farewill located?
Farewill is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Is Farewill a funded company?
Farewill is a funded company, having raised a total of $36.81M across 4 funding rounds to date. The company's 1st funding round was a Seed of $643.08K, raised on Sep 30, 2015.
How many employees does Farewill have?
As of Jun 30, 2021, the latest employee count at Farewill is 100.
What does Farewill do?
Farewill was founded in 2015 and is based in London, United Kingdom. An online platform is provided for wills management within the legal technology sector. Services include end-of-life planning and step-by-step guides for completing wills. Options for selecting guardians for children and pets are facilitated, along with other essential will provisions. Operations focus on user-guided processes to handle inheritance and legacy arrangements.
Who are the top competitors of Farewill?
Farewill's top competitors include Islamic Finance Guru, LEAP Estates and MyWishes.
What products or services does Farewill offer?
Farewill offers Will Writing Service, Probate Service, and Funeral Arrangement Service.
Who are Farewill's investors?
Farewill has 15 investors. Key investors include Wise, Dignity Funeral Directors, Tiny VC, Augmentum Fintech, and Saatchinvest.
What is Farewill's valuation?
The valuation of Farewill is $90.45M as of Jul 2020.
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