FatWire

New York, United States Founded: 1996 • Age: 30 yrs Acquired By Oracle
Cross-channel customer engagement is enabled via content management systems.

About FatWire

FatWire is a Technology company based in New York (United States) founded in 1996, and was acquired by Oracle in June 2011. Cross-channel customer engagement is enabled via content management systems. FatWire has raised $19.25 million across 2 funding rounds from investors including Oracle, Newlight Management and Wheatley Partners. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Content Marketing and Content Optimization. Its competitors include Opal Labs, Meebo and Kapost; 3 of its 3 listed competitors have raised funding.

Company details

FatWire was established in 1996 in New York, United States, within the marketing technology sector. Content management solutions are provided to support marketers in managing customer loyalty initiatives and personalizing user experiences across campaigns. Operations focus on digital content optimization for multichannel interactions. The company was acquired by Oracle in 2011, integrating its platform into broader enterprise software offerings.

  • Headquarters New York, United States
  • Stage Acquired
  • Sectors
    Technology
  • Website fatwire.com
  • Social LinkedIn
  • Acquired by Oracle (Jun 2011)
Operational Areas
Key Metrics
  • Total Equity Funding
    $19.25M (USD)

    in 2 rounds

  • Latest Funding Round
    $10M (USD), Series A

    May 2019

  • Investors
    Oracle

    & 4 more

  • Acquired by
    Oracle

    (Jun 2011)

Funding Insights of FatWire

FatWire has successfully raised a total of $19.25M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $10 million completed in May 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $19.25M
  • Total Rounds 2
  • Last Round Series A β€” $10M
  • First Round $9.25M

    (Jan 2010)

  • Investors Count 4

All 2 funding rounds of FatWire with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2019$10MSeries A–Topspinventure.com
Jan 2010$9.25MSeries A–Wheatley Partners, EuclidSR Partners
–
Valuation history

5 investors in total: 5 institutional.

Investors in FatWire

FatWire has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Oracle, Newlight Management and Wheatley Partners.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
nlventures.com
Tech-based companies are invested in by Wheatley Partners.
wheatleypartners.comGreat Neck, United States
euclidsr.com
topspinventure.com
Hybrid cloud infrastructure solutions are delivered for business management.
1977oracle.comAustin, United States
Premium access

Investor details for FatWire

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of FatWire

4 dated milestones of FatWire across 23 years, from founding to its latest funding, stage changes and deals.

  1. Founded FatWire is founded.
  2. Funding First funding round of $9.2M.
  3. Exit Acquired by Oracle.
  4. Funding Latest funding round, Series A, of $10.0M.

Competitors of FatWire

FatWire has 3 listed competitors in our database, 3 of them funded. They include Opal Labs, Meebo and Kapost.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
workwithopal.com2010Portland, United States$25.6M64
Collaborative content planning and marketing management solution
meebo.com2005Mountain View, United States$65M93
Instant messaging and social networking service provider
kapost.com2010Boulder, United States$19.87M
Content optimization software is provided for marketing workflows and analytics.
Premium access

Detailed competitors of FatWire

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of FatWire

Websites that share an audience with FatWire (fatwire.com).

Similar websites

Websites whose visitors overlap most with FatWire. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
day.com
100%
View details
coremedia.com
95%
49.4K#725,913View details
hannonhill.com
84%
12.1K#2,143,271View details
webword.biz
webword.biz
84%
–
autom-8.com
autom-8.com
84%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 28 similar websites and full traffic analytics for FatWire

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 28 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in MarketingTech

3 companies that operate in the same segment as FatWire (MarketingTech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 357.58 MUSD 1.3 B3,142
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Fatwire

Premium access

Complete news archive for FatWire

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about FatWire

FatWire was founded in 1996 and raised its 1st funding round 14 years after it was founded.

FatWire is headquartered in New York, United States. It is registered at New York, New York, United States.

FatWire is a funded company, having raised a total of $19.25M across 2 funding rounds to date. The company's 1st funding round was a Series A of $9.25M, raised on Jan 2010.

FatWire was established in 1996 in New York, United States, within the marketing technology sector. Content management solutions are provided to support marketers in managing customer loyalty initiatives and personalizing user experiences across campaigns. Operations focus on digital content optimization for multichannel interactions. The company was acquired by Oracle in 2011, integrating its platform into broader enterprise software offerings.

FatWire's top competitors include Opal Labs, Kapost and Meebo.

FatWire has 5 investors. Key investors include Oracle, Newlight Management, Wheatley Partners, EuclidSR Partners, and Topspinventure.com.

Yes. FatWire was acquired by Oracle in June 2011.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available