About fettle
fettle is a Transportation, Automotive & Logistics company based in London (United Kingdom) founded in 2012, and was acquired by Kwik Fit in January 2024. Provider of online platform for bike repair services. It operates in the Transportation, Automotive & Logistics and Business Services sectors. fettle has raised $2.97 million across 3 funding rounds from investors including Kwik Fit. fettle was last valued at $9.34 million in November 2021. Its website fettle.cc draws about 18 thousand monthly visits. fettle offers products and services including Free Bike Assessment, Bicycle MOT, Solid Fettle Service, Full Fettle Service, and Puncture Repair. Its focus areas include Auto, Auto Retail & Aftersales, Repair & Maintenance and Repair Shops. Its legal entity is FETTLE BIKE REPAIR LTD. Its competitors include Fixter, ClickMechanic and Autoglass; 2 of its 3 listed competitors have raised funding.
Company details
Founded in 2012 in London, United Kingdom, the company operates in the bike maintenance sector. An online platform is offered for users to book repair services, including selection of pickup and drop locations, with teams dispatched to customers. E-bike servicing and repairs are also handled, alongside insurance options for bicycles. Operations focus on urban mobility solutions in the UK market.
- Headquarters London, United Kingdom
- Stage Acquired
- SectorsTransportation, Automotive & LogisticsBusiness Services
- Email••••••••
- Phone•••• ••••
- Website fettle.cc
- Social LinkedIn X Facebook Instagram
- Acquired by Kwik Fit (Jan 2024)
- Legal Name Fettle Bike Repair Ltd
- Date of Incorporation 25 Jul, 2019
- Jurisdiction LETCHWORTH GARDEN, HERTFORDSHIRE, ENGLAND
Products & Services of fettle
fettle offers a comprehensive portfolio of products and services, including Free Bike Assessment, Bicycle MOT, Solid Fettle Service, Full Fettle Service, and Puncture Repair.
No-obligation check for bike safety and repair needs.
Full inspection of brakes, gears, and components for road readiness.
Thorough cleaning and adjustment to make bike perform like new.
Complete stripdown, rebuild, and inspection for optimal bike condition.
Quick fix for punctures to get riders back on the road fast.
Apps and channels of fettle
fettle publishes 1 mobile app with over 1K+ downloads.
Funding Insights of fettle
fettle has successfully raised a total of $2.97M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $1.81 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.97M
- Total Rounds 3
- Last Round Seed — $1.81M
- First Round $1.13M
(Jul 2020)
All 3 funding rounds of fettle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $1.81M | Seed | $9.34M | – | – |
| May 2021 | $30,336 | Seed | $3.89M | – | – |
| Jul 2020 | $1.13M | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2021 | $9.34M | •••••••• |
| May 2021 | $3.89M | •••••••• |
| Jul 2020 | $••••• | •••••••• |
Full valuation and stage history of fettle
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $9.34M (Nov 2021). 1 investors in total: 1 institutional.
Investors in fettle
fettle has secured backing from 1 investor. Prominent investors backing the company include Kwik Fit.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Automotive parts are manufactured and repair services are provided. | 1971 | kwik-fit.com | Broxburn, United Kingdom |
Investor details for fettle
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People of fettle
7 people are tracked at fettle (3 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
Mitch Gray | Director Of Operations | Leadership |
Jeyda Heselton | Co-Founder | Leadership |
Cristina Cruz | CFO | Leadership |
Ilma Barbaroviciute | Partnerships & Community Manager | Team |
Andre Noble | Workshop Performance Manager & Trainer | Team |
Duncan Watkins | Fleet Team Lead | Team |
Andy Lu | Stock Manager | Team |
Complete people profiles for fettle
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Timeline of fettle
5 dated milestones of fettle across 12 years, from founding to its latest funding, stage changes and deals.
- Founded fettle is founded.
- Funding First funding round of $1.1M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $1.8M.
- Exit Acquired by Kwik Fit.
Competitors of fettle
fettle has 3 listed competitors in our database, 2 of them funded. They include Fixter, ClickMechanic and Autoglass.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fixter.co.uk | 2016 | London, United Kingdom | $17.29M | 29 | Car maintenance services are facilitated via an online marketplace platform. | |
| clickmechanic.com | 2012 | London, United Kingdom | $3.69M | 25 | Online garage aggregator for vehicle repair & maintenance services | |
| autoglass.co.uk | 2009 | London, United Kingdom | 2,140 | On-demand vehicle glass repair and maintenance services are delivered online. |
Detailed competitors of fettle
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Web traffic of fettle
The website of fettle (fettle.cc) receives about 18.3K visits a month.
- Monthly visits18.3K
▲ 4.2% vs previous month
Websites whose visitors overlap most with fettle. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
thebristolbikeproject.org | thebristolbikeproject.org | 100% | #2,007,785 | – | |
| bwcycling.co.uk | 89% | 7.5K | #2,502,918 | View details | |
| nipnip.co.uk | 88% | 680.7K | #2,930,970 | View details | |
thehackneypeddler.co.uk | thehackneypeddler.co.uk | 86% | #2,662,659 | – | |
| yosepower.co.uk | 85% | 10K | #2,001,620 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for fettle
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- 14 similar websites
- Audience overlap
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Top companies in Automotive Retail & Aftersales
2 companies that operate in the same segment as fettle (Automotive Retail & Aftersales) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 161.3 M | USD 369.88 M | 625 | |
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M |
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Related news about Fettle
Complete news archive for fettle
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Frequently Asked Questions about fettle
fettle was founded in 2012 and raised its 1st funding round 8 years after it was founded.
fettle is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
fettle is a funded company, having raised a total of $2.97M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.13M, raised on Jul 2020.
Founded in 2012 in London, United Kingdom, the company operates in the bike maintenance sector. An online platform is offered for users to book repair services, including selection of pickup and drop locations, with teams dispatched to customers. E-bike servicing and repairs are also handled, alongside insurance options for bicycles. Operations focus on urban mobility solutions in the UK market.
fettle's top competitors include Fixter, Autoglass and ClickMechanic.
fettle offers Free Bike Assessment, Bicycle MOT, Solid Fettle Service, Full Fettle Service, and Puncture Repair.
fettle has 1 investor. Key investors include Kwik Fit.
The valuation of fettle is $9.34M as of Nov 2021.
fettle operates through Fettle Bike Repair Ltd.
Yes. fettle was acquired by Kwik Fit in January 2024.
Yes. fettle publishes Fettle - bike repair, with over 1,000 downloads.